1- We have been using it to build and develop relationships through campaign-based marketing automation, which we disseminate through the following forms "SMS" CRM " and ads on Facebook and Twitter. - Currently, SendinBlue is under the Marketing department which I supervise because I am in charge of the management of new projects.
2- It is a platform that has given me multiple benefits for my work activities. For example, I can communicate internally with my coworkers, I can create advertising campaigns, which we can customize so that they look in the best possible way and so that potential clients can contact me.
Pros
Great ability to send transactional emails.
Trial tests A and B.
Powerful advertising.
Cons
Medium level of complexity.
Lack of informative material for all functions.
Occasionally, there is a delay in sending and receiving messages.
Likelihood to Recommend
* An appropriate scenario would be to launch a new advertising campaign that supports some social cause through SendinBlue, this could be a beneficiary for both parties
* A bad scenario would be to use it to create false information and enter it on social networks and create spam emails.