TrustRadius: an HG Insights company

SE Ranking

Score9.2 out of 10

39 Reviews and Ratings

What is SE Ranking?

An SEO toolset for agency and in-house pros.

Media

SE Ranking main dashboard
SE Ranking keyword research
SE Ranking website audit
SERP Competitors
Organic SERP History
Content tool
Local Marketing tool

1 / 7

Top Performing Features

  • Multi-domain support

    For SEO agencies, the tool allows users to track multiple domains in one instance.

    Category average: 8.9

  • Site recommendations

    The tool recommends site structure improvements and other tasks to help with SEO.

    Category average: 7.3

  • Integration with web analytics tools

    The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).

    Category average: 8.8

Areas for Improvement

  • Task management

    Users can track and manage the tasks associated with SEO.

    Category average: 7.3

  • Page grader

    The tool scores each page of your website for SEO.

    Category average: 7.8

  • Backlink management

    The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.

    Category average: 7.5

Simple UI, Comprehensive overview, easy to use, yet powerful tool. Thank you SE Ranking!

Use Cases and Deployment Scope

I use SE Ranking to track rankings, backlinks, and organic traffic. It helps me understand how my content performs and gives me an opportunity to conduct a gap analysis. This helps me build on my content and improve it.

Pros

  • Accurate rankings - matches with organic rankings on the browser
  • Competition research - the overview is perfectly laid and is very helpful
  • Display of SERP competitors gives me a quick overview of authoritative content from competitor sites

Cons

  • I didn't find an equivalent of "Moz Keyword Explorer." Like plug in a URL, and it tells you what keywords it ranks for
  • Trendy topics for a given keyword or brand name
  • Show intent of the keyword

Alternatives Considered

Moz Link Explorer, Semrush and BuzzSumo

Other Software Used

Semrush, BuzzSumo, Moz Link Explorer

Usability

SE Ranking review

Use Cases and Deployment Scope

We started using SE Ranking as one of the SEO tools, now we migrated almost all the tasks to this platform, as it actually has all we need:<div>Website audit, backlink checker, rank tracker, monitoring of changes on the website, reports, ads research</div>

Pros

  • Best SEO audit tool to find website recommendations
  • New on page audit tools
  • Competitors and keyword research
  • Reports

Cons

  • Limited number of tools for PPC specialists
  • Limited number of user seats in the plan, can only purchase another plan or buy extra seats

Most Important Features

  • Website audit
  • Backlink checker
  • Rank tracker
  • Monitoring of changes on the website
  • Reports
  • Ads research

Return on Investment

  • Reports made easier
  • Full website check

SE Ranking one of the best app

Use Cases and Deployment Scope

The best thing is that SE Ranking provides tons of features and helps us improve our SEO performance with great suggestions and recommendations. While doing the backlink audit, it allows us to make a disavow link doc. The keyword rank tracker is the most accurate I’ve ever seen. I can track positions precisely up to the postcode in any location.

Pros

  • the price is really affordable
  • the team of great people, that are mostly from Ukraine and even now they work with no delays
  • the rank tracker
  • I am often in the beta test group, so I can check the new tools, once they are released

Cons

  • I would like to see more results in the keyword research in some of the regions, like Germany
  • pricing plan is a little bit complicated

Most Important Features

  • database

Return on Investment

  • everything is fine

SE Ranking makes it easy for the average Joe

Pros

  • Ability to compare your site to competitors.
  • The simplicity of the "big picture" views of the website, but the ability to "dig deeper."
  • Very user-friendly, tooltips on all the report columns and links to support pages to learn more.

Cons

  • Adding the keywords is a little challenging, it's not clear exactly which ones should be used, and for some, it pulls the wrong thing or too many.

Most Important Features

  • User friendly.
  • Multiple sites can be managed in one place.
  • Competitors can be examined.

Return on Investment

  • The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
  • It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
  • Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.

Alternatives Considered

Wix

Complete SEO toolset for a very reasonable price

Pros

  • Rank racking. It’s really important for us that the ranks are tracked accurately.
  • Monitoring of changes made on the website. We’ve found this feature really useful.
  • Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.

Cons

  • Competitors research for Yandex. There are still not that many databases for the Yandex search engine in the competitors research tool.

Return on Investment

  • We spend less money for marketing, as we refuse to use other SEO tools.

Alternatives Considered

SEMRush and Ahrefs Site Explorer

Usability