Scalable, user-friendly, great system for virtual live or on demand events of all types
Overall Satisfaction with ON24
ON24 is being used for different purposes across our entire organization. It gives us the ability to connect virtually with our customers and prospects, donors, and employees. The ability to connect virtually is especially important given the recent COVID restrictions regarding travel and attending large events.
Our executive leadership began using the platform to conduct all company 'town hall' meetings and other organizational updates when we started working fully remotely in March of 2020.
Both our corporate marketing and training teams use the platform to provide thought leader content, engage with our customers/potential customers, and provide a variety of different trainings.
Our executive leadership began using the platform to conduct all company 'town hall' meetings and other organizational updates when we started working fully remotely in March of 2020.
Both our corporate marketing and training teams use the platform to provide thought leader content, engage with our customers/potential customers, and provide a variety of different trainings.
Pros
- Enable us to host virtual events.
- User-friendly producer and presenter platforms.
- Customizing the participant experience.
- Ability to provide live captioning for audio - a huge thing for us to be ADA compliant!
Cons
- Would like more options for audience to engage with each other - this is improving month by month, however with the addition of audience chat and breakout room options.
- Would like to have more ability to animate and create more dynamic presentations. Presently the system doesn't allow much for animation/graphic elements to make things pop.
- Drive pipeline for sales teams.
- Scaled live events to virtual platform.
- Increase ROI of marketing campaigns.


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