In my experience, promises the world, delivers next to nothing
February 06, 2025

In my experience, promises the world, delivers next to nothing

Anonymous | TrustRadius Reviewer
Score 3 out of 10
Vetted Review
Verified User

Overall Satisfaction with Audience Republic

I work for a marketing and events company – we use(d) Audience Republic to reach our subscribers (well over a million) to promote our events. This was done through announcements, pre-sales, on-sales, giveaways and on-going promotions.

Pros

  • Segmentation
  • EDM template refinements
  • Data acquisition

Cons

  • Integration of ticketing agencies
  • More flexible templates
  • Better customer service
  • Not lying about the fees charged to other clients
  • Besides from the gamified competitions to attain data to then market to, literally nothing that I couldn't get from a competitor.
  • Audience Republic lie to us about how much their services cost. They were charging us 0.0053c per email send (and they upped this price without telling us one month), and a peer told me they were paying 0.0015c per send. In my opinion, they are not trustworthy.
It's easy enough to use, even for a beginner, but I think the usability is dampened by the terrible dynamics of the platform and, in my experience, how they create more manual labour and legwork instead of the optimisation they promise.
All of these platforms offer the same level of performance to Audience Republic, but are a lot cheaper. I didn't choose Audience Republic, it was passed down to me from a former employee. I am in the process of moving to Braze as for the exact same service they will save our company $100k a year.

Do you think Audience Republic delivers good value for the price?

No

Are you happy with Audience Republic's feature set?

No

Did Audience Republic live up to sales and marketing promises?

No

Did implementation of Audience Republic go as expected?

No

Would you buy Audience Republic again?

No

Audience Republic is good for data acquisition using their gamified competitions, but I think that's about the only point of difference it has from Braze, Mailchimp or Campaign Monitor. While they promise to allow you to easily segment data from ticketing outlets, in my opinion, this is a blatant falsehood. In my experience, excuses come through thick and fast from the customer service team, but nothing has been resolved in the 2.5 years of using them.

Audience Republic Feature Ratings

Email & Online Marketing
2.4
WYSIWYG email editor
3
Dynamic content
2
Ability to test dynamic content
2
Landing pages
2
A/B testing
2
Mobile optimization
4
Email deliverability reporting
3
List management
2
Triggered drip sequences
2
Reporting & Analytics
2.0
Dashboards
2
Standard reports
2
Custom reports
2
Pre-Send Testing
1.5
URL Validation
2
Link Tracking
2
Image Validation
2
Inbox Display
1
Email Accessibility Tools
1
Spelling and Grammar Check
1
Spam Testing
1
Email Previews
2

Comments

More Reviews of Audience Republic

  1. Home
  2. Email Marketing Software
  3. Audience Republic Reviews
  4. User Review of Audience Republic