FormAssembly vs. SurveyMonkey

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FormAssembly
Score 8.6 out of 10
N/A
The FormAssembly Data Collection Platform helps organizations collect, connect, and protect data. It features a no-code form builder that simplifies the process of collecting data in the most complex environments. Multi-stage workflows automate manual processes and business-critical integrations – including Salesforce, Google, and Microsoft – provide a connected data ecosystem that ensures data is where it’s needed, when it’s needed. Its operational standards, combined with…N/A
SurveyMonkey
Score 8.2 out of 10
N/A
SurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.
$25
per month (billed annually) per user (starting at 3 users)
Pricing
FormAssemblySurveyMonkey
Editions & Modules
Basic
Contact Sales
Enterprise
Contact sales
Government
Contact sales
Team
Contact Sales
Essentials
Contact Sales
Team Advantage
$25
per month (billed annually) per user (starting at 3 users)
Team Premier
$75
per month (billed annually) per user (starting at 3 users)
Standard Monthly
$99
per month
Individual Plan - Advantage Annual
$468
per year
Individual Plan - Premier Annual
$1,428
per year
Offerings
Pricing Offerings
FormAssemblySurveyMonkey
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
FormAssemblySurveyMonkey
Features
FormAssemblySurveyMonkey
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
FormAssembly
9.4
Ratings
17% above category average
SurveyMonkey
8.6
Ratings
8% above category average
Survey templates9.80 Ratings9.10 Ratings
Themes8.50 Ratings6.70 Ratings
Custom logo/branding10.00 Ratings10.00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
FormAssembly
10.0
Ratings
16% above category average
SurveyMonkey
8.6
Ratings
1% above category average
Changes to live survey10.00 Ratings7.40 Ratings
Question design help10.00 Ratings9.10 Ratings
Multiple question types10.00 Ratings9.10 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
FormAssembly
10.0
Ratings
19% above category average
SurveyMonkey
8.4
Ratings
2% above category average
Survey logic flexibility10.00 Ratings8.40 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
FormAssembly
9.5
Ratings
15% above category average
SurveyMonkey
10.0
Ratings
20% above category average
Response tracking10.00 Ratings10.00 Ratings
Data export10.00 Ratings10.00 Ratings
Standard reports10.00 Ratings10.00 Ratings
Custom reports10.00 Ratings10.00 Ratings
Analytics7.50 Ratings9.90 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
FormAssembly
9.0
Ratings
3% above category average
SurveyMonkey
10.0
Ratings
14% above category average
Access controls7.90 Ratings10.00 Ratings
Compliance10.00 Ratings10.00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
FormAssembly
7.9
Ratings
4% below category average
SurveyMonkey
9.9
Ratings
19% above category average
Vendor-offered crowdsourcing6.00 Ratings9.90 Ratings
Respondent restrictions9.70 Ratings10.00 Ratings
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User Ratings
FormAssemblySurveyMonkey
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
8.5
(0 ratings)
9.0
(0 ratings)
Usability
-
(0 ratings)
9.9
(0 ratings)
Availability
10.0
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
6.0
(0 ratings)
Support Rating
10.0
(0 ratings)
9.4
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
FormAssemblySurveyMonkey
Likelihood to Recommend
FormAssembly has been an essential tool to have in our back pocket. It's best when you need a form quickly and can compromise on some of the dynamic elements that would be possible in Visualforce. It serves a particularly critical need when skilled developers are at a premium, but clever admins are available.
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SurveyMonkey really excels in the survey design aspect of the surveying process. They have so many different question types that you can use to create your questions. The analytics and reporting are basic but ok for those wanting simple insights into their survey answers. Their free plan should suffice for any business that needs the fundamentals of surveying - i.e. survey builder, sharing, and viewing answers.
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Pros
  • SalesForce integration is really nice. You can map to specific fields with form values, or you can use detailed formulas. You can also choose to bypass assignment rules on a per-form basis, and create customized logic for when cases are created, when leads are created/merged, etc. It's very robust.
  • Form creation in general is very simple. They've gotten good over the years of creating an intuitive, drag and drop interface that's quick to edit. I like that you can also assign values to fields so conditional form building gets easy.
  • I like that you can customize how responses are viewed in the response window. Choose what columns show up so you can find records with ease, and with just one glance. OR you can download everything to excel in a snap too.
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  • SurveyMonkey's survey programming features are extremely intuitive. Someone who has never used it before can, with little direction or training, easily set up a simple - or comprehensive - survey in a matter of minutes.
  • Real-time reporting and analytics tools are extremely helpful to keep everyone involved informed on an ongoing basis.
  • Virtually any kind of question or answer format can be programmed into your SurveyMonkey survey.
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Cons
  • The information coming from Salesforce to use in the choices for an answer does not always appear as needed. (API vs name).
  • Ability for Admins to see and edit every user's forms. This would be useful in the event that someone is no longer with the institution.
  • When a form is cloned, it would be nice if the connector were also cloned but not active. This would allow us to verify and turn on without having to rebuild everything.
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  • I think it's becoming pushed to the back-burner as more survey sites come out - it needs to come up with something to keep it more relevant as other survey sites are being more widely used.
  • Give more options to customize the look of your survey.
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Likelihood to Renew
One major point for us is our migration to a completely Microsoft infrastructure. IN addition to that, the afore mentioned need to ingest external data resources means that we do have our eyes open toward the landscape so that we can fill these needs. This in no way indicates a move away from FormAssembly: their support is first rate, and so far the product has always stood up to the tests we've put it through.
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Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
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Usability
Given how many sophisticated features appear in the form builder itself, the back-end management can feel strikingly skimpy at times. More dynamic or visually appealing confirmation messages/email notifications would realign these with the existing capabilities of the forms themselves. This is a small issue though because data capture is our primary priority in form fills and it is always excellent in Salesforce!
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SurveyMonkey should suffice for most simple use cases to collect responses or feedback from clients. The templates that they offer are helpful as well as the guidance on question formulation. If you just need a stand alone software to distribute and collect surveys, then SurveyMonkey will meet your needs.
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Performance
No answers on this topic
still to many limitations for more complex surveys --skips, filtered questions, etc.
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Support Rating
While it's not a true development package and misses some features like ingestion of external data for lists, etc... the product is fast, stable, easy to use, and will suit the needs of anyone needing online form functionality with SalesForce and other connectors available for your marketing needs.
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I haven’t used the support function yet, but I have had colleagues that have and the issues they’ve faced have been resolved super quickly. They also have said the support people they have come in contact with have been extremely friendly. Those two things are what made me choose my rating
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Implementation Rating
No answers on this topic
Implementation not required.
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Alternatives Considered
Form Assembly allows for advanced data mapping, pre-filling forms with Salesforce data, and working with custom objects. FormAssembly excels in Salesforce Integration, as it is highly specialized and deeply integrated. Often considered the industry leader for Salesforce forms, Formstack has strong integration, but may not offer the same level of granular control as FormAssembly.
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Outside of creating our own surveys, no other tools have been used outside of SurveyMonkey. I have heard of a few others but would not be able to provide an honest opinion due to my lack of experience working with them.
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Return on Investment
  • FormAssembly allows for us to take manual spreadsheet driven processes and standardize them in a scalable manner.
  • FormAssembly allows for our customers to own a process of sales (print shipment allocations) that previously our reps were burden with.
  • FormAssembly integrates well with our TechStack.
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  • SurveyMonkey has a positive impact on our organization by allowing us to gain insight to our team through the 360 evaluations.
  • We have had positive ROI from our client polling questions which have directed new products or services that we offer.
  • The analytics were an awesome way to filter and export responses so that our management team could evaluate the information.
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ScreenShots

FormAssembly Screenshots

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