HG Insights Platform

HG Insights Platform

5 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
HG Insights Platform	Score4 out of 10	Enterprise companies (1,001+ employees)	The HG Insights platform provides a view into global industries, markets, and companies allowing users to identify the most valuable opportunities and build strategies to maximize revenue and accelerate growth.	N/A

Pricing

HG Insights Platform

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Pricing Offerings
HG Insights Platform
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

Optional

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Community Pulse
Key User Insights
	HG Insights Platform
Considered Both Products	HG Insights Verified User Chose HG Insights Platform excellent supplementary resource. Again, the HG Insights Platform lacks the contact element of the research. Incentivized Helpful? Verified User Chose HG Insights Platform We have evaluated all of these vendors and some are used in tangent with the HG Insights Platform. We found that for technographic data in particular HG gave the best coverage, but a few of these do help "fill the gaps" when occasion calls. We also use multiple intent engines … Incentivized Helpful? Ari Rice GTM Systems Analyst at Jama Software (Computer Software, 201-500 employees) Chose HG Insights Platform I would say most have more features and integrations but it is easier to use the HG Insights Platform. And the unique opportunity to understand who is using a competitor gives insight into where expansion could happen. Incentivized Helpful? Verified User Chose HG Insights Platform The HG Insights Platform has much better technographic data than ZoomInfo Incentivized Helpful? Timur Sultanov Head of ISV Sales, Google Cloud EMEA in Sales at Google Cloud (Information Technology & Services, 501-1000 employees) Chose HG Insights Platform The selection of the HG Insights Platform was a strategic decision driven by our specific needs in a crowded B2B market. Incentivized Helpful? Verified User Chose HG Insights Platform The HG Insights Platform layers on the CAPDB scoring capability which I have not seen in these other systems. It will even automate this process if you are willing to pay the extra price. Incentivized Helpful? Regan Dworaczyk ISV Specialist in Sales at Google (Retail, 10,001+ employees) Chose HG Insights Platform The HG Insights Platform is number 1 in my eyes. I have never found a better source for getting the most up to date information Incentivized Helpful? Verified User Chose HG Insights Platform unique insights on spend and competitive intel Incentivized Helpful? Ron Long Principal in Information Technology at Longventures LLC (Computer Software, 1-10 employees) Chose HG Insights Platform HG Insights is much more complete with firmographics and technographics data integrated on a large number of enterprise customers Incentivized Helpful? Verified User Chose HG Insights Platform Definitive Healthcare adds bit more specific to Healthcare Providers Incentivized Helpful? Roger Conarroe Sr. Pricing Analyst in Sales at Optiv Inc. (Security & Investigations, 1001-5000 employees) Chose HG Insights Platform some of our sales team have used similar tools like 6sense and zoominfo, but I have not personally Incentivized Helpful? Verified User Chose HG Insights Platform - Sales Intel seems to be more of a direct competition. Their human research seems to be something interesting. Also the claim to focus on firmographics - We went with Bombora for intent technology in the past - We did not move forward with 6sense Incentivized Helpful? Verified User Chose HG Insights Platform HG Insights Platform has a large scale of technographics data Incentivized Helpful? Ginette Tran Audience Strategy & Data Operations Manager in Marketing at Splunk (Internet, 10,001+ employees) Chose HG Insights Platform Actually, it was a legacy from the company that bought us so we took over the ownership of the HG Insights Platform as in the Marketing Operations team. Incentivized Helpful? DJ Kline Cloud Economist in Sales at Metricly (Information Technology and Services, 11-50 employees) Chose HG Insights Platform Intricately and HG Focus use different methods to get to the same means. Intricately's UI/UX is more modern and clean than the others I have come across. Intricately is a newer company and has made a lot of strides since we first looked at them 3 years ago - they seem to be … Incentivized Helpful? Verified User Chose HG Insights Platform Intricately stacks up pretty close to DiscoverOrg. Though DiscoverOrg is a lot more detailed on company information pertaining to changes in the organization and services used, Intricately gives a quick snapshot of company information available right at the point of presence to … Incentivized Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

Best Alternatives
	HG Insights Platform
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Enterprises	Comscore Ad Metrix Score8 out of 10
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User Testimonials
	HG Insights Platform
Likelihood to Recommend	HG Insights For someone working in B2B IT Marketing, the HG Insights Platform has a wide range of data available that is suited for both a data level employee as well as an ISR. The one draw back is the integration with SFDC isn't as great as we'd like, meaning it is more manual for us to run propensity models using more than one source of data. Incentivized Verified User Read full review
Pros	HG Insights It works great for seeing if the site or app for a company is hosted on AWS. Intricately uses a different approach (vs the other tools we use) - which helps confirm from another angle. It has a great google chrome plug-in. UI/UX is modern and clean. Incentivized DJ Kline Cloud Economist Read full review
Cons	HG Insights integration with SFDC could be better Sometime provides back an incorrect/no match when a better is available from an uploaded file, though this is getting slightly better A way to gauge how many hits you will get off an intent topic before selecting them so you don't feel like one is going to waste could be useful. Incentivized Verified User Read full review
Usability	HG Insights It’s very easy to use, and the team is very responsive and friendly to work with. The information is unique and usable and can complement some of the data we get from call recordings. The integration with Salesforce is easy to implement and offers good insights into our database. Incentivized Ari Rice GTM Systems Analyst Read full review
Alternatives Considered	HG Insights - Sales Intel seems to be more of a direct competition. Their human research seems to be something interesting. Also the claim to focus on firmographics - We went with Bombora for intent technology in the past - We did not move forward with 6sense Incentivized Verified User Read full review
Return on Investment	HG Insights I don't massively get involved in financial matters, but the propensity models we use internally to help run our campaigns are certainly a big factor when our sales people approach our clients. Every campaign sold now comes with a flat data fee for us to run and use a propensity model for the activity we complete on behalf of our clients. Whilst the client will never see the raw data behind the model (of which HG does play a part along with our other data sources) they are briefed on the methodology and reasoning behind them. Incentivized Verified User Read full review
ScreenShots	HG Insights Platform Screenshots