TrustRadius: an HG Insights company

What is Roivenue?

Roivenue is a data-driven SaaS platform for managing marketing ROI and channel attribution.

It is the most precise way to manage your entire marketing investment. Using data-driven attribution models and CLV, it allows marketers to identify underperforming campaigns, address over-invested channels, and make decisions that maximize ROI. Roivenue is designed to be used by CMO and other marketing decision makers, enabling them to make informed overall budget decisions directed towards the fulfilment of business goals.

The proprietary attribution models
are delivering improved marketing performance, resulting in higher ROI and revenue for clients. The vendor says clients see 15% ROI growth and 30% increase in revenue YOY.

Roivenue offers a data-centric solution with:

●Fresh data from all sources
●All marketing data and KPIs, including ROI
●Data-driven attribution models
●A clear, reliable, data-driven view of marketing performance

Categories & Use Cases

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Videos

Screenshots

The Performance Monitor is the main native dashboard of Roivenue. There is a possibility of navigating between any two metrics. By choosing an attribution model you directly impact the data displayed in the Performance Monitor.

Product Demos

Technical Details

Technical Details
Deployment TypesSaaS
Mobile ApplicationNo
Supported LanguagesEnglish

FAQs

What are Roivenue's top competitors?
Nielsen Marketing Mix Modeling, Conversion Logic, acquired by VideoAmp, and C3 Metrics are common alternatives for Roivenue.
Who uses Roivenue?
The most common users of Roivenue are from B2B.