Litmus
Updated May 15, 2020
Litmus
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Litmus
We are using Litmus only within our department to track our e-mail campaign performance. It helps us evaluate the current and optimize our future campaigns. Besides seeing the analytics of individual e-mail campaigns, there is also a general overview section that shows you the performance of all campaigns within a certain period (e.g. last month). It's builder tool is also very helpful in the content development phase of the e-mail campaign, so is the spam testing tool.
Pros
- Email analytics and reports
- HTML email builder
- Blog
- spam testing tool
- builder tool
Cons
- Link clicks tracking.
- See the email performance compared to average Litmus results.
- Deeper visibility into email deliverability and performance metrics.
- Effectiveness increase and better workflow with the help of the builder app.
- Potential shorter email review cycles with the proof tool.
We tried using HotJar in the past, but failed to implement it.
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Litmus Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
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