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ON24

Score8.8 out of 10

670 Reviews and Ratings

What is ON24?

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

Read more details.

Media

Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.
Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.
Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.
Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.
Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.
Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.

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Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.

Top Performing Features

  • Audience polling

    Presenters can ask for audience input.

    Category average: 9.1

  • Q&A

    Attendees can ask questions during the presentation.

    Category average: 8.8

  • Event registration

    Attendees can register in advance for upcoming online events (such as webinars).

    Category average: 8.7

Areas for Improvement

  • Meeting initiation

    Meetings can be easily initiated, whether they are scheduled or on the fly.

    Category average: 7.8

  • Live chat

    Participants can use one-on-one and group instant messaging to communicate privately or selectively during meetings.

    Category average: 8.1

  • Integrates with social media

    Integrates with social media sites like Twitter and LinkedIn to promote meetings and webinars.

    Category average: 8

Take your webinars to the next level

Use Cases and Deployment Scope

We use ON24 mainly for the Webinar functionality. We used to struggle with getting everyone together on the same dates for webinars on a monthly basis so the Simu-live functionality has been a game changer for us. Being able to record a webinar in advance when everyone's schedules are aligned and then broadcast it at a later date means if someone has an emergency meeting or needs to be on site we can reschedule and it doesn't affect the webinar and we aren't going out to a live audience.

Pros

  • Webinars
  • Simu-live Webinars
  • Resource library

Cons

  • It's not always obvious how to do something, it can be multiple clicks deep from where you'd expect it to be
  • Limited branding options
  • Everything has to go through ON24 you can't send videos or demos for people to use without going through ON24 for reporting purposes but can lead to a bad UX

Return on Investment

  • Increased overall number of webinars
  • Increased number of webinar registrations and attendees
  • Increased number of willing speakers

Alternatives Considered

GoTo Webinar

ON24

Use Cases and Deployment Scope

ON24 manages all of our webinars. The landing page for the webinar is created through ON24 which includes the registration form. It has an integration with Marketo, so all the registration data flows in seamlessly. We also host all the presentations and speaker logistics in ON24 so it's all managed in one place.

Pros

  • Ease of registration
  • Integration with other systems
  • Robust support system

Cons

  • Landing page customization
  • Presentation interface
  • Price

Return on Investment

  • Increased mid-funnel leads
  • Scaled brand reach
  • Increased engagement with target audiences

Alternatives Considered

Adobe Marketo Engage

Other Software Used

Adobe Marketo Engage, Salesforce Data Cloud, Sprout Social, Atlassian Confluence, Atlassian Jira, monday.com

Review of ON24

Use Cases and Deployment Scope

We have been using ON24 for about 3 years now and enjoy the experience every use. Our main use is for our webinar series where we show live demonstrations of our products and advertise our capabilities to our customers an people in the industry. We also use the platform to hold all- hands meeting internally. This is a chance to poll our internal employees and get their feedback on the strategy and activities the leaders have planned for the year. I think the biggest complaint we have is that you cant hold videos within the PPT and upload it into the platform. Each video has to be upload on its own which can be really frustrating.

Pros

  • Live stream
  • Polls
  • q&a

Cons

  • Backend console isnt always the most user friendly
  • No videos in the ppt tp upload is annoying

Return on Investment

  • Capturing contacts has lead to sales for us because of this platform

ON24 scalable virtual event hosting platform

Use Cases and Deployment Scope

We use ON24 to host most of our global webinars and virtual summit programs, which gives us great support in producing multiple webinars in quick succession without spending too much time on production and allowing us to focus more on the content.

Pros

  • Quick Webinar setup
  • great analytics and insights
  • Easy to build reg pages console
  • great product support

Cons

  • UI needs some improvement, need to look more modern
  • few areas like widgets, real time feedback, flash audience a message etc is missing
  • Virtual conference mannager is not easy to setup and need lot of manual steps

Return on Investment

  • With the help of our global webinar programs, we are able to acquire more leads, but we have to integrate with Marketo to get an end-to-end picture and can't just rely on ON24.

Alternatives Considered

LinkedIn Marketing Solutions

Other Software Used

LinkedIn Marketing Solutions, Zoom Custom AI Companion, Microsoft 365

Great webinar platform

Use Cases and Deployment Scope

needed interactive ways to engage audience through virtual events - on-demand, semi-live, and live events. Use the platforms polls, chat functionality, and Q&A sections to drive engagement with the audience.

Pros

  • Platform to host webinars
  • reporting
  • AI functionality to write additional content/follow up emails & messaging

Cons

  • Platform doesn't always work well
  • lag between speaker and audience

Return on Investment

  • Increased engagement with audience

Other Software Used

Adobe Marketo Engage