TrustRadius: an HG Insights company

HeyOrca

Score9.5 out of 10

13 Reviews and Ratings

What is HeyOrca?

HeyOrca is a solution that allows an agency’s clients to review and approve upcoming social media content. The vendor aims to help agencies save time by moving away from using spreadsheets and docs to communicate and obtain approvals from their clients. With this solution, no logins or spreadsheets are needed. Agencies can invite clients into a visual stakeholder-friendly view where they can approve and provide feedback without needing to sign up. Agencies can also record every change made to content from creation all the way to publication.

Media

1 / 4

Top Performing Features

  • Content planning and scheduling

    Users can easily plan content and schedule posts to various social media channels and profiles from one interface.

    Category average: 9.1

  • Twitter

    The software allows users to monitor, publish and respond via Twitter.

    Category average: 8.9

  • Bulk actions

    Users can streamline workflow by taking bulk actions on multiple posts at once, such as archiving mentions, assigning tasks, or labeling sentiment.

    Category average: 8.5

Areas for Improvement

  • Workflow management

    Users can share assets through asset libraries, assign tasks, and approve or edits posts through the tool’s interface.

    Category average: 8.2

  • Audience targeting

    Users can target posts to audience members based on geolocation and other demographics.

    Category average: 7.8

  • Mobile access

    Users can effectively use the software through a mobile or tablet device.

    Category average: 8.1

Best product to manage social platforms

Use Cases and Deployment Scope

We are using HeyOrca as for our internal social media monitoring and managing tool. It provides us a good quality of collabration within team and teammates. It is giving us a chance to plan our posts by setting them with presetted dates and formats. Also HeyOrca has approval mechanism that allow us to create our hierarchy.

Pros

  • Easy to use
  • Has many functions
  • Good mechanism

Cons

  • Would support more platforms

Return on Investment

  • Easy to use
  • User friendly interface
  • Supports many platforms
  • Approval option is great

Usability

Great Social Media Management for Agencies!

Pros

  • Provides client friendly view that allows clients to easily see what content will look like on their social platforms.
  • Provides a one-stop option for multiple client and platform content to live.
  • Great customer service and extremely responsive help center.
  • Easy to use and learn interface.

Cons

  • Needs more integration of other features in social media. I.e. stories for Instagram, grid view of the profile, multi-image posting on Facebook.
  • Having a history would be nice so you could see revisions in copy/imagery.

Return on Investment

  • I'm not sure what the measured ROI would be but there is surely an amount of money saved in streamlining our process just from hours spent alone. It also has improved our ease of use and communication with our clients.

Alternatives Considered

Hootsuite Enterprise and Sprout Social

Other Software Used

Adobe Illustrator CC, Adobe Photoshop

Usability

HeyOrca: A whaley good platform!

Pros

  • HeyOrca has outstanding customer service. Whenever I have a question or issue I contact the HeyOrca team and they respond within minutes. They go above and beyond to help you resolve any issues and communicate to make sure the issue is fixed and everything is ready to go. They also make sure to ask you if there is anything else you need.
  • HeyOrca notifies you if any of your posts don't have a valid link or if the post needs to be edited. This is convenient because I can go in, know there is an issue, and then make changes accordingly.
  • HeyOrca has an amazing user-friendly layout. My clients love it because it's easy to see and it allows them to comment on any post.

Cons

  • HeyOrca no longer allows you to tag other companies and people within your Facebook post. I know this is partly Facebook's fault but it is hard to explain the issue to clients
  • Sometimes HeyOrca doesn't notify you if a client comments on the post with changes. This makes it difficult to ensure there is constant communication and the changes can be made ASAP.
  • I really wish HeyOrca could integrate with WordPress. It makes it really complicated to ensure your blog posts go out if approved. I have to check every morning to see if a blog was approved so I can go in and schedule it.

Return on Investment

  • HeyOrca helps to retain our customers and ensure that they are happy. The more clients we keep the more our RIO increases.
  • I don't think HeyOrca does a thorough job getting good engagement. Because there are a lot of restrictions for posts or apps that aren't currently integrated it doesn't allow complete optimization for social platforms
  • HeyOrca allows me to manage my own companies social campaigns, which is really convenient as I can track and target our audience, helping to retain and gain new clients

Alternatives Considered

Hootsuite Enterprise

Other Software Used

ScheduGram, Sprout Social

HeyOrca has saved our team a lot of time

Pros

  • The support team is usually quick to respond to issues
  • Very simple to use and understand
  • They are willing to hear out ideas for the platform and what would make it easier for you
  • They are always adding new features as the APIs allow them. They seem to be on the cutting edge for this.

Cons

  • We had some issues with the timing of posts and posts not going out when they updated their platform recently.
  • Missing out on posting directly to Instagram (we have to use another platform for this).
  • Doesn't support Instagram stories, so we have to denote which ones are for Instagram stories and which ones are for Instagram newsfeed.

Return on Investment

  • Saved our team a lot of time

Alternatives Considered

Sprout Social

Other Software Used

ScheduGram

Hey Orca Review

Pros

  • Customer service is always there when I have any difficulty with scheduling or if the platform crashes
  • The new calendar change - streamlined the calendar to make it easier to navigate and post, updated the layout
  • Added a new analytics feature that provides you with basic analytics for all your social postings

Cons

  • Not integrated with WordPress which makes it hard to schedule blogs with social postings as it doesn't notify me when someone approves a WP article and I have to go in manually and schedule it
  • It does crash frequently and posts are occasionally delayed
  • I'd like to see more integration between all the platforms as a whole because sometimes I feel things are a little disjointed

Return on Investment

  • Sustains our clients due to its layout and user-friendliness
  • Doesn't really allow for a lot of SEO work in the platform which doesn't help get clients

Alternatives Considered

Hootsuite Free

Other Software Used

ScheduGram, Sprout Social