#1 most frequent
United States of America
67.3%105 installations of 156
What is Channelscaler?
Channelscaler is the product resulting from the combing of Allbound and Channel Mechanics. It is a cloud-based channel sales and marketing platform that allows organizations to give real-time access to sales enablement, marketing tools and resources in one mobile-friendly place.
Categories & Use Cases
Who Buys & Uses Channelscaler
#2 most frequent
Canada
5.8%9 installations of 156
#3 most frequent
Germany
4.5%7 installations of 156
The Best Partnership Marketing Platform out there!
Use Cases and Deployment Scope
Our company had a partnerships referral program that was very unorganized and manual. We needed a platform that could help us organize all partner referral assets and track the referrals to make it easier to make payouts. Allbound has helped us solve this problem extremely well and it is allowing us to scale our partnerships program much faster.
Pros
- Partner content management, co-branding and content library's for partners.
- Registering different deals, tracking those deals and displaying commission dashboards.
- The ability to scale by having unlimited partners on the platform,
Cons
- The fact that you can't make payouts to partners within the platform itself is super frustrating and that would be a huge improvement.
- The ability to track clicks, page views, etc is not available like on other partner platforms like Tune, Impact, and Cake. It would be awesome to see that tracking data for the content being shared.
- Having more integrations with platforms like Zuora which we use for payments would be great.
Most Important Features
- Partner collateral management
- Commission dashboards
- Integration with Salesforce
Return on Investment
- Helped us recruit way more partners and scale the program
- Helped us be way more organized with our partner collateral which was all over the place before
- Has helped us drive more opportunities to the business thanks to the ability to scale and not have everything manual
Alternatives Considered
TUNE, CAKE Affiliate Marketing Software and Impact
Managing Partners at Scale
Use Cases and Deployment Scope
Allbound provides Cambum Networks a solution to communicating and engaging with more than 11,000 partners around the globe. The portal provides the one-stop shop for all partners and distributors to find sales & marketing resources, learn about Cambium solutions, access deal registration and MDF, and so much more.
Pros
- Content Management including sales & marketing resources, calendar items, distributor and partner communications, and news for partners
- Deal registration and MDF management--providing an easy to use system for partners and Cambum administrators to enter and review requests.
- Increasing partner engagement--providing an easy way to update the portal frequently keeps our partners coming back to see the latest and greatest resources and benefits
Cons
- I am happy with Allbound and their responsiveness and willingness to listen to their customers to constantly make improvements to their product.
Most Important Features
- Providing an excellent tool to engage with our thousands of global partners
- Offering an abundance of resources to help us provide information to partners
- Easy-to-navigate portal and systems, such as deal registration and MDF
Return on Investment
- Increasing partner engagement QoQ
- Improving the partner onboarding experience
- Allowing Cambium to manage our partners at scale
Other Software Used
Constant Contact, Canva, Microsoft Teams
Usability
A great partner management tool!
Use Cases and Deployment Scope
We needed to find a partner management platform that would meet the needs of a fast-growing startup. We use Allbound for our partners to log in and find out more information about our company and to manage our overall partner portal. Overall it has been a great tool and one that we have enjoyed using.
Pros
- A nice clean user interface
- Easy for partners to understand how to use
- Easy for us to administer
Cons
- We always want to see new value added
Most Important Features
- Easy categorization of partners
- A clean user interface
Return on Investment
- A very positive impact on our company's ROI. At least 100X more usage by partners than with any other partner portal.
Other Software Used
Microsoft 365 (formerly Office 365)
Great Platform!
Use Cases and Deployment Scope
We use Allbound for our employees, Partners and Clients to get access and share content for training, onboarding, best practices and more. We also use the platform to track referrals and opportunities.
Pros
- Easy to use
- Nice interface
- Quick ability to share content
Cons
- Notification capability to users when new content is posted
Most Important Features
- Content Sharing
- Learning Tracks
- Opportunity registrations
Return on Investment
- Reduced time on refreshing of data
- Knowledge base in one location for all users
Hyper-Relevant Prospect Pages
Use Cases and Deployment Scope
We utilize Allbound as a repository of prospect ready collateral, with prospect pages being tailored to each prospect. We like the library component to the service, as we can categorize relevant pieces of content adn resources, thus allowing our sales team to quickly navigate to the blogs, 2 pagers, and videos relevant.
Pros
- Categorization
- Prospect Pages
- Descriptions
Cons
- Visibility into prospect page views and interaction
- Looking into other sales peoples prospect pages
- More visual representation of content that is selected for X bucket vs Y bucket. What's visible to who
Most Important Features
- Prospect Pages
- Partner Pages
- Collateral repository
Return on Investment
- Better prospect nurturing through Prospect Pages
- Visbility into sales team approach to different clients
- Relationship building with partners
Alternatives Considered
HubSpot CRM, HubSpot Marketing Hub and HubSpot Sales Hub
Other Software Used
Google Ad Manager, LinkedIn Sales Navigator, HubSpot CRM
