TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HG Insights Platform

    Score4 out of 10
    Enterprise companies (1,001+ employees)
    The HG Insights platform provides a view into global industries, markets, and companies allowing users to identify the most valuable opportunities and build strategies to maximize revenue and accelerate growth.N/A

    LeadGnome

    Score10 out of 10
    N/ALeadGnome offers their sales intelligence application which mines response emails to marketing campaigns and locates other potential contacts to help find decision makers, and furthermore automates the process of cleaning CRM customer and sales related data via email data mining.N/A
    Pricing
    HG Insights PlatformLeadGnome
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    HG Insights PlatformLeadGnome
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Features
    HG Insights PlatformLeadGnome
    Prospecting
    Comparison of Prospecting features of HG Insights Platform and LeadGnome
    Feature
    HG Insights Platform
    -
    Ratings
    LeadGnome
    8.8
    1 Ratings
    13% above category average
    Advanced search00 Ratings8.01 Ratings
    Identification of new leads00 Ratings10.01 Ratings
    List quality00 Ratings9.01 Ratings
    List upload/download00 Ratings8.01 Ratings
    Ideal customer targeting00 Ratings10.01 Ratings
    Load time/data access00 Ratings8.01 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of HG Insights Platform and LeadGnome
    Feature
    HG Insights Platform
    -
    Ratings
    LeadGnome
    9.7
    1 Ratings
    22% above category average
    Contact information00 Ratings10.01 Ratings
    Company information00 Ratings10.01 Ratings
    Industry information00 Ratings9.01 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of HG Insights Platform and LeadGnome
    Feature
    HG Insights Platform
    -
    Ratings
    LeadGnome
    8.6
    1 Ratings
    15% above category average
    Lead qualification process00 Ratings8.01 Ratings
    Smart lists and recommendations00 Ratings8.01 Ratings
    Company/business profiles00 Ratings9.01 Ratings
    Alerts and reminders00 Ratings8.01 Ratings
    Data hygiene00 Ratings10.01 Ratings
    Automatic data refresh00 Ratings10.01 Ratings
    Tags00 Ratings8.01 Ratings
    Filters and segmentation00 Ratings8.01 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of HG Insights Platform and LeadGnome
    Feature
    HG Insights Platform
    -
    Ratings
    LeadGnome
    7.5
    1 Ratings
    1% above category average
    Sales email templates00 Ratings7.01 Ratings
    Append emails to records00 Ratings8.01 Ratings
    Best Alternatives
    HG Insights PlatformLeadGnome
    Small Businesses
    No answers on this topic
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Comscore Ad Metrix
    Score8 out of 10
    UpLead
    Score9.6 out of 10
    Enterprises
    Comscore Ad Metrix
    Score8 out of 10
    LinkedIn Sales Navigator for Gmail
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HG Insights PlatformLeadGnome
    Likelihood to Recommend
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    HG Insights PlatformLeadGnome
    Likelihood to Recommend
    HG Insights
    For someone working in B2B IT Marketing, the HG Insights Platform has a wide range of data available that is suited for both a data level employee as well as an ISR. The one draw back is the integration with SFDC isn't as great as we'd like, meaning it is more manual for us to run propensity models using more than one source of data.
    Incentivized
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    LeadGnome
    LeadGnome is a perfect fit for B2B businesses executing account-based marketing campaigns. It's perfect for organizations looking to increase accuracy and integrity of their contact data. It's perfect for organizations looking to grow their database with additional contacts within the organizations they're targeting.
    Incentivized
    Read full review
    Pros
    HG Insights
    • It works great for seeing if the site or app for a company is hosted on AWS.
    • Intricately uses a different approach (vs the other tools we use) - which helps confirm from another angle.
    • It has a great google chrome plug-in.
    • UI/UX is modern and clean.
    Incentivized
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    LeadGnome
    • LeadGnome integrates seamlessly with other pieces of technology in our ecosystem.
    • LeadGnome works in the background of normal activity and doesn't require additional steps or extra effort to capture value.
    • LeadGnome helps us build better CRM data and recognize sales triggers such as change of contact on key accounts we're working.
    Incentivized
    Read full review
    Cons
    HG Insights
    • integration with SFDC could be better
    • Sometime provides back an incorrect/no match when a better is available from an uploaded file, though this is getting slightly better
    • A way to gauge how many hits you will get off an intent topic before selecting them so you don't feel like one is going to waste could be useful.
    Incentivized
    Read full review
    LeadGnome
    • LeadGnome should build additional integrations with other technologies and expand their use cases.
    • LeadGnome needs to take an aggressive approach to partnering with agencies as implementation partners.
    • LeadGnome needs to tell their stories of success to the world so people can see how well the tool works for their customers.
    Incentivized
    Read full review
    Usability
    HG Insights
    It’s very easy to use, and the team is very responsive and friendly to work with. The information is unique and usable and can complement some of the data we get from call recordings. The integration with Salesforce is easy to implement and offers good insights into our database.
    Incentivized
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    LeadGnome
    No answers on this topic
    Alternatives Considered
    HG Insights
    - Sales Intel seems to be more of a direct competition. Their human research seems to be something interesting. Also the claim to focus on firmographics - We went with Bombora for intent technology in the past - We did not move forward with 6sense
    Incentivized
    Read full review
    LeadGnome
    I don't know of any true competitors to LeadGnome, it's one of a kind
    Incentivized
    Read full review
    Return on Investment
    HG Insights
    • I don't massively get involved in financial matters, but the propensity models we use internally to help run our campaigns are certainly a big factor when our sales people approach our clients.
    • Every campaign sold now comes with a flat data fee for us to run and use a propensity model for the activity we complete on behalf of our clients.
    • Whilst the client will never see the raw data behind the model (of which HG does play a part along with our other data sources) they are briefed on the methodology and reasoning behind them.
    Incentivized
    Read full review
    LeadGnome
    • LeadGnome has identified new prospects for my organizations, which has led to new deals sold and an increase in revenue.
    • LeadGnome has enriched the data in my CRM and helped speed up operational execution after the sale. This has increased speed to service and decreased the need for additional internal communication.
    Incentivized
    Read full review
    ScreenShots

    HG Insights Platform Screenshots

    Screenshot of the welcome screen.Screenshot of the HG Insights Opportunity Generator.Screenshot of HG Insights' Market Analyzer, used to interactively explore and act on your total addressable market, competitive dynamics, and whitespace with speed and confidence.