The perfect tool for presenting data.
Use Cases and Deployment Scope
We use Tableau Desktop as an application that presents statistics. The first advantage is that you can group different sources of statistics in one place. The second is that there is a lot of customization. We increased our use of Tableau Desktop after migrating to GA4. GA4 stopped meeting our needs. All departments are stakeholders, but only the BI department actually creates and edits reports. I am one of the stakegolders.
Pros
- Grouping data from different sources.
- Possibility of personalization.
- Service availability.
Cons
- Explanations of data (often, after some time, we do not understand our own reports; there is a lack of legend and description functions).
- Sometimes the fluidity is not perfect, which makes it not as enjoyable to use.
Return on Investment
- It is definitely a positive that we are constantly monitoring data and can share it with a selected group of recipients.
- The biggest impact is that we meet and discuss the shape of the requirements for statistics. It allows us to stop and think about the company's overall business goals.
Usability
Other Software Used
Userlane, Miro, Google Analytics, Atlassian Jira




