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Salesforce Maps

Score9 out of 10

11 Reviews and Ratings

What is Salesforce Maps?

Salesforce Maps (formerly MapAnything) helps users map their CRM data. Users can:
  • View customer, prospect, employee, partner, & competitor locations
  • Build routes, call lists, campaigns, & event invite lists directly from the map
  • Map wins & losses and visualize team activities & performance
Maps is Salesforce-integrated & was built on Force.com. According to the vendor, the software has 1400+ customers so far. Use cases include:

Field Sales
  • Identify nearby customers & opportunities in the field
  • Optimize schedules & routes to book more appointments & fill schedule gaps
  • Enable teams to self-source leads in Salesforce
  • Drive Salesforce adoption with the easy-to-use, MapAnything Mobile
Inside Sales
  • Visualize & prioritize customers & leads
  • Build targeted call lists directly from the map
  • Enable your team to self-source leads in Salesforce
  • Update record fields from the map with inline editing
Field Service
  • Boost customer satisfaction & cut operating costs
  • Assign work orders & preventive maintenance by location & add to routes
  • Optimize routes to account for weather & traffic
  • Enable easy account record updates
Marketing
  • Improve marketing campaign effectiveness & ROI
  • Build targeted campaign lists by adding contacts by location, en masse
  • Visualize campaign performance & market share by region & territory
  • Identify customers & prospects for event invites by proximity to venues

Top Performing Features

  • Sales compensation plan creation

    Easy for Sales to create incentive compensation plans without IT assistance.

    Category average: 8.5

Areas for Improvement

Plot your Course Away from Maps

Pros

  • Drilling down from the map point, to account/work order/opportunity.

Cons

  • Clear communication on expectations and delivery of product.
  • Clean pricing structure and development costs.
  • Ongoing support during deployment and integration.

Return on Investment

  • ROI was zero. We spent weeks of time and whatever license cost for a product that did not deliver.
  • Support for the product IS mediocre at best.
  • I can not get a refund on time wasted for this implementation process.

Usability

Other Software Used

FieldService360, Apptoto

Great tool but now expensive

Pros

  • Color coding different accounts or data fields.
  • Ability to see travel time and not just distance.
  • Lots of data fields to pull from - big recent improvement.

Cons

  • They just restructured their pricing model and we are ending our contract because of it - you have to pay for 10 users.
  • The crossover with accounts and contacts are hard to map.
  • The window sizes when navigating the maps are difficult to work with.

Return on Investment

  • For the first time, we were able to see donors on a map which was life-changing.
  • Its allowed us to target donors on trips and other email campaigns when we haven’t been able to before.

Other Software Used

Google Forms, Typeform, DonorDrive

Maps for layering

Pros

  • Layers allow for visibility
  • Check-in feature helps to monitor team activity
  • Activity feed helps for quick look at team activity

Cons

  • Lots of glitches
  • Get signed out often, which interrupts the day
  • Could be more intuitive

Most Important Features

  • Layers
  • Check-ins
  • Activity feed

Return on Investment

  • Increased efficiency
  • Reduced labor time
  • Improved visibility

Alternatives Considered

Google Maps API

Other Software Used

Google Analytics, Google Maps API, Asana