Echobox Social Reviews & Insights

Score9.7 out of 10

104 Reviews and Ratings

Community insights

TrustRadius Insights for Echobox Social are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Algorithm for selecting ideal publishing times: Users have found that Echobox's algorithm for selecting the most ideal times to publish content has significantly improved their performance and engagement with the audience. Several reviewers have mentioned that this feature allows them to reach a wider audience and maximize their content's impact.

Automation and post scheduling features: The automation and post scheduling features of Echobox are highly praised by users for saving time and employee attention. Many reviewers appreciate how these features allow them to focus on creating content while Echobox takes care of the publishing process, resulting in increased efficiency.

Reshare feature for older articles: Echobox's reshare feature is highlighted as being effective in making articles widely read and commented on again, regardless of their original publishing date. Some users find this feature valuable in maximizing the reach of their content and staying relevant with current trending topics.

Echobox Social Reviews

4 Reviews

Enterprises (1,001+ employees)

Great and easy-to-use tool for FB publications

Rating: 9 out of 10

Incentivized

October 12, 2020

Use Cases and Deployment Scope

EB is used to promote news articles from our website on FB. We are a regional television channel, part of french public service television, France Televisions. In order to keep our local FB page alive, we use Echobox to slot in our production, whereas the national network uses our regional pages to promote less local news and more attractive ones, such as positive initiatives a.s.o.

Pros

Clever AI to find the right timing on a FB page to publish.
Making programming easier during the day.
Easy-to-use interface.

Cons

Retrieving essential info from articles via the AI should be improved.
Maybe changing the interface for listing what's queued and, for the current feed, changing it to something easier-to-read?

Likelihood to Recommend

The tool is perfect for programming a post in a time slot at the best moment. It is also good for 'breaking news" posts. However, it lacks an overview mode when scheduling loads of posts.There might be a feature to add, like "super scheduler" where the user could focus on programming (time-line view maybe?) and where the AI shows best moments to post.

Verified User

Employee in Social Media (Media Production company, 5001-10,000 employees)

Vetted Review

1 year of experience

Echobox - it's my best social-media friend

Rating: 9 out of 10

Incentivized

September 11, 2020

Use Cases and Deployment Scope

We use Echobox to manage our social profiles (Facebook and Twt). We plan the posts on La Cucina Italiana and La Cucina Italiana USA to be sure not to miss a launch. We use it as a department of La Cucina Italiana and it's used by all the editorial staff, Web Editor included.
It's fundamental for us to plan because we have many pieces of content posted per day and Echobox is very helpful for this.

Pros

It's very intuitive and easy to use
You can edit you social posts with a very personal style
You can manage more than one account with an easy switch

Cons

It would be nice to be able to manage Instagram feed and stories
It would be interesting to choose the time zone before planning
It would be more intuitive with a more flexible preview

Likelihood to Recommend

I think that is perfect for all the media companies that have to manage many profiles and always need to be on time. It's less appropriate if you have to manage a less active profile because in this case, you could just use the Facebook planning tool.

Verified User

Professional in Social Media (Media Production company, 10,001+ employees)

Vetted Review

2 years of experience

Great product

Rating: 9 out of 10

Incentivized

June 24, 2020

Use Cases and Deployment Scope

It is used by the whole organization to post content on social media. It automates the posting times between all the users of the same Facebook page.

Pros

Automates the posting times
Tags other pages easily
Esay to use and understand

Cons

Can't save draft for a video post without the video file (to save text)

Likelihood to Recommend

It's perfect to post content at an ideal hour, to maximise the post effect. It is less appropriate if we need to post something immediately.

Verified User

Technician in Engineering (Media Production company, 1001-5000 employees)

Vetted Review

1 year of experience

What’s in the Echobox?

Rating: 7 out of 10

Incentivized

January 15, 2020

Use Cases and Deployment Scope

The entire social media teams of Sun Sport and Sun Online use Echobox to share and schedule posts, as well as reshare old posts for overnight content and evergreen features. Echobox is also used for identifying the total number of link clicks and in conjunction with tracking codes, helps us see overall the total traffic across different sections.

Pros

Clear schedule and easy to read
Easy to edit

Cons

Slow to switch to other pages
Doesn’t always share posts from other media partners

Likelihood to Recommend

Echobox is easy to read and will also load every article specific to the category into the news feed; this means sometimes we see good stories which we’ve missed and still have a sporting relevance. It’s easy to reorder stories and reshare stories from previous weeks, keeping the same caption. It would be great if somehow when a story has gone out, the option to reshare it comes with the exact original wording and photo comp of the post, instead of reverting to the default setup. Echobox can be slow to switch to other pages, sometimes not even doing this at all and is stuck on the same page, so you have to again click on the relevant page you want to switch to. Echobox is extremely useful for looking at link clicks, for A/B testing which gives us the best possible chance to sell a story, and displays the information in a very clear manner.

Ross Perkins

Sport social media manager - The Sun in Social Media at News UK (Online Media, 5001-10,000 employees)

Vetted Review

2 years of experience

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