Ontraport vs. SAP Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ontraport
Score 9.0 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.N/A
SAP Sales Cloud
Score 8.3 out of 10
N/A
SAP Sales Cloud (formerly SAP Cloud for Sales) is a cloud sales application with sales automation, enterprise resource planning (ERP) integration, and collaboration capabilities.N/A
Pricing
OntraportSAP Sales Cloud
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
OntraportSAP Sales Cloud
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Community Pulse
OntraportSAP Sales Cloud
Features
OntraportSAP Sales Cloud
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ontraport
9.0
Ratings
17% above category average
SAP Sales Cloud
-
Ratings
WYSIWYG email editor8.20 Ratings00 Ratings
Dynamic content10.00 Ratings00 Ratings
Ability to test dynamic content8.30 Ratings00 Ratings
Landing pages10.00 Ratings00 Ratings
A/B testing9.90 Ratings00 Ratings
Mobile optimization8.40 Ratings00 Ratings
Email deliverability reporting6.00 Ratings00 Ratings
List management10.00 Ratings00 Ratings
Triggered drip sequences9.80 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ontraport
5.5
Ratings
35% below category average
SAP Sales Cloud
-
Ratings
Lead nurturing automation7.10 Ratings00 Ratings
Lead scoring and grading2.40 Ratings00 Ratings
Data quality management2.60 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ontraport
7.7
Ratings
4% above category average
SAP Sales Cloud
-
Ratings
Calendaring6.20 Ratings00 Ratings
Event/webinar marketing9.30 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ontraport
7.1
Ratings
6% below category average
SAP Sales Cloud
-
Ratings
Social sharing and campaigns7.10 Ratings00 Ratings
Social profile integration7.20 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ontraport
9.3
Ratings
24% above category average
SAP Sales Cloud
-
Ratings
Dashboards10.00 Ratings00 Ratings
Standard reports8.00 Ratings00 Ratings
Custom reports10.00 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ontraport
7.3
Ratings
2% below category average
SAP Sales Cloud
-
Ratings
API3.00 Ratings00 Ratings
Role-based workflow & approvals9.00 Ratings00 Ratings
Customizability10.00 Ratings00 Ratings
Integration with Salesforce.com7.30 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.30 Ratings00 Ratings
Integration with SugarCRM7.30 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
8.3
Ratings
7% above category average
Customer data management / contact management00 Ratings8.80 Ratings
Workflow management00 Ratings8.60 Ratings
Territory management00 Ratings7.20 Ratings
Opportunity management00 Ratings8.00 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.90 Ratings
Contract management00 Ratings8.30 Ratings
Quote & order management00 Ratings8.30 Ratings
Interaction tracking00 Ratings8.50 Ratings
Channel / partner relationship management00 Ratings8.60 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
8.1
Ratings
7% above category average
Case management00 Ratings7.90 Ratings
Call center management00 Ratings8.60 Ratings
Help desk management00 Ratings8.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
7.5
Ratings
1% below category average
Lead management00 Ratings7.30 Ratings
Email marketing00 Ratings7.60 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
8.2
Ratings
8% above category average
Task management00 Ratings8.10 Ratings
Billing and invoicing management00 Ratings8.10 Ratings
Reporting00 Ratings8.60 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
8.4
Ratings
10% above category average
Forecasting00 Ratings8.30 Ratings
Pipeline visualization00 Ratings8.40 Ratings
Customizable reports00 Ratings8.50 Ratings
Customization
Comparison of Customization features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
7.7
Ratings
3% above category average
Custom fields00 Ratings8.00 Ratings
Custom objects00 Ratings7.30 Ratings
Scripting environment00 Ratings7.70 Ratings
API for custom integration00 Ratings7.80 Ratings
Security
Comparison of Security features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
8.6
Ratings
3% above category average
Single sign-on capability00 Ratings8.80 Ratings
Role-based user permissions00 Ratings8.30 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
7.2
Ratings
2% below category average
Social data00 Ratings7.30 Ratings
Social engagement00 Ratings7.20 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
7.7
Ratings
5% above category average
Marketing automation00 Ratings8.00 Ratings
Compensation management00 Ratings7.40 Ratings
Platform
Comparison of Platform features of Product A and Product B
Ontraport
-
Ratings
SAP Sales Cloud
7.5
Ratings
2% above category average
Mobile access00 Ratings7.50 Ratings
Best Alternatives
OntraportSAP Sales Cloud
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OntraportSAP Sales Cloud
Likelihood to Recommend
10.0
(0 ratings)
8.5
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
8.6
(0 ratings)
Usability
7.8
(0 ratings)
6.7
(0 ratings)
Availability
-
(0 ratings)
8.0
(0 ratings)
Performance
7.7
(0 ratings)
8.0
(0 ratings)
Support Rating
9.0
(0 ratings)
8.8
(0 ratings)
In-Person Training
9.1
(0 ratings)
-
(0 ratings)
Online Training
-
(0 ratings)
7.0
(0 ratings)
Implementation Rating
9.1
(0 ratings)
8.0
(0 ratings)
Product Scalability
8.2
(0 ratings)
8.3
(0 ratings)
User Testimonials
OntraportSAP Sales Cloud
Likelihood to Recommend
Starting a business you have enough stuff to deal with. Ontraport takes the headache out of the tech side. Everything works together and you don't ever get left alone to figure things out. I would beg any new business to invest in Ontraport. Or if you want to grow and scale an existing business it would be great. I think it more for service-based business.
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1. Better understanding of customer choice and sales insights. 2. High chance that we can convert the lead into sales as SAP analyzes the customer's need and behavior. 3. As it analyzes the data behind the scenes, a better price deal closing is possible, as it gives that level of insight.
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Pros
  • Campaign builder. The visual campaign builder is very easy to use and feels pretty modern.
  • CRM: customizing what type of data I'd like WHERE has been great. Custom fields, being able to move them around.
  • Task Management: one of the things that set ONTRAPORT apart from other similar automation platforms is the tasks. You can trigger automated tasks that cause your salespeople to take action, and the tasks stay in the queue until the salesperson takes that action and checks it off. This is great for putting together a web of accountability.
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  • Help sales teams decide based on relevant data
  • Provide a framework to guide sales teams on activities such as status updates, customer success, sales qualification, etc
  • Reduce manual work by predictive analysis, that is, by understanding when a template can be helpful, updating a manager on a finished task, etc
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Cons
  • Ontraport is a very powerful and robust system capable of a great many things. The time it takes to get to know the program is a little intimidating. Don't get me wrong, you can get started right away, but a year in I know I am still not making the most of all Ontraport can do. I am UK based so access to their advanced trainings means international travel, maybe some online events could be initiated.
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  • One area of concern is the many data silos that are present within SAP sales cloud
  • While creating filters for accessing sales lead reports, the accuracy is missing sometimes.
  • The product is quite vast and a lot more learning material and knowledge base documents are required.
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Likelihood to Renew
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
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I know what SAP CRM can do in the future. We are very happy with the product and think it is a great choice for both SAP ERP users and even those who do not use other SAP products. We have both Salesforce and SAP CRM, and we feel that Salesforce is a good product for a few years, but SAP CRM is a more fully-featured product and is a better choice for complex organizations capable of running installed software of this complexity. It is often just a question of budget.
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Usability
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
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In short, SAP CRM is a complete service that will help improve marketing strategy and productivity. It covers various topics, from big data analytics to resource management and housing sales data. SAP CRM has a long list of features and can do them all.
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Reliability and Availability
No answers on this topic
Product was mostly available. A couple accessibility issues did exist when sending API calls, and there was either no response, or a delayed response.
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Performance
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
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No answers on this topic
Support Rating
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
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SAP's customer service is quick and efficient, with a response time of fewer than some minutes. In either case, you'll get instant help from the vendor or online forums. In addition, the vendor provides excellent global support for this tool. Like Salesforce, SugarCRM, etc., it's probably fine as a standalone CRM option.
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In-Person Training
I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
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No answers on this topic
Online Training
No answers on this topic
Training was mostly completed over a couple conference calls, and reading the API documentation. Our developers were able to implement quickly after reading the documentation.
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Implementation Rating
If you know your business, ONTRAPORT is easy
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I would rate the implementation a 7. While the process overall was successful, there were challenges related to data migration, integration with other systems, and initial user adoption. However, the support from SAP during the implementation phase was helpful, and we were able to resolve the major issues as the process progressed.
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Alternatives Considered
We used it because it was recommended by other coaching companies. It meets well the need we have which is mostly about creating different type of access based on when the clients joined our program. You can easily create automations and rules to be notified when clients evolve in the program. It allows us to send them our messages at the right moment.
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One of the most outstanding features of SAP Sales Cloud is its easy integration with our existing SAP ecosystem. This was essential because we used SAS/4HANA in our operations. Its ability to have a single platform that easily integrates sales data with other company operations was a huge advantage for us. In contrast, some of the other systems we explored required significant changes or integration work, which would have raised our overall costs and level of complexity.
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Scalability
With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
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I choose this rating because the sales and supply chain network has been strengthened by the use of this product. Sap Sales cloud has seamlessly unified the backend business processes into more transparent effective ones.The customer satisfaction have also increased with better customer collaboration and relationship.The vendor management process has also been significantly impacted and all for good
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Return on Investment
  • ONTRAPORT has helped us as we continue to segment our users - we're able to quickly determine what messaging is working and what isn't.
  • Their form loading is so slow at times that it negatively affects signup conversion rates on our website.
  • They have an open API that let's us connect to other productivity and marketing tools without hiring programmers.
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  • Integration with additional sales tools, such as LinkedIn Sales Navigator, greatly improves the speed and efficiency of our entire process.
  • Standard templates facilitate easy and efficient lead interaction.
  • The time is reduced and representative job productivity increases when SAP Sales Cloud is used.
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ScreenShots

Ontraport Screenshots

Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features

SAP Sales Cloud Screenshots

Screenshot of the SAP Sales Cloud dashboard, where users can can automate critical selling processes and give sellers AI-based recommendations. The dashboard features:
Cloud deployment
A unified view of customers
An optimised mobile selling experience
AI-driven insights, recommendations, and analytics
Embedded generative AI highlights and summarization