Big Iterable fan
November 01, 2024
Big Iterable fan

Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Iterable
Iterable is used to manage our entire email system in tandem with project management and data tools. We serve millions of customers.
Pros
- journey layout
- building templates
- intuitive UI
Cons
- project management
- more subject line tools
- more content testing tools
- customer retention
- agility
- conversion rate
We need to test a text campaign still but we're looking forward to it complementing our existing emails and marketing strategy.
We use email as touch points for every part of the customer journey, from brand awareness to customer reviews. We use data from every touch point to improve the journey and the business as a whole.
Iterable has more nuance and allows us to leverage more data.
Do you think Iterable delivers good value for the price?
Not sure
Are you happy with Iterable's feature set?
Yes
Did Iterable live up to sales and marketing promises?
Yes
Did implementation of Iterable go as expected?
I wasn't involved with the implementation phase
Would you buy Iterable again?
Yes

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