Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease.
With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…
$59
per month per user
Reply
Score10 out of 10
Small Businesses (1-50 employees)
Reply.io helps sales teams book more meetings by automating outreach with smart AI. It finds leads, writes personalized messages, handles replies, and books meetings, so you can focus on closing deals. Reply.io's AI SDR learns the product, targets its potential users, and engages across email, LinkedIn, SMS, WhatsApp, and calls. Additionally it: Handles replies, books meetings, and works in multiple languages Has access to 1B+ leads with…
$59
per month per user (1000 active contacts/month)
Pricing
Apollo.io
Reply
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
AI Chat
$50
per month
Email Volume
$59
per month per user
Multichannel
$99
per month per user
Agency
$166 (starts at)
per month (billed annually) per account
AI SDR Starter
starting with $800
per month 1000 active contacts
AI SDR Growth
Starts from $2500
per month 5000 active contacts
Offerings
Pricing Offerings
Apollo.io
Reply
Free Trial
Yes
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
Optional
Optional
Additional Details
20% discount for annual billing on the Basic and Professional plans.
Growth marketing associate in Marketing at Wisestep (Human Resources, 501-1000 employees)
Chose Apollo.io
So we have evaluated Seamless AI, Enrich AI, and Snov.io before finally deciding to settle for Apollo. These platforms have better UI and some, like Snov, have good email sending capability, but they all lag when it comes to their database; they do not match up to Apollo. …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Lead Sales Rep in Sales at Kept (Health, Wellness and Fitness, 1-10 employees)
Chose Apollo.io
I haven't actually made the full switch from Reply to Apollo.io. Right now, I'm using both! Reply has that LinkedIn integration that we really rely on, which is super important for us. But then Apollo.io gives us way better lead generation and outreach stats, and we seriously …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Reply
No answer on this topic
Key User Insights
Would buy again
No answers on this topic
No answers on this topic
Delivers good value for the price
No answers on this topic
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Happy with the feature set
No answers on this topic
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Lived up to sales and marketing promises
No answers on this topic
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Implementation went as expected
No answers on this topic
No answers on this topic
Features
Apollo.io
Reply
Prospecting
Comparison of Prospecting features of Apollo.io and Reply
Feature
Apollo.io
7.9
17 Ratings
2% above category average
Reply
-
Ratings
Advanced search
7.517 Ratings
00 Ratings
Identification of new leads
7.817 Ratings
00 Ratings
List quality
7.717 Ratings
00 Ratings
List upload/download
8.316 Ratings
00 Ratings
Ideal customer targeting
7.817 Ratings
00 Ratings
Load time/data access
8.317 Ratings
00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Apollo.io and Reply
Feature
Apollo.io
7.8
17 Ratings
0% above category average
Reply
-
Ratings
Contact information
7.817 Ratings
00 Ratings
Company information
8.217 Ratings
00 Ratings
Industry information
7.516 Ratings
00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Apollo.io and Reply
Feature
Apollo.io
7.7
17 Ratings
4% above category average
Reply
-
Ratings
Lead qualification process
7.814 Ratings
00 Ratings
Smart lists and recommendations
7.614 Ratings
00 Ratings
Salesforce integration
8.38 Ratings
00 Ratings
Company/business profiles
7.716 Ratings
00 Ratings
Alerts and reminders
7.014 Ratings
00 Ratings
Data hygiene
7.215 Ratings
00 Ratings
Automatic data refresh
7.315 Ratings
00 Ratings
Tags
7.710 Ratings
00 Ratings
Filters and segmentation
8.516 Ratings
00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Apollo.io and Reply
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The reply is an excellent sales management solution. If any company wants to save time and keep their sales team flexible, they should try it first. It is a fantastic tool for delivering multiple emails to any target audience. This is also the best deal for firms who looking for an all-in-one solution, as it provides virtually unlimited email addresses along with CRM and outreach automation.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Sequencing automated email campaigns for outbound prospecting (BD Function).
Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
This product gives me the liberty to very easily and freely navigate all things on my own, which does not require many skills to start working.
This product gives us the leverage of creating our own tailored and personalized templates for our teams in just a matter of minutes.
This program is so automated that it performs everything on its own from LinkedIn to email search, to even booking meetings.
I found the onboarding process pretty great and efficient. I am really happy with the overall customer support. They are some of the nicest people I have met who are there to willingly help me at any time of need and problem.
Their usability is also hands down very good. However, I find their user interface to be slightly less user-friendly, so there is some degree of scope in the improvement of their user intuitiveness and user-friendliness.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Syncing to other programs. You cannot interrelate Reply with other software in a simple way. Zapier is required and even then it’s not perfect.
Similar to syncing, there’s no way to export results of particular campaigns. This is awful. If I send out a campaign to a group, I’d like to export the results to enter into a CRM since I can’t sync the contacts. One of these features must be added ASAP.
Organization. While Reply itself is user-friendly, keeping campaigns and contacts and results organized is not. You cannot organize campaigns or file them away when they are done. Therefore you have to delete campaigns to stay organized and lose results, which you cannot even export.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I generally receive a reply in no time at all and found not only the support org. but the sales team to be extremely helpful. Additionally I found a great onboarding process with plenty of resources to consume.
Make.com, Dripify and Hubspot all seem to have similar systems. However, they don't have any of the data. So, you wind up spending more money and time connecting them all to your system. Zoom Info has great data, but they didn't have automation. Apollo.io allows you to combined all of these other ones into on system which is fantastic.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
These tools are great, but they aren't built for what we use Reply for. Reply is perfect for doing these outbound campaigns at scale, whereas with ActiveCampaign and Vitally we were trying to turn the tools into something they are not.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info