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DiscoverOrg (discontinued)

Score6 out of 10

267 Reviews and Ratings

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What is DiscoverOrg (discontinued)?

Capabilities of the former DiscoverOrg product are now supplied by ZoomInfo, since the merger of DiscoverOrg and ZoomInfo into a single brand in 2019.

Categories & Use Cases

Media

Customizable Dashboard with Widgets
Continuous Data Refresh
Arial View
Technology Stack Insight
Buying Triggers
Org Charts with direct dials, email addresses, and reporting hierarchy.
Work flow notes

1 / 7

Key Features

Learn about the best (and worst!) features DiscoverOrg (discontinued) has to offer, as determined by TrustRadius' reviewers.
Based on 267 ratings of DiscoverOrg (discontinued)'s features
View all features

Top Performing Features

  • Salesforce integration

    Integrates with the Salesforce.com CRM platform.

    Category average: 8

  • Advanced search

    Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.

    Category average: 8.2

  • Contact information

    Information about individual contacts is available and high quality.

    Category average: 7.6

Areas for Improvement

  • Lead qualification process

    Helps sales reps focus on the most promising leads (likely to convert) by ranking leads according to various rules and criteria. SI tools may take a semi-automatic, automatic, or self-scoring approach.

    Category average: 7.2

  • Sales email templates

    Users can create and share templates for emailing leads. May also include template testing capabilities, or other analytics that will recommend a template for a particular lead.

    Category average: 6.9

  • Append emails to records

    Allows users to selectively or automatically append email threads and attachments to leads/contact records.

    Category average: 7

Reviews

What users are saying about DiscoverOrg (discontinued).
View all reviews

Discover now ZoomInfo good value

Incentivized
Mitch Bell
Sales Director in Sales at NICE (5001-10,000 employees employees)

Pros

  • Xfer of leads into CRM
  • Up-to-date information
  • Quick link to social media to get some background on your prospect (linked in, twitter, etc)

Cons

  • Pricing - foundation service does not include mobile numbers, you have to pay more
  • Pricing - one of the highest priced services
  • Data is never 100% up to date, but there is no way to flag this info or open up a query for them to update an error.

Return on Investment

  • Reduce time spent searching for info
  • Increase call/contact rate
  • Increased efficiency for getting information into SFDC

Other Software Used

Salesforce Lightning Platform (formerly Salesforce App Cloud)

Legacy DiscoverOrg is a Dinosaur - but ZoomInfo has all the features you need to sell smart.

Incentivized
Erik ViagerView profile
Sr. Strategic Development Manager, B2D in Sales at Intouch Group (51-200 employees employees)

Pros

  • Org Charts of companies in the system
  • Contact information is generally correct, and if not, you are able to let the DiscoverOrg team know it needs to be updated.
  • Setting up alerts based on your given criteria.

Cons

  • The subscription service model. We only had access to 200 accounts.
  • Integration with our Salesforce CRM seemed to be a little wonky.
  • Account limits. Some of the account we were looking for were very small and not in the platform.

Return on Investment

  • Positive - It has allowed the sales team to identify target decision makers faster than browsing LinkedIn or company websites
  • Positive - I'm sure with all of the contacts we have pulled from DiscoverOrg, we've had an opportunity arise, which likely covered the cost of our annual subscription
  • Negative - We were unaware and not reminded by the account team of the auto-renewal change date–getting us stuck in a contract that we may not have wanted.

Alternatives Considered

ZoomInfo

Other Software Used

ZoomInfo, Workfront, Pardot

DiscoverOrg and ZoomInfo provide a great way to identify Target Accounts/Contacts and keep them up to date in your CRM/Marketing Database

Incentivized
kyle winderView profile
Director, Revenue Operations at ObservePoint (51-200 employees employees)

Pros

  • Data presentation with the app is organized once you are on the record in question
  • Syncing to Salesforce is easy with a few clicks.
  • Enriching our database on a weekly cadence with filtered queries
  • syncing with marketo to lookup a contact by email and instantly enriching in marketo

Cons

  • there are some big named accounts that have bad data in ZoomInfo... it's surprising.
  • they have a mechanism for reporting bad data, but there is no feedback at all, if/when they update their database.

Return on Investment

  • we were able to use ZoomInfo to consolidate two data providers, because they provide technology attributes
  • we doubled the size of our account database in Salesforce

Other Software Used

Marketo, Groove

Awesome product!

Incentivized
Kevin O'Connor
Business Development in Sales at Innovative Solutions (51-200 employees employees)

Pros

  • Access to data for small to medium sized organizations.
  • Data quality.
  • Sales intelligence.

Cons

  • UI/UX
  • Laggy when rolling out updates

Return on Investment

  • Saves time.
  • Lets reps spend more time prospecting and less time doing data entry.
  • Value add for us to pass along to our partners.

Alternatives Considered

ZoomInfo

Other Software Used

ZoomInfo, Amazon Chime, Slack

DiscoverOrg - Hand Researched Data

Incentivized
Veronica HughView profile
Sr. Director of Sales Operations in Sales at Mansfield Sales Partners (11-50 employees employees)

Pros

  • Scrubbing of data
  • Extent of search criteria
  • Shows what is not included in your subscription so you know it's there

Cons

  • Access to more job descriptions without added higher level subscription

Return on Investment

  • We have seen ROI due to not having to research leads

Alternatives Considered

ZoomInfo

Other Software Used

ZoomInfo

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