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Folloze

Score7.6 out of 10

87 Reviews and Ratings

What is Folloze?

Folloze is a digital experience platform that enables B2B marketing and sales teams to deliver personalized buyer experiences throughout the entire customer journey. The platform is used by frontline marketers to create engaging, data-driven digital destinations that meet buyers at every touchpoint with relevant content tailored to their specific needs.


Folloze supports multiple use cases across the buyer journey, including ABX Campaigns, Website Engagement, Sales Development, Event Activation, and Digital Sales Rooms. The platform's progressive identity model combines cookies, forms, and integrations with platforms like 6sense to identify both known and unknown visitors. Key differentiators include a no-code experience builder, comprehensive first-party data analytics, multi-touchpoint capabilities, and AI-driven content recommendations.


Folloze helps companies to increase personalized account coverage, improve engagement metrics and pipeline growth.


Founded in 2013 by two marketing executives who observed how B2B buying and selling was changing firsthand, Folloze boasts users among large and successful B2B brands, including companies like Cisco, FireEye, Google, Okta, and Workday.
Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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The Folloze Buyer Experience Platform. Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.

FAQs

What is Folloze?
Folloze's no-code digital experience platform enables B2B marketing and sales teams to deliver personalized buyer experiences across the customer journey. It's used to create digital destinations for use cases including ABM/ABX campaigns, website engagement, sales development, and event activation.
What are Folloze's top competitors?
Uberflip, PathFactory, and Hushly are common alternatives for Folloze.
What is Folloze's best feature?
Reviewers rate Personalization highest, with a score of 8.1.
Who uses Folloze?
The most common users of Folloze are from Enterprise.