Shopify is one of the leading multichannel e-commerce platforms created and designed for small and medium businesses. It is by far the best and well-designed e-commerce platform that I have used to create my stores and my business to grow. Complete eCommerce platform on which we can create, design, set up, and run our stores across different channels which includes different websites, Facebook, Instagram, YouTube, and Twitter.
Pros
I have been using this Shopify for the last 2 years. I have been working on Shopify a lot and creating different e-commerce stores for my organization.
Automation is effective and integration with extensions creates easiness.
Easy to setup everything, everything is on the go without any hustle or hurdles.
Support staff is doing extremely well.
Cons
The main drawback that I am facing in Shopify for a long time is that their sales analytics system is not up to mark. As I am using Shopify to run different stores for my organization it does not get updated after-sales and does not provide the right analytics about the product strength and number of sales.
Secondly, Shopify has different apps which are best to run the store on max strength but they are very much costly like inventory management, generating multiple discount codes, and more robust customizable editing.
Likelihood to Recommend
For me, Shopify is the best solution available in the market to create, design, customize and run your own store to grow your businesses relevantly at a small cost. I would recommend Shopify to the organization which is struggling in making the store more profitable, Shopify is your new destination to do wonders in the e-commerce field.