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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Apollo.io

    Score8.4 out of 10
    N/AApollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease. With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…

    $59

    per month per user

    Pricing
    Apollo.io
    Editions & Modules
    Basic
    $59
    per month per user
    Professional
    $99
    per month per user
    Organization
    $1,188
    per year per user
    Offerings
    Pricing Offerings
    Apollo.io
    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Yes
    Entry-level Setup FeeOptional
    Additional Details20% discount for annual billing on the Basic and Professional plans.
    More Pricing Information
    Community Pulse
    Apollo.io
    Considered Both Products
    Apollo.io
    Chose Apollo.io
    It is more advanced than Outplay, better integrations, introduction of AI features. It was a better fit than Outplay for our business needs.
    Incentivized
    Chose Apollo.io
    It's easier because you find it all in one place
    Incentivized
    Chose Apollo.io
    havent used many others, but, to me, Apollo.io seems to be the best,
    Incentivized
    Chose Apollo.io
    I just did the trial so this question in not relevant.
    Incentivized
    Chose Apollo.io
    Outreach is way better than Apollo.io
    Incentivized
    Chose Apollo.io
    Very well.
    Incentivized
    Chose Apollo.io
    Apollo has a built-in customer and contact base. That was the major point.
    Incentivized
    Chose Apollo.io
    less expensive and more comprehensive.
    Incentivized
    Chose Apollo.io
    Apollo is much cheaper compared to the others. The filter options are much better in Apollo.
    Incentivized
    Chose Apollo.io
    Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for …
    Incentivized
    Chose Apollo.io
    In Outreach, when a Sequence ends, a pop-up automatically appears prompting you to add the person to the next Sequence. Apollo.io doesn’t have this feature. Outreach also allows you to run Sequences directly from the Extension, and the workflow is person-centric. For example, …
    Incentivized
    Chose Apollo.io
    I think the platform is more user-friendly, and the data is more concise.
    Incentivized
    Chose Apollo.io
    In terms of everything Apollo.io was very user friendly and was more accurate. The data received was on point and we did get more contact and email data from Apollo.io rather than Linkedin. The value for money was way better than the platforms we tried.
    Incentivized
    Chose Apollo.io
    As of now Apollo definitely seems to be better than ZoomInfo.
    Incentivized
    Chose Apollo.io
    So we have evaluated Seamless AI, Enrich AI, and Snov.io before finally deciding to settle for Apollo. These platforms have better UI and some, like Snov, have good email sending capability, but they all lag when it comes to their database; they do not match up to Apollo. …
    Incentivized
    Chose Apollo.io
    Apollo is my favorite in terms of the quality for emails and phone . and i have been using so many other tools which unable to gave me that kind of data.
    Incentivized
    Chose Apollo.io
    I have not used other products.
    Incentivized
    Chose Apollo.io
    The main other product I've used is Hubspot but I used that as more of a CRM and where I wasn't focused on prospecting, generating leads, sequences, etc with it even though I know that is a possibility. So I can't necessarily compare the two given I used them for separate tasks
    Incentivized
    Chose Apollo.io
    Apollo.io has a mid tier dialer that I was looking to replace. Ultimately, I never replaced Apollo.io's dialer because it was really nice to just have one single tool that everything worked through, and never had to transfer data or call logs between platforms.
    Incentivized
    Chose Apollo.io
    Apollo.io stacks up against other interfaces because of its overall all in one prospecting tool capabilities right from account identification to end to end reachout to leads no other prospecting tool provides such wide range of features for a bd reachout. It's a …
    Incentivized
    Chose Apollo.io
    Apollo.io is much faster in gathering data that I'm searching for and it's pretty simple to control. I can also save searches, lists, and export the data at whichever capacity I desire. Also, I like the new features that involve AI, Buying Intent, and LinkedIn data scraping. …
    Incentivized
    Chose Apollo.io
    All the mentioned tools' features are all available in Apollo.io and more.
    Incentivized
    Chose Apollo.io
    I have used all these systems, and having it all in one is a game-changer.
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    Features
    Apollo.io
    Prospecting
    Comparison of Prospecting features of Apollo.io
    Feature
    Apollo.io
    7.9
    17 Ratings
    2% above category average
    Advanced search7.517 Ratings
    Identification of new leads7.817 Ratings
    List quality7.717 Ratings
    List upload/download8.316 Ratings
    Ideal customer targeting7.817 Ratings
    Load time/data access8.317 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Apollo.io
    Feature
    Apollo.io
    7.8
    17 Ratings
    0% above category average
    Contact information7.817 Ratings
    Company information8.217 Ratings
    Industry information7.516 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Apollo.io
    Feature
    Apollo.io
    7.7
    17 Ratings
    4% above category average
    Lead qualification process7.814 Ratings
    Smart lists and recommendations7.614 Ratings
    Salesforce integration8.38 Ratings
    Company/business profiles7.716 Ratings
    Alerts and reminders7.014 Ratings
    Data hygiene7.215 Ratings
    Automatic data refresh7.315 Ratings
    Tags7.710 Ratings
    Filters and segmentation8.516 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Apollo.io
    Feature
    Apollo.io
    6.9
    12 Ratings
    8% below category average
    Sales email templates6.812 Ratings
    Append emails to records7.011 Ratings
    Best Alternatives
    Apollo.io
    Small Businesses
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    UpLead
    Score9.7 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail
    Score8.9 out of 10
    All AlternativesView all alternatives
    User Ratings
    Apollo.io
    Likelihood to Recommend
    8.8
    (36 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    Usability
    8.7
    (6 ratings)
    Support Rating
    9.0
    (5 ratings)
    User Testimonials
    Apollo.io
    Likelihood to Recommend
    Apollo.io
    The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
    Incentivized
    Read full review
    Pros
    Apollo.io
    • Sequencing automated email campaigns for outbound prospecting (BD Function).
    • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
    • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
    • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
    Incentivized
    Read full review
    Cons
    Apollo.io
    • Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
    • Notifications when someone opens the marketing email and showing the interest.
    • Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.
    Incentivized
    Read full review
    Likelihood to Renew
    Apollo.io
    Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
    Incentivized
    Read full review
    Usability
    Apollo.io
    Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
    Incentivized
    Read full review
    Support Rating
    Apollo.io
    The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
    Incentivized
    Read full review
    Alternatives Considered
    Apollo.io
    Make.com, Dripify and Hubspot all seem to have similar systems. However, they don't have any of the data. So, you wind up spending more money and time connecting them all to your system. Zoom Info has great data, but they didn't have automation. Apollo.io allows you to combined all of these other ones into on system which is fantastic.
    Incentivized
    Read full review
    Return on Investment
    Apollo.io
    • I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
    • I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
    • Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
    Incentivized
    Read full review
    ScreenShots

    Apollo.io Screenshots

    Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.