GreenRope

Score6.1 out of 10

27 Reviews and Ratings

What is GreenRope?

GreenRope is a CRM tool focused on marketing automation, sales pipelines, and customer service. It includes advanced marketing automation capabilities, sales force automation, and a tool box of features to help manage and operate the business.

Categories & Use Cases

Media

Contact Record with custom user-defined data fields

1 / 7

Opportunity management
Users can track deals and create quotes.
Category average: 8.1
Interaction tracking
Users can log and track all customer interactions through any channel, including social, email, phone and in-person.
Category average: 8
Case management
This includes incident/ticket creation, routing, escalation, and resolution.
Category average: 8.1

Scripting environment
Technical users can write, run, and test scripts that automate common tasks or business rules via a standard or vendor custom programming language.
Category average: 7.4
Channel / partner relationship management
The software allows for sales, territory, lead, order and account management for partners or OEM relationships.
Category average: 7.9
Contract management
Users can manage contracts, with features such as digital signatures, automated alerts, invoicing, and automated workflow for contract review and approvals.
Category average: 7.8

Venesa Figueroa View profile

Research Associate in Human Resources at Contractor (11-50 employees employees)

Pros

The metrics/data is very helpful in helping us understand what subject lines/content engages our readers.
Easy to use, seamlessly send out coordinated emails.

Cons

If we could send out immediate large email blasts instead of having to schedule them in advance that would be a nice improvement.

Return on Investment

We have just recently started using GreenRope so we haven't quite been able to see the ROI yet. However, everyone in our office is very excited about it and is very impressed by its functionality.

Alternatives Considered

MailChimp

Jason Stein View profile

Wellness Business Coach in Marketing at JasonStein.com (1-10 employees employees)

Pros

I love the email tracking reports.
The support is amazing and well worth it.
Hot prospects tab allows me to sort warm leads easily.

Cons

Greenrope can continue to improve its UI; however, I've been super happy with the changes they've made this past year.

Return on Investment

It's a positive ROI for two reasons. One it lets me sort leads to clients and two it is a more affordable option than the Salesforce Infusionsoft like competitors.

Other Software Used

Zoom

Jake Kittell View profile

CEO, President in Corporate at Happiness Tool Co., Inc. (1-10 employees employees)

Pros

Easy to get going with. They were great help in importing data from infusion soft. Great people to work with in training.
Low cost. This program is affordable for us little guys. Does what you need. Cost less than half of infusion soft for more.
Powerful. It lets me do all the things that I want. They are responsive to new feature requests too. When you make a suggestion you feel like it is heard and appreciated.

Cons

I would like to see deeper email integration. I believe it is soon on the way.

Return on Investment

Much better bang for the buck than Infusionsoft or Salesforce
Has helped us keep track of our growing contacts database of customer prospects.
We have been far more responsive to customer inquiries since it has been on board.

Usability

Raylene Wall View profile

Owner in Social Media at Off the Wall Social Media Management (1-10 employees employees)

Pros

GreenRope provides a full-featured application at ALL pricing levels. You don't have to 'upgrade' to get better features - you've got them all right away. I really appreciated this!
GreenRope doesn't charge per user (i.e., administrator of the system). Other systems require additional fees when adding administrators to your account. GreenRope makes it easy for me to get help with the CRM by adding more of my people, without adding multiple fees.
Customer Service at GreenRope rocks! They really want to help you get started well. The training and set-up calls are fantastic. For any support issues that have come up (usually newbie questions!) I've always received a prompt response. I can't say enough about their support.
There are many ways for me to customize my data sets, for management and segmentation of contacts, specific to my industry and business needs.
Dashboard customization - as a visual learner, the presentation of information on my screen is important to me, and GreenRope allows me the ability to customize colours, icons, and sizes of things in my dashboard. This is helpful for my creativity and productivity.

Cons

As we've never used a full-featured CRM before, there was a pretty steep learning curve on how to get our data in and working for us. The training GreenRope provides is helpful, but the user interface still took me a while to wrap my head around.
One assumption made during GreenRope setup was that we'd be relying heavily on a custom GreenRope website. We primarily want to keep all of our traffic on our current site, so there was a bit of confusion to begin with.
GreenRope is heavy on the marketing side of things (sales leads, conversions, etc...) which is excellent, but a bit overwhelming when we just wanted to get in and get started with a simple email drip campaign with some email tracking. We're leaning, though, and appreciate GreenRope's continued efforts to bring us up to speed on the marketing stuff.

Return on Investment

GreenRope has allowed for better followup after training workshops and other events we attend. Drip campaigns let us drop someone into a campaign very easily and have the system do the follow-up.
Having a full-featured system at our low price point (for a lower contact count) is extremely beneficial. We learn what we're doing, and implement it, instead of having to add-on and learn new things at every upgrade level. This improves the efficiency of our non-billable time (time working for ourselves rather than our clients).