Goody

Many businesses still struggle to define who their customers are. Without that knowledge, businesses rely on expensive third-party programs or research to dictate their strategy. Goody solves that, at a fraction of the cost compared to traditional CRM or coalition loyalty programs, according to the vendor. Goody says they do this by providing retailers with simple, integrated tools to create their own loyalty and engagement program. These tools are automated and provide retailers with a consolidated view of their customer base.