HeyOrca vs. Opal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HeyOrca
Score 9.5 out of 10
Small Businesses (1-50 employees)
HeyOrca is a solution that allows an agency’s clients to review and approve upcoming social media content. The vendor aims to help agencies save time by moving away from using spreadsheets and docs to communicate and obtain approvals from their clients. With this solution, no logins or spreadsheets are needed. Agencies can invite clients into a visual stakeholder-friendly view where they can approve and provide feedback without needing to sign up. Agencies can also record every change made to…
$0
Opal
Score 9.1 out of 10
Enterprise companies (1,001+ employees)
Opal is a platform for brands, used to plan, create, and calendar their content - across teams and channels. Opal aims to enable tight alignment and high levels of efficiency. Marketing teams from companies such as Starbucks, Microsoft, and Target use Opal to collaborate, plan, and visualize, while ensuring an always-unified brand voice. Users can: Plan every facet of the brand experience, to ensure consistency throughout every moment and across every…
$8.29
per month
Pricing
HeyOrcaOpal
Editions & Modules
Solo
$0
Basic
$59
per month per calendar
Standard
$99.00
per month per calendar
Pro
$149
per month per calendar
Opal Pro
$8.29
per month
Opal
Free Forever
Teams Pro
Custom Pricing
per month
Offerings
Pricing Offerings
HeyOrcaOpal
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPlans start at: $99 USD Per Month. From there, the price scales according to your needs, up to a maximum of $499 USD per month.
More Pricing Information
Community Pulse
HeyOrcaOpal
Features
HeyOrcaOpal
Publishing
Comparison of Publishing features of Product A and Product B
HeyOrca
8.3
Ratings
3% above category average
Opal
-
Ratings
Content planning and scheduling10.00 Ratings00 Ratings
Audience targeting7.00 Ratings00 Ratings
Workflow management8.00 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
HeyOrca
9.0
Ratings
13% above category average
Opal
-
Ratings
Bulk actions9.00 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
HeyOrca
9.3
Ratings
10% above category average
Opal
-
Ratings
Twitter10.00 Ratings00 Ratings
Facebook9.00 Ratings00 Ratings
LinkedIn9.00 Ratings00 Ratings
Instagram9.00 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
HeyOrca
8.0
Ratings
0% below category average
Opal
-
Ratings
Role-based user permissions & privileges9.00 Ratings00 Ratings
Mobile access7.00 Ratings00 Ratings
User Ratings
HeyOrcaOpal
Likelihood to Recommend
10.0
(0 ratings)
9.2
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
10.0
(0 ratings)
Usability
10.0
(0 ratings)
-
(0 ratings)
Support Rating
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
HeyOrcaOpal
Likelihood to Recommend
If you are looking for a great way to create, send for approval, and schedule/post social content, you won't find anything easier or more straightforward than HeyOrca. Especially great if you need multiple people to approve or have multiple social accounts to manage. HeyOrca also gives you a great overview of all social media and an idea of the strategy and how it all works together.
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If a team can afford to pay for Opal and dedicate resources to properly onboard everyone and maintain organization, I'd absolutely highly recommend it.
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Pros
  • HeyOrca has outstanding customer service. Whenever I have a question or issue I contact the HeyOrca team and they respond within minutes. They go above and beyond to help you resolve any issues and communicate to make sure the issue is fixed and everything is ready to go. They also make sure to ask you if there is anything else you need.
  • HeyOrca notifies you if any of your posts don't have a valid link or if the post needs to be edited. This is convenient because I can go in, know there is an issue, and then make changes accordingly.
  • HeyOrca has an amazing user-friendly layout. My clients love it because it's easy to see and it allows them to comment on any post.
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  • Allows me to present visuals of content that's easy to understand.
  • Review processes are made simple and are streamlined.
  • Helps me stay within character count when planning content.
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Cons
  • We had some issues with the timing of posts and posts not going out when they updated their platform recently.
  • Missing out on posting directly to Instagram (we have to use another platform for this).
  • Doesn't support Instagram stories, so we have to denote which ones are for Instagram stories and which ones are for Instagram newsfeed.
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  • I would love it if Opal integrated social publishing into their tool.
  • It would be beneficial if at least some basic analytics were brought back into the tool so we could then review content performance within the same tool as creative teams.
  • I've felt like at times the process of creating and sharing presentations was a bit tedious. It'd be nice if was a bit simpler.
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Likelihood to Renew
We decided today that we were renewing our use
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No answers on this topic
Usability
Hey Orca has a lot of really great features, they make the workflow really easy and are extremely available for help with questions. I think there are some minor workflow issues that it could overcome and features it could add on that are available in other apps. It definitely doesn't offer the best analytics and also hasn't offered single image direct publishing like hootsuite does. Yet, it's benefits outweigh those minor inconveniences for our team
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No answers on this topic
Support Rating
Support is really helpful and always giving their best to assist us.
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No answers on this topic
Alternatives Considered
Hootsuite is definitely a popular platform and we used to use it but felt as though it wasn't super client friendly. We had a lot of confused clients that found it harder to understand and monitor their social content. I think HeyOrca does a better job with the calendar layout and features.
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I've used Percolate and it's said to be a competitor of Opal, but in reality, it's a tool I've struggled with. It's fine for day-to-day scheduling and publishing, but lacks the flexibility and functionality of Opal. Opal really feels like it was built by storytellers where Percolate feels like it was built purely by an engineering team.
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Return on Investment
  • Sustains our clients due to its layout and user-friendliness
  • Doesn't really allow for a lot of SEO work in the platform which doesn't help get clients
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  • Always ahead of the game when it comes to planning
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ScreenShots

HeyOrca Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of

Opal Screenshots

Screenshot of Preview content exactly as it will appear in market to the audience. Collaborate with teammates and track changes in the  Chat & Activity window.Screenshot of View scheduled Moments across all campaigns on the Calendar -- by day, week, or month.Screenshot of Plan marketing content and campaigns using Boards, a free-form space for brainstorming, briefing, and scenario planning.