TrustRadius: an HG Insights company

Outplay

Score7.1 out of 10

6 Reviews and Ratings

What is Outplay?

Outplay helps sales reps book more meetings with a truly multi-channel sales engagement platform.

Outplay is Magnificient and a great bang for your buck

Use Cases and Deployment Scope

Outplay is great for using as a CRM/Dialer for outbound sales. Keeps track of stats and progress throughout our organization.

Pros

  • Dialer for outbound calling
  • SMS messaging
  • sequencing leads
  • email integration

Cons

  • Native CRM Integration (especially with HubSpot, Salesforce)
  • Advanced Analytics & Reporting - not granular enough

Return on Investment

  • Increased Outreach Efficiency
  • Improved Follow-Up Consistency

Usability

Alternatives Considered

Outreach, HubSpot CRM and Orum

Other Software Used

HubSpot CRM, Outreach, Orum

Increase Sales Rep Productivity

Use Cases and Deployment Scope

We are using it as a Sales Engagement tool. Essentially to send Outbound emails and for Cold calling. Managers can access analytics on call volume, connection rates, call duration, and outcomes. Coupled with call recordings, this provides invaluable data for coaching sales reps, refining techniques, and improving overall call effectiveness. Conversation intelligence features might even analyze calls for keywords, sentiment, and talk-to-listen ratios.

Pros

  • Email Automation
  • Cold Calling
  • Mini CRM
  • Email validation

Cons

  • Parallel Dialing
  • Power Dialing
  • Open rate and click rates accuracy

Return on Investment

  • Word as a Mini CRM
  • A cold calling Dialer
  • 1 of 10 conversion from all Outbound leads

Usability

Alternatives Considered

Apollo.io, Salesloft and Reply

Other Software Used

Outreach, Apollo.io, Smartlead, MindTickle

The easiest and most versatile Sales tool

Use Cases and Deployment Scope

The primary purpose is to send outbound emails to prospects. We generally create targeted sales campaigns to reach out to the prospects. Prior to Outplay, we were using another tool for outbound emails, but there were issues such as email bounces, integration issues, limited email campaign setup restrictions, Outplay has sorted these issues.

Pros

  • Option to set multiple campaigns
  • High delivery accuracy
  • Ease of integration

Cons

  • Sometimes email sequences pause in between
  • Once campaign is paused, it does not turn automatically
  • Standalone app would be better

Return on Investment

  • The organization is using Outplay as the primary tool
  • The license fees has been cost effective
  • The tool has increased productivity

Usability

Alternatives Considered

Salesloft

Other Software Used

Apollo.io, HubSpot CRM

Great product at a great value

Use Cases and Deployment Scope

We use it for sales automation. Emailing and calling. Our Applicant Tracking System interfaces with it.

Pros

  • Calling interface - RingCentral and Twilio
  • Templates for emails and calling scripts
  • Automated and manual emailing cadences

Cons

  • LinkedIn connectivity
  • Interface with ATS (CRM) is a bit cludgy
  • Can get overly complicated

Most Important Features

  • Click to Dial capability
  • Automated and manual emailing
  • Note taking
  • interoperability with our ATS - Crelate - so we have all our notes and activities in one repository

Return on Investment

  • Postiive impact: contacting prospects in an organized fashion
  • Negative: Hard to set up sometimes, as well as recover from issues that need a restart of sequences
  • Learning curve is a bit steep for many

Alternatives Considered

Outreach and Interseller

Other Software Used

Crelate, RingCentral Contact Center, Interseller