TrustRadius: an HG Insights company

Influitive

Score8.1 out of 10

207 Reviews and Ratings

What is Influitive?

AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they complete challenges, advocates gain points, badges and levels which can be used for a variety of perks and privileges.

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Top Performing Features

  • Reference Request Automation

    Automate the process of generating leads, requesting referrals, and rewarding users to efficiently promote your brand.

    Category average: 9.1

  • Multi-Channel Marketing

    Organize marketing campaigns across multiple mediums, like email, SMS and social media.

    Category average: 7.3

  • Rewards Program

    Assemble and customize your advocacy software’s referral incentivization by using rewards program features.

    Category average: 6.9

Areas for Improvement

  • Program Notices

    Notifications to users of important updates to rewards programs or customer activity.

    Category average: 4.5

  • Community Building

    Allow teams to facilitate connection between customers and branding ambassadors through discussion forums, Q&A, and announcement boards.

    Category average: 2.1

  • Referral Management

    Management tools for tracking current clients and potential referrals, as well as analyzing lead to referral conversions.

    Category average: 4.7