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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact Lead Gen & CRM

    Score8 out of 10
    Small Businesses (1-50 employees)
    Constant Contact Advanced Automation helps users to send the right message at the right time, from Social to SMS and email to ecommerce. Multi-Channel Campaigns - Create comprehensive marketing campaigns with just a few clicks. The Campaign Builder tool can help launch a multi-channel campaign across email, social, and SMS. Pre-Built Automation Templates - Setup your automations quickly with pre-built automation templates to…

    $449

    per month

    Instapage

    Score7.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Instapage is used by marketers to create, optimize, and personalize landing pages without coding skills. With its built-in optimization tools like A/B Testing, Ad-to-Page Personalization, and Heatmaps, marketers can launch more campaigns faster and accelerate their conversions.

    $99

    per month per user

    Pricing
    Constant Contact Lead Gen & CRMInstapage
    Editions & Modules
    Lite
    $12
    per month
    Standard
    $35
    per month
    Premium
    $80
    per month
    Lead Gen & CRM
    Starting at $449
    per month
    Create
    $99
    per month 15,000 unique monthly visitors
    Optimize
    starting at $199
    per month starting with 30,000 unique monthly visitors
    Convert
    Custom Pricing
    Offerings
    Pricing Offerings
    Constant Contact Lead Gen & CRMInstapage
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional DetailsAbove pricing based on 5000 contacts.20% discount for annual pricing.
    More Pricing Information
    Community Pulse
    Constant Contact Lead Gen & CRMInstapage
    Considered Both Products
    Constant Contact
    Chose Constant Contact Lead Gen & CRM

    When we first started Go Left Marketing we used multiple free versions of platforms such as MailChimp, HubSpot CRM and Instapage until we could afford the investment of an all-in-one platform. We no longer need to have a separate landing page builder and email builder since …

    Incentivized
    Chose Constant Contact Lead Gen & CRM
    SharpSpring has a greater value for money. It brings comparable functionality to HubSpot at a better price. It brings more functionality and power than ActiveCampaign. The life of the lead is an important tool for our customers because it brings insight even prior to the opt-in …
    Incentivized
    Chose Constant Contact Lead Gen & CRM
    SharpSpring's customer service blows the competition out of the water. They are an integral part of your success with SharpSpring. I've never had such great customer success teams that are always going out of their way to make sure the solution they provide is the right one.
    Incentivized
    Chose Constant Contact Lead Gen & CRM
    SharpSpring is a good bang for the buck and has good integrations with Google Ads.
    Incentivized
    Chose Constant Contact Lead Gen & CRM
    Better at maintaining clients and using as a Marketing Agency. A few more features with a little less customization in some areas like workflow builders. However, the API is way better in my opinion and has a native Salesforce Integration. The CRM is less than agile, but the …
    Incentivized
    Chose Constant Contact Lead Gen & CRM
    At first we were forced to duct tape a lot of tools together for ourselves and our clients to get things done. We were doing this until we could afford the investment of a platform we could latch on to and build our business around. We understand that Sharpspring is a "swiss …
    Incentivized
    airSlate, Inc
    Chose Instapage
    The Instapage editor is super flexible and easy to use. You can move any element to any spot on the canvas. Instapage and unbounce have better editors when it comes to flexibility and control. Leadpages and HubSpot offer visual drag-and-drop design but both of them are more …
    Incentivized
    Chose Instapage
    Instapage is easier to build pages, but does not have all the integrated functionality that SharpSpring has.
    Incentivized
    Chose Instapage
    Because of its ease of use, Instapage remains a staple in our marketing stack. While we are using native landing pages in WordPress more and more (because we have more skill and resources) and implementing the landing page page builder in SharpSpring, if we got into a pinch …
    Incentivized
    Chose Instapage
    We are SharpSpring clients and love many aspects of their marketing automation platform. Because their landing page features and functionality need some refining, we still use Instapage frequently to service our clients' needs. We plan to use Instapage for as long as we need to …
    Incentivized
    Key User Insights
    Would buy again
    96%
    Would buy again
    145 Answers
    No answers on this topic
    Delivers good value for the price
    97%
    Delivers good value for the price
    144 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    149 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    125 Answers
    No answers on this topic
    Implementation went as expected
    97%
    Implementation went as expected
    126 Answers
    No answers on this topic
    Features
    Constant Contact Lead Gen & CRMInstapage
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact Lead Gen & CRM and Instapage
    Feature
    Constant Contact Lead Gen & CRM
    6.9
    510 Ratings
    10% below category average
    Instapage
    -
    Ratings
    WYSIWYG email editor8.5470 Ratings00 Ratings
    Dynamic content6.0453 Ratings00 Ratings
    Ability to test dynamic content6.0434 Ratings00 Ratings
    Landing pages7.5442 Ratings00 Ratings
    A/B testing6.0397 Ratings00 Ratings
    Mobile optimization8.5428 Ratings00 Ratings
    Email deliverability reporting7.5498 Ratings00 Ratings
    List management6.5500 Ratings00 Ratings
    Triggered drip sequences6.0475 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Constant Contact Lead Gen & CRM and Instapage
    Feature
    Constant Contact Lead Gen & CRM
    7.3
    499 Ratings
    7% below category average
    Instapage
    -
    Ratings
    Lead nurturing automation7.5486 Ratings00 Ratings
    Lead scoring and grading8.0492 Ratings00 Ratings
    Data quality management6.0468 Ratings00 Ratings
    Automated sales alerts and tasks7.5464 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Constant Contact Lead Gen & CRM and Instapage
    Feature
    Constant Contact Lead Gen & CRM
    6.5
    401 Ratings
    13% below category average
    Instapage
    -
    Ratings
    Calendaring6.0339 Ratings00 Ratings
    Event/webinar marketing7.0319 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Constant Contact Lead Gen & CRM and Instapage
    Feature
    Constant Contact Lead Gen & CRM
    8.8
    379 Ratings
    16% above category average
    Instapage
    -
    Ratings
    Social sharing and campaigns8.5318 Ratings00 Ratings
    Social profile integration9.0364 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact Lead Gen & CRM and Instapage
    Feature
    Constant Contact Lead Gen & CRM
    5.0
    496 Ratings
    38% below category average
    Instapage
    -
    Ratings
    Dashboards5.5488 Ratings00 Ratings
    Standard reports5.5488 Ratings00 Ratings
    Custom reports4.0449 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Constant Contact Lead Gen & CRM and Instapage
    Feature
    Constant Contact Lead Gen & CRM
    6.3
    468 Ratings
    17% below category average
    Instapage
    -
    Ratings
    API7.5366 Ratings00 Ratings
    Role-based workflow & approvals6.0404 Ratings00 Ratings
    Customizability5.0440 Ratings00 Ratings
    Integration with Salesforce.com7.5219 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM5.099 Ratings00 Ratings
    Integration with SugarCRM7.091 Ratings00 Ratings
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Constant Contact Lead Gen & CRM and Instapage
    Feature
    Constant Contact Lead Gen & CRM
    -
    Ratings
    Instapage
    7.6
    3 Ratings
    20% above category average
    Landing page A/B testing:00 Ratings8.03 Ratings
    Dynamic page text replacement00 Ratings7.33 Ratings
    Real-time analytics dashboard00 Ratings8.03 Ratings
    SEO tools00 Ratings7.73 Ratings
    Optimization recommendations00 Ratings7.03 Ratings
    Best Alternatives
    Constant Contact Lead Gen & CRMInstapage
    Small Businesses
    Vbout
    Score9.9 out of 10
    Zoho LandingPage
    Score9.4 out of 10
    Medium-sized Companies
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Unbounce
    Score8.1 out of 10
    Enterprises
    Iterable
    Score8.7 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant Contact Lead Gen & CRMInstapage
    Likelihood to Recommend
    8.0
    (524 ratings)
    7.7
    (28 ratings)
    Likelihood to Renew
    8.1
    (32 ratings)
    -
    (0 ratings)
    Usability
    7.5
    (72 ratings)
    8.0
    (2 ratings)
    Availability
    7.8
    (2 ratings)
    -
    (0 ratings)
    Performance
    3.2
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    8.9
    (71 ratings)
    9.1
    (1 ratings)
    Online Training
    4.5
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    6.5
    (10 ratings)
    -
    (0 ratings)
    Configurability
    4.5
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    4.5
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    2.9
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Constant Contact Lead Gen & CRMInstapage
    Likelihood to Recommend
    Constant Contact
    Constant Contact is excellent for small businesses wanting a simple email to their customers and leads. We've found that it's not the most robust solution for more complex funnels involved in e-commerce or information publishing. For instance, setting up specific flows based on user behavior, VIP status, and other attributes is lacking.
    Incentivized
    Read full review
    airSlate, Inc
    Well-suited for simple landing pages which don't have any complex functionality. Great for creating landing pages for lead generation campaigns - as it comes with tons of excellent templates and a variety of forms. Not great for pages that contain a lot of information and can potentially be very long. We found that Instapage is not a great fit for building pages that need to be updated frequently, like a blog page.
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Their Emailers are very easy to construct and user-friendly. It takes your Newsletter and sales emails to the next level, especially with the action groups and trigger functionalities.
    • The life of the lead functionality allows you to see when leads get warmer, so you know when to send them what. Helps improve conversions.
    Read full review
    airSlate, Inc
    • Instapage makes it easy to frame out a landing page really quickly. They provide template blocks for various components of a landing page (header, features, testimonials, etc.) that you can easily modify for your own needs. Other tools provide whole-page templates, but I much prefer the section-level templating. It's more convenient to assemble a page this way and add the details on top of that versus taking a finished template and peeling away design and functional elements to get what I want.
    • Instapage's mobile auto-resizer works better than other platforms I've used. I found that I had many fewer adjustments on their auto-resizing of the full page than I've experienced with other tools. I still had to work with text size a bit, but they generally did a better job of ordering elements for mobile the way I would want and maintain proportionality of page elements better.
    • Instapage has a lot of integrations that marketers will love. I don't know if they particularly stand out in this respect, but this is a particularly important aspect of their tool that most marketers will care about.
    Incentivized
    Read full review
    Cons
    Constant Contact
    • The landing page builder is a bit hard to use. Doesn’t have much flexibility.
    • Sometimes confusing between types of workflows to use. Opportunity versus visual.
    • If you imported contacts that weren’t formatted correctly. It is hard to delete a bull amount. Need to type DELETE for each one manually. No bull options to make changes.
    Incentivized
    Read full review
    airSlate, Inc
    • There are only a couple of minor issues that I dislike. One is offering a Drupal community-approved update to their module. We are using a slightly older version of Drupal and it appears they don't have plans to offer a Drupal-approved update to their module for that version.
    • There are also random bugs when trying to format text. For example, sometimes a sans serif font appears as a serif and doesn't seem to want to change.
    • If you work with a template and some code, it can be challenging to edit the default coding.
    • The built-in forms can be a bit limiting.
    • The program will try to automatically reformat for mobile, but it may not always be exactly the way you want it to look, so there is a bit of redesigning required when going to mobile.
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    We have been very impressed with all aspects of this software and the potential for it to radically change how we operate is huge! Support has been exceptional and we have discovered many extra uses for the software than originally thought. Not only will it give us benefits for our company's growth, but for our client's growth as well.
    Incentivized
    Read full review
    airSlate, Inc
    No answers on this topic
    Usability
    Constant Contact
    This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
    Incentivized
    Read full review
    airSlate, Inc
    I've tried all of the other landing page services on the market, and this is literally the easiest to use. I am not a designer or software developer, just a simple guy and if I can learn how to use it, anyone can. That's what won me over. Their support and pre-made templates are awesome, but the usability is what I love!
    Read full review
    Support Rating
    Constant Contact
    The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
    Incentivized
    Read full review
    airSlate, Inc
    Again, support is just awesome. I've never had any issues go over 24 hours and the people are friendly and speak English really well.
    Read full review
    Implementation Rating
    Constant Contact
    Overall I would say to be patient and bring everyone who will be touching the platform to the onboarding sessions. The Virtual Classroom lets you onboard as quickly or slowly as you want. Sales, marketing, design, account management, get 'em all in on it. For the most part, they will be happy to use this platform. I recommend getting as many people as possible to see the SharpSpring demo.
    Incentivized
    Read full review
    airSlate, Inc
    No answers on this topic
    Alternatives Considered
    Constant Contact
    Pros of SharpSpring:
    • Design unlimited custom fields
    • Can send content & templates to Sales to send in their reach-outs (Outlook extension)
    • Ad retargeting
    • Social listening tool
    • Social media scheduling
    • Email builder: dynamic content
    • Landing pages: dynamic content, rebrandable domain name
    • Chatbot Platform seems intuitive to use
    • Forms auto-complete for known visitors
    • Instant 2-way sync with Salesforce
    • Trigger automated workflows from social media
    • It was easy to receive demo, streamlined sales process
    SharpSpring: approx. $13,000 USD per year + $2,000 USD one-time for onboarding Pardot: $32,400 USD per year + $3,000 to $5,000 USD one-time for onboarding HubSpot: $20,381 USD per year + $3,000 USD one-time for onboarding Marketo: $29,015 USD per year + $4,500 USD one-time for onboarding
    Incentivized
    Read full review
    airSlate, Inc
    HubSpot was terrible because it required a lot of coding experience if you wanted to work outside the given 4-5 templates. If you wanted a new template built, or to rebrand existing templates, they charged you. Very inflexible program and was very challenged by it. Our main website was built using WordPress, which is great for building webpages, but more difficult to build a landing page without the distraction of the top navigation menu. Instapage literally answered all the problems we were seeking to address: simplicity, customization, ease of use.
    Incentivized
    Read full review
    Return on Investment
    Constant Contact
    • Streamlined Processes - sales and marketing are now all in the same place.
    • Reduced Number of Platforms/Tools - CRM/lead management, email, automation, landing pages, forms, etc are all in the same place rather than using multiple tools.
    • Time-saving - sales pipeline is very easy to use for sales. For marketing, we have dozens of workflows that eliminate much of our manual processes from the past.
    • Return on Investment - We're more focused on moving the building the business than ever before because SharpSpring has simplified so many of our business operations and we're seeing massive results!
    • Lead generation - Up SIGNIFICANTLY (between 3x & 4x) since setting up SharpSpring.
    Read full review
    airSlate, Inc
    • We've not had much of a conversion rate on some of our landing pages -- but this could be because we are relatively green with the marketing side of things and forget to send people to it. It's not easy for people to find on their own -- so I highly recommend you use some of the "hidden" SEO tools to increase the ROI. Without it, you're not going to be happy with your investment.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Lead Gen & CRM Screenshots

    Screenshot of Get a multi-channel campaign in just a few clicks with the Campaign Builder. Make a few selections and AI does the campaign building for you.Screenshot of Use the power of the AI Content Generator to create content for emails, social posts, or SMS.Screenshot of Curate Advanced Automation workflows to make sure your marketing is always on - even when you're not.Screenshot of Reach your customers wherever they are with SMS Marketing.Screenshot of Plan and post your social media messaging across platforms with our Social Posting tool.Screenshot of Integrate with powerful tools to grow more using Constant Contact.

    Instapage Screenshots

    Screenshot of the Instapage landing page builder for desktop and mobileScreenshot of A/B testing for layoutsScreenshot of understanding consumer behavior through heatmapsScreenshot of an example of how to get feedback from a team and collaborate on edits, in Instapage.Screenshot of some of Instapage's available integrations.