#1 most frequent
United States of America
76.2%237 installations of 311
What is Impartner PRM?
Impartner delivers a complete partner ecosystem management platform, helping companies worldwide manage their partner relationships and accelerate revenue and profitability through indirect sales channels. The solution boasts millions of partners worldwide and has users from channel organizations of all sizes.
Categories & Use Cases
Media
1 / 5
Top Performing Features
Dashboards
Users can create, customize and share dashboards, which provide an overview of the most important metrics.
Category average: 7.3
Standard reports
The software offers pre-built reports with metrics standard to the category.
Category average: 6.6
Custom reports
Users can create custom reports.
Category average: 7.5
Areas for Improvement
Who Buys & Uses Impartner PRM
#2 most frequent
United Kingdom of Great Britain and Northern Ireland
4.2%13 installations of 311
#3 most frequent
Canada
2.9%9 installations of 311
Slightly better than the others, but still not very good
Use Cases and Deployment Scope
ImpartnerPRM is the platform on which our partner portal is built. We primarily use it for deal registration. However, we also use it as a repository for sales & marketing assets and information on marketing campaigns. We utilize the Marketing View function to send communications to our partners.
Pros
- Easy to edit pages
- Simple, clean design
- Extensive library of training videos available
Cons
- The tool is not very intuitive
- Feel like there are many opportunities for increasing the ability to automate certain processes in the tool
- Need templates for creating new pages more easily
Most Important Features
- Deal registration
- MDF
- Asset library
Return on Investment
- Enables new deal registrations
Alternatives Considered
Zift Partner Relationship Management
Impartner - Speed to Value
Use Cases and Deployment Scope
We used Impartner PRM as our partner portal for our channel partners around the globe. It is both a resource hub, an activity tracker, and a partner manager. We were able to quickly, efficiently and effectively distribute resources to our partners around the globe. Overall it was a huge success.
Pros
- Ease of building resource pages
- Cobranding
- CRM integrations
Cons
- Data tracking
- Documentation management
- Email management
Most Important Features
- Resource Portal
- Application Management
- Partner Management
Return on Investment
- Speed of resource creation and distribution
- Localization
- Self service resources
Other Software Used
Smartsheet, Zapier, Coda
Expensive, Hard to Implement, but Powerful
Use Cases and Deployment Scope
Our primary use of Impartner was for deal registration and for a good way for our partners to gain access to marketing material. There were other things we utilized liked the training, and custom data sheets.
Pros
- Integration to Salesforce
- Helping partners know where opportunities are in the sales cycle
- Easy to navigate
- Easy way to gain access to content
Cons
- Training was very difficult to set up and maintain
- They show you this awesome demo environment and then you realize once you purchase the tool how much it takes to get that. At least one web designer, help from marketing, and at least a few months of dedicated work
- The most expensive tool we looked at
Most Important Features
- Deal registration
- Training
- Easy to use experience for partners
- Access to collateral
Return on Investment
- I do think our lead to demo rate increased a significant percent
- We were able to communicate easily with over 1k partners that were hard to reach before
Alternatives Considered
Allbound and Salesforce Partner Management
Other Software Used
Salesforce CPQ (formerly SteelBrick), Allbound, LeanData, Outreach
Easy, simple, good for growing channel businesses
Use Cases and Deployment Scope
We used Impartner as a partner portal, allowing resellers to submit deal registrations that we can then process within our Salesforce instance. We integrated it with Salesforce and were easily able to process deal registrations and build our channel business quickly and easily. Our channel business went from near zero to nearly half of all our business
Pros
- Ease of use when building a portal and administering users
- Allows logging in as reseller users which makes testing and troubleshooting easy
- Support from the Impartner team was really useful
Cons
- The UI and portal builder is a little dated, could use an update
- It's somewhat limited in what it can do, would like to see additional features
Most Important Features
- Salesforce integration
- Partner portal customization
Return on Investment
- Built our channel business from nothing to nearly half our business
Alternatives Considered
Salesforce Experience Cloud (formerly Salesforce Community Cloud)
Other Software Used
Salesforce Experience Cloud (formerly Salesforce Community Cloud), Gong.io, Outreach, Clari, LinkedIn Sales Navigator
Department wide life changer.
Pros
- Providing data in an easily digestible format.
- Intuitive workflow, really easy to learn in an afternoon.
- Cloud access feature allows for easy access on any device.
Cons
- Often slow to start up.
- Was difficult to update old workflows for the new system.
Return on Investment
- Support calls have dropped by 40% since the transition.
Alternatives Considered
Microsoft Access and Microsoft Azure
Other Software Used
Microsoft Azure, Google Analytics
