TrustRadius: an HG Insights company

Top Producer CRM

Score7.2 out of 10

5 Reviews and Ratings

What is Top Producer CRM?

Top Producer CRM is a cloud-based contact management solution aimed at assisting real estate agents and teams. The software features an updated HTML5 interface that allows the clients to use their touch-screen mobile devices or desktops to manage their businesses from any location. Top Producer X provides agents with essential tools required to maintain relationships throughout the client life cycle, making it possible for clients to build long-lasting partnerships with referral partners, leads and clients through integrated websites, texting and automated marketing packages.

The 2020 version of Top Producer comes fully equipped with search-and-save MLS properties functionality, auto-update contacts option, email tracking capability among others. Additionally, direct integration with everyday calendars offers simplified follow-up while MLS integration helps track, save and search for properties increasing work productivity. Beyond these features, Top Producer also enhances accountability by providing users a simple platform integrating X Factor insights designed to help them build stronger relationships with potential customers. Finally, free one-on-one coaching and support services are provided by the company's team of experts who ensure that each user becomes successful in achieving their goals using this tool.

Categories & Use Cases

One-stop shop

Use Cases and Deployment Scope

Top Producer helps house all of our contacts (current clients, past clients, active leads, new leads, prospects, vendors, etc.) in one place. We use it as our main client database and for our communication (especially mass emails/campaigns). We utilize basically every feature that it offers (and there are a lot!), i.e. drip campaigns, calendar, emails, tagging, notes, etc. It helps make it a one-stop shop for almost everything we want to do when it comes to our database.

Pros

  • Campaigns
  • Mass emails
  • Tagging

Cons

  • Customize copied campaign templates
  • Searching by property address, phone number, and email address
  • More concise pre-made export options

Most Important Features

  • Drip campaigns
  • Excel/CSV exporting feature
  • Housing contacts in one place

Return on Investment

  • Streamlined communication
  • Helped customize campaigns
  • House all info about a contact (properties owned, status, important dates, contact info, etc.) all in one place

Other Software Used

kvCORE, tawk.to, Dotloop