DiscoverOrg (discontinued) Information Reviews & Insights

DiscoverOrg has been used to prospect for sales contacts. The entire sales team of 150 US-based sellers uses it. The data it provides is name, contact information including email, phone number and in many cases direct phone information. The system integrates easily into Hubspot and SFDC with the ability to export contacts and leads directly into these CRM systems.

Uses [of DiscoverOrg] include searching for prospects in accounts. Getting all of the relevant contact information in one place. Using the export button saves time by allowing you to select one or more leads to import into CRM. Sophisticated search allows for you to build lists, and export as above. Good support with various experts available to help you get started and get better at using it.

We utilize ZOOMINFO by DiscoverOrg for outbound prospecting. Primarily to find email addresses of prospects that meet our criteria for good fit clients. We utilize it primarily within the sales organization. It saves reps a gigantic amount of time to easily be able to find contact info for prospects rather than piecing it together using disparate online sources.

This would be great for any sales team doing large scale outbound prospecting. It gives the email address and contact information. The advanced search feature is particularly helpful. It also stores your past searches so you can work off lists quite quickly. It would be less appropriate for sales teams that do not do much outbound prospecting.

DiscoverOrg was used by our Marketing and Sales team. It was primarily used for prospecting new leads and we also utilized their OppAlerts buyer intent data.

I believe it is decent prospecting software, however, depending on their budget, I might suggest another alternative.

DiscoverOrg has been a very useful product for us. I've used it at 2 other companies to do everything from territory planning, account mapping, and contact data to enable our sales team to go after the right people at the right accounts. I like the system the only issue I would say is the price. They have bumped the price 3x over the last few years and it really hasn't gotten that much better.

[It's] kind of the best show in town, however it has gotten really pricey which makes it harder for me to refer people.

In the last 4 years, I've seen DiscoverOrg UI/UX change so much - becoming more and more sophisticated and an easy recommendation at every sales org I join. From small sales org building lists to teams of 100+ creating more targeted account-based lists, DiscoverOrg always has the most verified and diverse data.

It is great for:

• Building sales and marketing databases.
• Targeting TEDD (Technology, Engineering, Design & Development) contacts; Best platform in the market.
• Easy and quick integration with SFDC.
• Super intuitive and helpful CSMs and AMs assigned to your sales team to provide quick tips, sales collateral, and update on outbound sales trends.

Our company uses DiscoverOrg to find contacts and contact info. The Sales Team is able to use these contacts for their prospecting and to see where the contact sits in the org chart. They are also able to see if the account is showing intent around specific keywords important to our business.

This is best for sales and marketing teams that need access to new contacts. This has been a good tool for finding new people to prospect to. Our sales team is able to search for contacts on LinkedIn, then use the DiscoverOrg/LinkedIn Chrome extension to find their contact info.

DiscoverOrg was used within our company as a database to be able to access contact information for different perspective prospects. We used it as almost a "specialty tool," where if we couldn't find contacts with any of our other platforms, we would go to DiscoverOrg to obtain some hard to find information.

We used DiscoverOrg as a "last resort" because we only had 1-2 seats for it in the company. When every other platform failed, we could reliably count on DiscoverOrg to provide us with accurate information that was lacking from our other tools. The database is impressive, and the information was incredibly accurate.

DiscoverOrg is being used by the sales and marketing departments, with most of the usage coming from marketing. DiscoverOrg addresses the problems of lead generation and account mapping. In our use case, it is primarily lead generation. DiscoverOrg provides us an easy way to reach millions of potential buyers of our software.

DiscoverOrg is great for go-to-market strategy and communications. Primary use cases would be segmenting your targeted personas for an email nurture campaign, cold calling campaign, or display advertising campaign. There is also a use case (although we don't use this as much) for account executives to use DiscoverOrg data for account hierarchy mapping, or for technographics. Keep in mind you still need a good CRM and MAP in order to make DiscoverOrg most valuable/manageable.

We use DiscoverOrg to identify contacts and accounts for our outbound marketing/sales approach. We use different aspects of their data such as technographics, location, industry, etc. DiscoverOrg is used across sales and marketing teams and it helps us get targeted into who we want to outreach and helps us build pipeline.

DiscoverOrg is suited for a company that wants to go outbound or ABM and needs clean [data]. Better for account selection and contact enrichment.

We use DiscoverOrg to research companies in our ABM focused campaigns and to research enterprise accounts. It is used in the sales department globally.

DiscoverOrg is great for SaaS companies who need quick access to detailed company info and who focus on expertise level accounts. Previously, I would say they aren’t great for some accounts, but with the addition of ZoomInfo into their database, that might not be an issue now.