I use google forms on my website to capture contact information from visitors that are interested in applying for a class a cdl truck driving job.
Pros
Google Forms captures data that is essential to succeed.
Its clean cut
Easy and simple to learn and create forms
Cons
Google forms can improve on getting more responses
Creating a more dynamic form
Using add on's with the forms
Likelihood to Recommend
Google Forms is great when using it in a classroom setting or for capturing data on a website or blog posting. I feel it is less appropriate when using form for survey questions. Or trying to customize your on templates.
We use Google Forms internally to allow our sales and dispatch teams to submit refund requests, corporate apparel orders, and more. It allows us to get responses in real time and keep everything in order.
Pros
Easy to submit even with minimal computer knowledge
Easy to make forms that fit what we need
Converting answers into an excel sheet
Cons
More validation (this field must be valid phone number, etc)
Likelihood to Recommend
Google Forms is especially helpful for anything that needs to involve more than one room/department/etc. It allows different teams to collaborate to keep things in line.