Item: ON24
Rating: 10
Author: Verified User

Overall Satisfaction with ON24

Use Cases and Deployment Scope

We leverage ON24 as an extension of our thought leadership to our customers and followers. We highlight topics that are hot in our industry as well as expanding on topics covered during recent thought leadership papers, case studies, and announcements. It's used as an educational tool for our attendees. The tool is owned an managed by marketing and completely integrated with Salesforce for lead capture and follow up.

Pros and Cons

Pros

Ease of use.
Follow up automated emails for those registered. Easy to make adjustments to event.
Widgets and tools within enhance the attendee experience.
Ability to achieve and access past events - enhancing our library of on demand webinars.

Cons

Pop up boxes that you position for the portal window. Don't love the configuration. Sometimes forget to line up properly.

Return on Investment

Again we have created a library of on demand and monthly webinars and have a high level of attendees each month continually bringing in lead gen.

Reliability and Availability

Highly important, people are choosing to take time out of their busy days to join your webinar, it should be a seamless and high level experience. On24 delivers!