Mixpanel

We use it to segment the data that we receive from our platform and how the users interact with it. We can understand how each user utilises the platform and we can show case them these data to explain what parts of the platform are not used , which teams use use the most and how we improve the experience for the rest

• Usage of our platform showcases ROI directly to our client
• It’s part of my EBRs as a CSM

Tableau Cloud

Tableau Cloud

In our sales sector we use Mixpanel to carry out a more efficient and exhaustive follow-up of all our clients, how they are perceiving our product, and the actions they take regarding the service we offer. As a sales department, we need to prepare quite specific reports on a weekly basis to correct errors and create advance strategies. Mixpanel helps us with this. It helps us explore and delve into deeper characteristics that we are not seeing, evaluate the retention of our clients from our behavior as a company, and the impact that the product we offer has on their lives. It allows us to control, monitor, and analyze in detail each step that our clients take and their user experience, in order to evaluate our commercial funnel, which helps us to categorize and perfect them in a better way. With this, we obtain better results in our sales and in the image of our company in general.

• Follow-up: constant monitoring of our clients' behavior, interactions, and preferences allows us to take a closer look at what they focus on and what they don't.
• Segmentation: being able to prioritize the information that really matters allows us to better achieve our goals
• Reports: necessary to evaluate our progress, without being able to see this it is not possible to accredit our achievements and evaluate that what we are doing is constantly being done well.

• Increase the satisfaction of our customers, paying special attention to what they want or prefer from our service
• We pay more attention to the product we offer, thanks to the fact that we prioritize the taste of our customers, and we achieve better results
• Increased sales thanks to being able to hit the target most of the time with the promotions we do

Datanomix

It is a fantastic tool for any workgroup; it helps promote better organization among team members, ensures smoother communication, facilitates information sharing and distribution, and improves team efficiency. It is easy to use and navigate; no extensive training is required to use it properly. Its chat function is easy to use, connecting with other people is no longer a problem, and the communication gap has disappeared. The functionality to schedule and update calendars to our liking is a great success of this software. Everything goes quite well with Mixpanel; besides, its team constantly keeps innovating and solving things.

• Both the individual and group chat features have improved interaction with third parties within the organization and have helped us be productive remotely and establish a better work environment.

• The increased productivity of the work teams and the results obtained have been vital in expanding the organization's revenue, and Mixpanel has played an essential role in this process.
• The investment was recovered quickly, much faster than expected when we decided to acquire this program.

Smartlook

Quizizz, Kissmetrics, Salesforce.com

Mixpanel is beneficial for analyzing our customers' actions when they visit the web application over time, as well as understanding customer behavior. Mixpanel simplifies visitor behavior analysis by tracking app interaction and engagement in real-time. Mixpanel is suitable for in-depth analysis and personalized user queries. Mixpanel's people panel allows us to contact users directly through push notifications, SMS, and emails.

• Mixpanel is useful for producing and sharing information to further investigate irregularities.
• Mixpanel allows you to take advantage of our insights to send personalized emails to users, as well as examine fully live data.

• Events and user activity can be tracked.
• Facilitates event-based retention to determine which items are important to the bottleneck.
• Ensure that all team members analyze user behavior.
• It assists in discovering crucial indicators, identifying trends, and making data-driven decisions.

Datanomix, Sherlock and Interana

Datanomix, Countly, Sherlock

• User event data has helped us improve our product, which has increased subscriptions.
• Being able to send helpful messages to some users who drop off after certain events has helped us reduce our churn.
• We have been able to identify the Monthly super-active users, understand their usage of our product, which we use to conduct focus groups to help us shape the product.

Heap

Segment, Google Analytics, ClickUp, Intercom, Slack