#1 most frequent
United States of America
54.5%6 installations of 11
What is Echobox Social?
Echobox is a social media publishing solution designed to understand the meaning of content using in-built AI.
Categories & Use Cases
Who Buys & Uses Echobox Social
#2 most frequent
France
18.2%2 installations of 11
#3 most frequent
United Kingdom of Great Britain and Northern Ireland
18.2%2 installations of 11
A time-saving and AI-powered social media scheduling tool
Use Cases and Deployment Scope
We use Echobox Social to schedule posts on several different social media platforms. The tool allows us to automate postings on different channels, saving our social media team invaluable time on a daily basis. The AI-powered software within Echobox Social means that posts go out at optimal times in order to maximise their reach and engagement.
Pros
- Automating social media postings
- Publishing social media posts at optimal times
- Integrating new features based on client requests
Cons
- Better social media analytics
- Social listening
- Integrating ad data into its analytics
Return on Investment
- Echobox Social saves our social media team invaluable time to work on more labour-intensive projects.
- We are able to post on more social media platforms than before.
- We are noticing more engagement on our posts.
Usability
Alternatives Considered
Sprout Social
Other Software Used
monday.com, Vizard.ai
Buyer Beware
Use Cases and Deployment Scope
We use Echobox to facilitate content from our website to Facebook and X. We were told the software would pay for itself by virtue of increased referral traffic, however that traffic has decreased since we initially began using the service in 2022.
Pros
- Saves Time
Cons
- Customer Service
- Communication to Customers
- Ethics
Return on Investment
- We are losing money using Echobox. It does not provide the referral traffic necessary to make the cost of the software worthwhile.
Usability
An excellent social media tool for publishers
Use Cases and Deployment Scope
We have been using Echobox Social for a year to manage our social media output across X, Facebook and LinkedIn, across two publications.
Echobox Social is helping us solve reduced social traffic due to the deprioritisation of news content by the social platforms, and is also helping a small team increase social output and save time with what was previously more manual posting.
Echobox Social is helping us solve reduced social traffic due to the deprioritisation of news content by the social platforms, and is also helping a small team increase social output and save time with what was previously more manual posting.
Pros
- It has improved our social media team's workflow, allowing more time to focus on content creation and strategy. The RSS feed input and easy-to-use interface mean we can manage multiple social platforms effectively and efficiently.
- By recommending articles with high virality scores that align with our reshare settings, it saves the team time and helps us optimise our content based on trending topics. The ability to easily reshare evergreen content has helped drive increased traffic to our websites, and the duplicate post function has been a really useful way of boosting our content output and social performance.
- The Echobox Social team are always really quick to respond to any issues we are experiencing and these are usually resolved just as quickly.
Cons
- We would like the ability to add ALT text for image posts on X and schedule threads on X.
- We have also suggested some improvements to the analytics, such as the ability to export each channel individually, and the ability to export analytics by post classification.
Return on Investment
- Increased traffic from social channels
- Increased views and engagement from other channels due to Echobox Social time savings allowing the team to work on content creation
Usability
Alternatives Considered
Buffer, Brandwatch and Sprout Social
An excellent social media tool for publishers
Use Cases and Deployment Scope
At eCycle, we adopted Echobox Social to optimize the distribution of our content on social media, increase engagement with our posts, and expand the audience of our website. The tool has proven to be essential for the publication flow of our content, employing an intelligent approach to determining the best times, types of content, and captions. In addition to simplifying the process, it has delivered excellent results.In a short time, we have observed improvements in both reach and engagement on social media, as well as increased traffic generated, especially from our newsletters, which are now also automated. This automation enables our team to concentrate on strategic tasks that are essential for the business.The dashboard is intuitive, and the implementation was quick. The support team is extremely attentive and always available. Without a doubt, Echobox Social is worth every investment!
Pros
- Automated Publishing
- Automation of Newsletters
- Optimizing Posting Schedule
- Audience Engagement
- Centralized Management
Cons
- Instagram posts
- Twitter threads schedules
- Multiple replies to social media posts
Return on Investment
- Time and Resource Savings
- Increased Engagement
- Insights for Content Strategy
Usability
Alternatives Considered
Echobox Social and Echobox Email
Other Software Used
Intuit Mailchimp, Hootsuite
What’s in the Echobox?
Pros
- Clear schedule and easy to read
- Easy to edit
Cons
- Slow to switch to other pages
- Doesn’t always share posts from other media partners
Return on Investment
- Identifies the best stories to share to partner pages
- Shows which type of stories have performed best to shape overall output
Alternatives Considered
Sprinklr Modern Engagement (formerly Social + Messaging Suite)
Other Software Used
Facebook Pages Manager, Facebook for Business, Parse.ly
