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Showpad eOS®

Score8.8 out of 10

49 Reviews and Ratings

What is Showpad eOS®?

Showpad is an Enablement Operating System (eOS™) that aligns sales and marketing teams around high-impact buyer interactions while generating the insights needed to continuously improve conversion rates.


Showpad’s core Sales Content Management engine enables revenue teams to create a curated one-stop-shop to find, manage and distribute high-impact content at scale.


For marketers, Showpad aligns teams around the latest on-brand content with the right governance to improve content adoption, and delivers bottom-of-funnel insights so teams can invest more in the right content. Enablement practitioners use the platform to drive cross-functional alignment and build out scalable, targeted training campaigns.


Sellers have access to all the right resources to position themselves as trusted advisors to today’s buying teams. Buying teams benefit from sellers that are better prepared to understand their unique challenges and connect them to the right solution in their portfolio.


Partnering with organizations of all sizes and maturity levels in more than 50 countries, Showpad supports strategic alignment and efficiency across revenue teams. From SMEs to enterprise brands such as Dow, GE, Honeywell, Johnson & Johnson and Coca-Cola EuroPacific Partners, Showpad is a proven revenue accelerator.


Dual-headquartered in Chicago, IL and Ghent, Belgium, Showpad is powered by a diverse global workforce.

Media

Content relevant to an opportunity, recommended by marketing and machine learning.
A secure branded environment, used to share content and collaborate with buyers and colleagues.
Showpad analytics, that support content decisions based on measured performance, and helps users coach their sales teams on best practices.

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Showpad has increased our company's sales performance by at least 65%

Use Cases and Deployment Scope

I use Showpad to increase customer acquisition. The software allows me to see in real-time when my clients open content I send to them. When a client opens my content, it lets me know which content they viewed. Say if I sent four documents and a video; Showpad will let me know which PDF file was viewed or not viewed. It will also let me know which pages my client looked at the longest. If the video was never played or stopped at 1 minute and 52 seconds, I will know.

Pros

  • Explicit details on customer engagement
  • Visibility on which content was viewed or ignored
  • The ability to have a hub of files or folders that I can easily select which to send and which not to send
  • There is a tool within it to send an email, that also lets me know when the client has opened it or clicked the links

Cons

  • I would like to see Showpad implement the option to see if the content was shared with another person.
  • I could see an improvement if Showpad had the ability to send auto-reminders to engage clients to open content if it hasn't been opened yet.
  • There is very little room for improvement for Showpad, this software is one of a kind

Most Important Features

  • Ability to see which content was viewed or ignored
  • Ability to have a library of content at your disposal for selection
  • Visibility to see duration of time your recipient has viewed or closed content

Return on Investment

  • My clients are 65% more likely to pick up my calls when I call them within the hour after they have viewed the content I shared with them.
  • After seeing which content my clients viewed most/longest, my clients are 100% more engaged seeing I am able to speak upon what is relevant to them.
  • My clients have a better experience working with me as they feel that I simply "understand them better"

Other Software Used

Salesforce CMS, Mailtrack, monday.com

Showpad gives us an option to change the way we need to be close to customers

Pros

  • We can see all activities and interactions customers have with the portal
  • We can interact with our customers using comments spaces to know if there are doubts
  • We can create private spaces to show our customer only the info they require to see

Cons

  • It'll be useful integration with other tools to share data or info like share contact info from LinkedIn and google
  • More easy ways (drag'n drop) to create catalogs or refine what info to share, between others

Most Important Features

  • Resolve Marketing Product information be used to support sales activities (via Showpad access to customers)
  • Resolve's tech product information that is used to guide and train sales and PS people
  • To know the most updated info has been posted by Resolve

Return on Investment

  • Accelerate sales cycles
  • support sales and PS people to be effective within their role
  • it gives a positive impression for our customers which give us a better position front of the competence

Other Software Used

Cherwell Service Management

There are better options to Showpad available

Pros

  • Sales Enablement
  • Content Management and Sharing
  • Content Performance Analysis

Cons

  • Terribly difficult to navigate within the admin section
  • Tags are easy to add but difficult to always keep them in mind to add the right ones
  • Difficult to create the structure

Most Important Features

  • Sales Enablement
  • Sharing training materials
  • Sharing marketing presentations

Return on Investment

  • Don't find it of great help

Alternatives Considered

Paperflite, Google Drive and OneDrive

Other Software Used

Paperflite, Google Drive, OneDrive

Very Good Library

Pros

  • centralize
  • categorize
  • interactive

Cons

  • aesthetic
  • structure
  • navigation is not always easy

Return on Investment

  • consolidate
  • abundance of documentation
  • communication

Alternatives Considered

Cornerstone Managed File Transfer Server

Other Software Used

8x8 X Series (Formerly Virtual Office), Okta Workforce Identity, Ping Identity Platform

Great way to know if recipients are actually opening your attachments!

Use Cases and Deployment Scope

Showpad houses all collateral for our team. It is a central place where all of our team members can go to find the latest and most up to date documents for either their own personal reference or to share with customers or prospects alike. It helps cut down on needless questions and emails asking or requesting other team members to share documentation.

Pros

  • Easy to use search function.
  • Houses all shared documentation and collateral.
  • Allows users to track who has viewed collateral once shared.

Cons

  • Version control is an issue. Would be nice to go back to previous versions of a file.
  • The in-app viewing experience feels a little rigid. Prefer to download the files before viewing.
  • The main landing page is a little more cluttered than I would like.

Most Important Features

  • Ability to host files in a single location.
  • Ability to track who opens your file and for how long.
  • Ability to search for documentation with keywords.

Return on Investment

  • Reduced back and forth communication between team members requesting documentation.
  • Allowed sales team to see if a prospect opened attachments shared with them.
  • The most updated version of files aren't always loaded here.

Alternatives Considered

Dropbox

Other Software Used

Dropbox, Salesforce CMS, Google Calendar