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Oracle Marketing

Score7.1 out of 10

649 Reviews and Ratings

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What is Oracle Marketing?

Oracle CX Marketing (formerly Oracle Marketing Cloud) is a suite of digital marketing solutions that help B2B & B2C marketers use real-time intelligence & customer signals to deliver personalized experiences. Products include:

  • Oracle Eloqua: Marketing automation to create & execute brilliant B2B campaigns
  • Oracle Responsys: Cross-channel customer experience orchestration for B2C marketers, enabling them to deliver value to every individual
  • Oracle Maxymiser: Customer journey optimization across websites & mobile apps through testing, personalization, recommendations, & insights
  • Oracle Infinity: Behavioral intelligence streaming & real-time decision making for applications, at scale
  • Oracle CX Audience: Precise targeting & audience analytics to drive engagement and marketing ROI
  • Oracle CrowdTwist: Personalized loyalty & reward programs to grow brand value, purchase frequency, and customer relationships
  • Oracle CX Content: Personalized, scalable content creation powered by AI for consistent experiences across apps & channels
  • Oracle Unity: Single, dynamic view of the customer through unified online, offline, & third-party data

These tools help marketers unify customer data, deliver relevant experiences at scale & in real time, and easily execute sophisticated cross-channel marketing to accelerate business growth & brand loyalty.

Categories & Use Cases

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Top Rated
2022
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2021
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2018
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2023
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Most Loved
2022
Most Loved 2022
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2024
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2025
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2026
Top Rated 2026

Screenshots

Marketing intelligence gives everyone insights into marketing campaign impact on qualified sales leads, pipeline, and ROI.
Marketing intelligence gives everyone insights into marketing campaign impact on qualified sales leads, pipeline, and ROI.

Marketing intelligence gives everyone insights into marketing campaign impact on qualified sales leads, pipeline, and ROI.

Technical Details

Technical Details
Deployment TypesSaaS
Mobile ApplicationMobile Web
Supported CountriesNorth & South America, EMEA, APAC, Japan
Supported LanguagesEnglish, French Canadian, French European, German, Spanish, Brazilian Portuguese, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, Hungarian, Italian, Japanese, Korean, Norwegian, Polish, Russian, Swedish, Turkish

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FAQs

What is Oracle Marketing?
Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.
How much does Oracle Marketing cost?
Oracle Marketing starts at $2000.
What are Oracle Marketing's top competitors?
HubSpot Marketing Hub, Adobe Marketo Engage, and Salesforce Marketing Cloud Email Studio, on marketing cloud are common alternatives for Oracle Marketing.
What is Oracle Marketing's best feature?
Reviewers rate WYSIWYG email editor, A/B testing, and Mobile optimization highest, with a score of 10.