Apollo.io vs. B2B SaaS Leads

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a $1.6B AI-powered sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data. Boasting B2B database of more than 210 million contacts and 35 million companies, Apollo’s end-to-end platform helps businesses of all sizes unlock their full market potential with precision and ease. With users among 500,000+ companies, including Autodesk, Cyera, and DocuSign, Apollo offers a go-to-market platform to…
$59
per month per user
B2B SaaS Leads
Score 6.4 out of 10
N/A
N/AN/A
Pricing
Apollo.ioB2B SaaS Leads
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioB2B SaaS Leads
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioB2B SaaS Leads
Considered Both Products
Apollo.io

No answer on this topic

B2B SaaS Leads
Chose B2B SaaS Leads
The only reason we gave B2B SaaS Leads a shot is because it targets users not on the basis of filters or organizations or any additional features like other platforms, but it targets users on the basis of the software they use which made it really convenient for us to design …
Features
Apollo.ioB2B SaaS Leads
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
7.9
17 Ratings
2% above category average
B2B SaaS Leads
-
Ratings
Advanced search7.517 Ratings00 Ratings
Identification of new leads7.817 Ratings00 Ratings
List quality7.717 Ratings00 Ratings
List upload/download8.316 Ratings00 Ratings
Ideal customer targeting7.817 Ratings00 Ratings
Load time/data access8.317 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
7.8
17 Ratings
1% above category average
B2B SaaS Leads
-
Ratings
Contact information7.817 Ratings00 Ratings
Company information8.117 Ratings00 Ratings
Industry information7.516 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.7
17 Ratings
4% above category average
B2B SaaS Leads
-
Ratings
Lead qualification process7.814 Ratings00 Ratings
Smart lists and recommendations7.614 Ratings00 Ratings
Salesforce integration8.38 Ratings00 Ratings
Company/business profiles7.716 Ratings00 Ratings
Alerts and reminders7.014 Ratings00 Ratings
Data hygiene7.215 Ratings00 Ratings
Automatic data refresh7.315 Ratings00 Ratings
Tags7.610 Ratings00 Ratings
Filters and segmentation8.516 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
6.9
12 Ratings
8% below category average
B2B SaaS Leads
-
Ratings
Sales email templates6.812 Ratings00 Ratings
Append emails to records7.011 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Apollo.io
-
Ratings
B2B SaaS Leads
6.3
1 Ratings
21% below category average
Lead nurturing automation00 Ratings8.01 Ratings
Lead scoring and grading00 Ratings10.01 Ratings
Data quality management00 Ratings10.01 Ratings
Automated sales alerts and tasks00 Ratings1.01 Ratings
Automated follow-ups00 Ratings1.01 Ratings
Lead segmentation and distribution00 Ratings8.01 Ratings
Lead Management Integrations
Comparison of Lead Management Integrations features of Product A and Product B
Apollo.io
-
Ratings
B2B SaaS Leads
2.8
1 Ratings
85% below category average
Integrations with advertising platforms00 Ratings1.01 Ratings
Integrations with CRMs00 Ratings1.01 Ratings
Integrations with data storage tools00 Ratings7.01 Ratings
Integrations with lead automation tools00 Ratings2.01 Ratings
Conversion Rate Optimization
Comparison of Conversion Rate Optimization features of Product A and Product B
Apollo.io
-
Ratings
B2B SaaS Leads
8.5
1 Ratings
10% above category average
KPI analytics00 Ratings8.01 Ratings
Drop-off analytics00 Ratings9.01 Ratings
Form Building
Comparison of Form Building features of Product A and Product B
Apollo.io
-
Ratings
B2B SaaS Leads
6.4
1 Ratings
14% below category average
Drag & Drop editing00 Ratings8.01 Ratings
Branding customization00 Ratings5.01 Ratings
Conditional logic paths00 Ratings5.01 Ratings
Mobile responsiveness00 Ratings3.01 Ratings
Date picker00 Ratings7.01 Ratings
File upload00 Ratings10.01 Ratings
Dynamic content00 Ratings7.01 Ratings
Best Alternatives
Apollo.ioB2B SaaS Leads
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 6.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioB2B SaaS Leads
Likelihood to Recommend
8.8
(36 ratings)
4.0
(1 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
Usability
8.7
(6 ratings)
-
(0 ratings)
Support Rating
9.0
(5 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioB2B SaaS Leads
Likelihood to Recommend
Apollo.io
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
Read full review
B2B SaaS Leads
I think B2B SaaS Leads have a long way to go in terms of leads generation and delivery, even though its model and approach are great for targeting users who use specific software, there are not enough call-to-action opportunities in B2B SaaS Leads' interface that can make it able to compete with platforms like Apollo.io, etc.
Read full review
Pros
Apollo.io
  • Sequencing automated email campaigns for outbound prospecting (BD Function).
  • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
  • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
  • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
Read full review
B2B SaaS Leads
  • Highly qualified leads
  • Data exporting in CSV format
  • Parameterized selection
Read full review
Cons
Apollo.io
  • Some of time it happens that right stakeholders' mobile seems not available in which improvement can help more accurate data.
  • Notifications when someone opens the marketing email and showing the interest.
  • Mobile application that will help us during the travelling. It will get very easy to log calls and find the contacts on the way.
Read full review
B2B SaaS Leads
  • Delivering functionality
  • Differentiated pricing plans
  • Better interface
Read full review
Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
B2B SaaS Leads
No answers on this topic
Usability
Apollo.io
Apollo.io has an amazing amount of features. It's great being able to complete so many tasks in one space but it's also overwhelming. It took me a few days to work through all of the options when searching for a company or person. After a few days it started to provide companies for me which was confusing before I understood what was happening. At first, I was also confused about what a "sequence" was so maybe some of the jargon can be confusing. I think with time I will become more comfortable once I understand all of the options offered.
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B2B SaaS Leads
No answers on this topic
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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B2B SaaS Leads
No answers on this topic
Alternatives Considered
Apollo.io
Make.com, Dripify and Hubspot all seem to have similar systems. However, they don't have any of the data. So, you wind up spending more money and time connecting them all to your system. Zoom Info has great data, but they didn't have automation. Apollo.io allows you to combined all of these other ones into on system which is fantastic.
Read full review
B2B SaaS Leads
The only reason we gave B2B SaaS Leads a shot is because it targets users not on the basis of filters or organizations or any additional features like other platforms, but it targets users on the basis of the software they use which made it really convenient for us to design our product outreach and go to market strategy.
Read full review
Return on Investment
Apollo.io
  • I've only just started using Apollo, but with the 24 emails I've sent out using Apollo, I've already received one response, which is a much better ratio than before.
  • I was also able to add several companies that were not already in my Salesforce account, which appeared in Apollo.io.
  • Apollo.io helped me find genuine companies that we could assist through the prospecting filters, which was very helpful.
Read full review
B2B SaaS Leads
  • Positive ROI in terms of qualified leads generation
  • Negative ROI in terms of expense/output ratio, due to missing additional functionality
  • Positive ROI in terms of sales pipeline management
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of Find every prospect. Uncover high-intent contacts in your market.Screenshot of Connect with every contact. Orchestrate multi-step sequences at scale.Screenshot of Optimize your sales strategy. Unlock efficiencies and opportunities across your entire workflow.Screenshot of Apollo B2B Lead Database - Access data on more than 250M people and companies.Screenshot of Apollo Engagement Suite - Automate personalized messages across your entire pipeline.Screenshot of Apollo Intelligence Engine - Improve your revenue strategy across your workflow and boost efficiencies.