#1 most frequent
United States of America
58.0%47 installations of 81
What is Outgrow?
Outgrow enables marketers to create calculators, recommendations, quizzes and polls to better acquire, qualify, and monetize leads. Outgrow is designed so marketers can build these tools without a developer or a designer in minutes.
Common Examples of interactive content that you can build with Outgrow include:
ROI calculators
Cost Calculators
Sales lift calculators
Graders
Knowledge tests
Fun quizzes
Product recommendations
Common Examples of interactive content that you can build with Outgrow include:
ROI calculators
Cost Calculators
Sales lift calculators
Graders
Knowledge tests
Fun quizzes
Product recommendations
Categories & Use Cases
Media
1 / 3
Screenshot of Results Page of a Calculator with Lead Generation form and CTA
Top Performing Features
Forms / Gated content
Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.
Category average: 9.3
Content performance analytics
Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.
Category average: 8.9
Content hub
Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.
Category average: 9.1
Areas for Improvement
Embedded CTAs
Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.
Category average: 9
Content automation
Allows users to set up automated distribution, personalization and/or curation.
Category average: 7.8
Competitive analytics
Provides a view on competitors' content performance and/or strategy for comparison.
Category average: 8.2
Who Buys & Uses Outgrow
#2 most frequent
United Kingdom of Great Britain and Northern Ireland
7.4%6 installations of 81
#3 most frequent
Canada
6.2%5 installations of 81
Outgrow ROI review
Use Cases and Deployment Scope
I use Outgrow for client polls, product surveys but the main use is to create an ROI calculator on our company website. The purpose of the calculator is for users to understand their savings depending on past incident trends.
Pros
- ROI Calculator
- basic and advanced surveys
- Quick poll questions
Cons
- The UI is a bit elaborate, it seems a bit too much when I want something basic
- The results emails were a bit confusing to setup but support was great in getting this fixed
- Only one Admin can use the basic service
Return on Investment
- It has lead to better engagement with our clients
- Prospects can easy understand their savings with the ROI calculator
- Surveys have defined some user gaps in our solution
Usability
Other Software Used
HubSpot CRM, ZoomInfo Sales, LinkedIn Sales Navigator
Powerful Interactive Content, But With Some Limitations.
Use Cases and Deployment Scope
I use Outgrow to create interactive quizzes which helps generate leads. It helps solve the problems of low engagement and conversion issues. It also helps my marketing campaign and customer education about my product. It's no code platform makes it super easy to use without any technical expertise in the subject.
Pros
- Lead Generation and Profiling
- Conversation based marketing through chatbots
- Easy integration with emailing platforms
Cons
- Screen/Device responsiveness as some calculators don't adapt well too all device sizes
- Pricing- It is a bit expensive for me as a small business
- Better Analytics tools beyond the set of basic ones available
Return on Investment
- Higher Conversion Leads by almost 25%
- Increased Engagement
- Revenue Growth due to increase in interactive-ness
- Negative- Outgrow requires a more extensive set of analytical tools for a larger set of data
Usability
Other Software Used
Typeform, HubSpot CMS Hub, Canva
Good all in one tool for lead magnets and automation triggers
Use Cases and Deployment Scope
Outgrow has helped me to take a somewhat complicated survey and turn it into a stealthy automation trigger (with an integration to ActiveCampaign). There are several features of Outgrow that I'm not yet using, but I have a number of different quiz and survey types on the go. Tech is not my favorite thing, and I find Outgrow's support team very helpful.
Pros
- Customer service
- Complicated equations
Cons
- Simplify some of the equation instructions - I need to read them several times LOL
Return on Investment
- I've not used Outgrow in the capacity I first anticipated, so my ROI measures are nominal. That being said, I know I'm saving over $100 per month on using one tool instead of many.
Other Software Used
ActiveCampaign, LearnWorlds, Descript
The Number One Way To Build Your Email List
Pros
- Beautiful templates you can use as a starting point for your quizzes and calculators.
- Easy to use the platform, no developer or coding needed to create amazing quizzes.
- Allows for complex branching logic chains based on how users answer questions.
- Offers multiple integrations with 3rd party email marketing software.
Cons
- Customer support is very responsive but not always helpful in solving your issues.
- The app sometimes crashes on me while using.
- While easy to use there is still a learning curve if you want to create more complex quizzes and calculators. More instructional videos would help.
Return on Investment
- ROI was positive after the first month due to a dramatic increase in email opt-ins for our email list.
- We are able to create amazing quizzes and calculators much faster than we used to and without the help of a developer.
Other Software Used
Mailshake, Gist
Engage Potential Customers
Pros
- It engages potential customers.
- It's a sort of "pick your own adventure" which appeals to a lot of people.
- Outgrow has a number of different ways you can formulate the quiz, so there are different options to fit various styles you want to present to people.
Cons
- Some of the formulas, if you want to do more complicated quizzes, need their help. You can do simple quizzes easily. I wanted/needed something much more complicated. They did help me out for an additional fee - but it was reasonable.
- I would love to see more examples of how/why so I can emulate them. Or even a "duplicate" another quiz and use my own words.
Return on Investment
- It has brought new visitors to my website.
- It has injected a new and fun way to weed through potential customers.
Other Software Used
Camtasia, ClickUp, Slack
