Litmus from Validity

We mainly use Litmus to validate changes to emails we send to our customers. Litmus addresses any and all business problems we have with emails sent to our customers. Our primary use case is to verify that our emails are compatible with all platforms and email clients our customers use.

• Saved an entire week testing emails. With Litmus it only takes 1 to 2 days top!

BrowserStack

We use Litmus to check the status of our emails, to have up-to-date information about where we're being read from (mobile or desktop), and to add personalization to our emails. It provides up-to-date information about our users' behavior, including openings, clicks, and the time they spend reading our emails. Litmus it’s a great tool to use in CRM

• Test emails
• time saved
• data performance

We use Litmus for a variety of uses. We use it to verify our emails, we use it to house templates and snippets for some of our emails, and we use Litmus Personalization and Litmus Pro to enhance our emails with custom personalization.

• Having complete and full previews is very helpful for us and our business partners.
• The addition of personalization features to Litmus has allowed us to enhance our emails by successfully using personalization.

Email on Acid

Adobe PhotoShop, Adobe Dreamweaver, Salesforce CMS

Litmus from Validity is essential in the success of our email campaigns. Being in the email industry even prior to Litmus, we had experienced inconsistent rendering across devices, lengthy quality assurance cycles, and little insight into decker ability. Litmus solves each one of those problems by allowing us to preview live on each device, spam filter check, and ensure any included links are embedded. Simply put, Litmus allows us to feel confident we are launching those campaigns without hiccups. Their collaboratives connect our designers to the marketer and quality assurance team while also saving us time in turnaround. The thorough post-send analytics give us actionable insights to delve into how well the campaign engaged the audience and helped to refine our strategy. Whenever we use Litmus as part of our workflow, we can deliver campaigns with confidence, knowing they land in the inbox (not the spam-folder), are going to render looking pristine regardless of the device choice and importantly have measurable impact on engagement, conversion, and overall ROI.

• Maximizing ROI with Litmus: Faster QA, Better Deliverability, Smarter Campaigns
• How Litmus Transforms Email QA into Tangible ROI
• From Time Savings to Higher Engagement: The Business Impact of Litmus

Email on Acid

Email on Acid

We use Litmus to proofread emails and share emails with the client. We build the emails directly in Litmus and then share the proofs with the clients for them to make edits. Litmus enables our clients to provide direct feedback on email proofs, allowing for a smooth process. It has really helped us work effectively.

• We save a lot of time not needing to share email proofs across many renders.
• Our clients are effectively able to comment any edits and changes made, they appreciate the use of Litmus.