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Salesforce Commerce Cloud

Score8 out of 10

475 Reviews and Ratings

What is Salesforce Commerce Cloud?

Salesforce Commerce Cloud (formerly Demandware) is a cloud-based eCommerce solution that touts flexibility and scalability for enterprises. It features merchandising tools, such as sorting, filtering, and image zooming.

Top Performing Features

  • Personalized recommendations

    Display or recommend certain products depending on the customer’s identity or shopping/browsing history.

    Category average: 7

  • Shipping

    Includes tools or integrations for order fulfillment of physical products.

    Category average: 7.7

  • Visual customization

    Users can customize the look & feel of the storefront; storefront is visually attractive.

    Category average: 7.8

Areas for Improvement

  • Product variations

    Products with variations or configurable options are easy to list and easy to browse.

    Category average: 8.1

  • Branding

    Storefront is part of a unified customer experience of the brand across channels (social media, physical store, website, etc.)

    Category average: 7.7

  • Website integration

    Integrates with an existing company website or blog.

    Category average: 8.2

Salesforce Commerce Cloud - Why we recommend you use it and how it has helped us

Use Cases and Deployment Scope

Currently, our organization is utilizing Salesforce Commerce Cloud to share information. More specifically, this is a shared resource for our divisions to be able to research our customers and manage the relationships. Essentially, we have compiled our customer information in a company utilized database that all our team members can access, with contact information and any applicable notes for all of our current customers. Previously, we didn't have anything like this set up.

Pros

  • Research our existing contact
  • Avoidance of duplicate calls to our customers
  • Mobile application for all users to access

Cons

  • Integration with other systems

Return on Investment

  • Simplified database
  • Ease of access for our team
  • Consolidation in on database

Usability

10 out of 10 Ecommerce

Use Cases and Deployment Scope

We use Salesforce Commerce Cloud to run our online shop and keep things simple for customers. It helps us handle products, payments, and orders in one spot. It fixes issues like keeping the site fresh and tracking sales. Our whole team uses it to make online sales smoother and faster.

Pros

  • Quick product updates
  • Price updating is easy
  • Better user experience

Cons

  • Simpler setup / deployment.
  • Easier to access and customize reporting data
  • Faster updates

Return on Investment

  • Saved ecommerce team 47% of time spent on our online store management
  • Decreased downtime by 100%
  • Increased online orders by 18% in 1st year.

Usability

Other Software Used

SalesIntel, HubSpot CRM, 6sense

Solid product - not sure about the price

Use Cases and Deployment Scope

Is the main sales admin platform tool where everything is registered for record and moving along opportunities in the sales cycle. Everyone from csm, bdrs, ae, and upper management relies on it to concrete sales and make sure the process is completed the way it should be. Get s integrated and connected with all other platforms too.

Pros

  • Keep record of everything that goes on
  • Integrate with other platforms
  • Flexibility

Cons

  • The visual side is not the most aesthetic
  • Sometimes there is too much crowded information
  • The integrations can miss info sometimes

Return on Investment

  • Easy to keep track of closed lost opportunities to rebook him
  • Easy to keep track of my own stats
  • Easy to bring changes to management

Usability

Alternatives Considered

HubSpot CRM

Salesforce Commerce Cloud is a great CRM

Use Cases and Deployment Scope

Salesforce Commerce Cloud is our CRM which manages all contracts, customers and client details. It matches the client to our opportunity and integrates with our billing system, NetSuite. Salesforce Commerce Cloud manages all customer contact details like name, phone and email all in one place. Salesforce Commerce Cloud is the trusted source when questions come up about details on a contract.

Pros

  • Customer Details
  • Contract Management
  • Opportunity win or lose

Cons

  • Allowing multiple contacts at each customer service
  • Tracking changes to contracts
  • Matching opportunities to won contracts

Return on Investment

  • Saves time by having all contracts in one place
  • Consolidates all customer details and contacts
  • One source of truth when customers have questions

Usability

Alternatives Considered

NetSuite ERP and Celigo

Other Software Used

NetSuite ERP, Celigo, UKG Pro

Felipe's Review

Use Cases and Deployment Scope

As the digital content coordinator, I use Salesforce Commerce Cloud to design, create, update, and enhance our site and user experience. There are no "problems" that I address. Rather, I help giving more visibility to our brands by actively helping on their websites.

Pros

  • Easy to see how a page will look like from a mobile experience
  • Easy to have other regions mirroring the same design by falling back from default.
  • Toolkit is a good tool to check for future updates when you have stuff scheduled.

Cons

  • I would love if there could be some sort of automatic revision. Meaning that if there is something looking weird on the page design, it would flag it so we can take a look and see if we did it on purpose that design.
  • The user experience in Salesforce Commerce Cloud lags a bit. The way the stuff is designed, it makes it look like it's an old platform. Having a modern design can help new users.
  • it logs me out super fast and I have to keep logging in if I am not actively on the page for a few minutes.
  • The toolkit on some of the locals, such as Canada for example, has a weird URL that I cannot use it outside of the Salesforce Commerce Cloud platform. The US however, allows me to paste the URL in a browser since the URL is the staging one that we use.

Return on Investment

  • It depends on the brand. Some are working very well like Giro and we can see a higher conversion rate and revenue.
  • Fox in another hand, has been negatively impacted with conversion rate and revenue but this is not limited to Salesforce Commerce Cloud.
  • It would be nice to have a better visual tool that helps us to see how an HTML component will look like. This matters a lot with the user experience and can impact positively or negatively our numbers.

Usability

Alternatives Considered

Adobe Commerce (Magento Commerce) and Shopify Plus

Other Software Used

Shopify Plus, Yotpo, Google Analytics