DemandTools Reviews and Ratings

Rating: 9.8 out of 10

Score

9.8 out of 10

Community insights

TrustRadius Insights for DemandTools are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Powerful and straightforward tool for data maintenance: Users have found DemandTools to be a powerful and straightforward tool for their data maintenance needs. Many reviewers stated that it provides solutions for all their data maintenance requirements, making it an invaluable tool that saves them hours of valuable time on a daily basis.

Customizable scenarios and queries for efficient duplicate search: The ability to fully customize scenarios and queries in DemandTools has been highly appreciated by users. This feature allows them to search for potential duplicates more efficiently, resulting in a streamlined process. Some users mentioned the helpfulness of being able to define the data they want to keep on the resulting record after merging duplicates.

Find/Report IDs feature for easy data searching: Users have praised the Find/Report IDs feature in DemandTools, which has made searching for specific data much easier and saved them significant time. They have also found this feature invaluable when cross-checking external data with internal data.

Reviews

117 Reviews

Complete Solution for Database Management!

Rating: 9 out of 10

Incentivized

April 25, 2022

Use Cases and Deployment Scope

Our organization had a wide range of issues in regards to data management. With the integration of so many third party applications, it is easy to create duplicate records if there are no proper way of tracking, monitoring, and sanitizing that data coming in. DemandTools has made it easy for us, with DupleBlocker, to create rules to identify duplicates based on email, first name, and last name. The actions we have taken at the moment is to simply report it so we can manually take action to merge or leave alone. This is one of many features we love.

Pros

Find/Report ID tool to cross check external data with internal data.
Make changes with MassImpact without importing or exporting data.
Insert, Update, Upsert, Delete to MassEffect uploaded data.

Cons

The user interface can be cleaned up a bit.
It tends to slow my system down a bit when using the tool.
Exporting options can be limited, then maybe in settings add as needed different options.

Likelihood to Recommend

One experience I had with DemandTools is specifically with Find/Report IDs in which I was able to search my database for any existing donors. I was able to identify which existed by matching the email AND last name to pull the record IDs. These were then used to mark those accounts as existing vs new donors. I do not have any less appropriate scenarios but when exporting the Excel file from DemandTools, there was an option to export for every line item match, which can be confusing without prior reading of knowledgebase article or a YouTube video.

Momen Eldyrani

SF Admin in Information Technology at IRUSA (51-200 employees)

Vetted Review

2 years of experience

Protect the quality of your data!

Rating: 10 out of 10

Incentivized

March 25, 2022

Use Cases and Deployment Scope

We use DemandTools to dedupe records in our Salesforce Org. DemandTools allows us to use various scenarios to find duplicate records that may have used more than 1 email address. Reducing the number of duplicates in our system allows us to save money when it comes to sending out various print materials to potential students. We do not end up wasting multiple materials to one record or any additional postage it may take. We also use MassImpact to allow us to update large amounts of records in one instance instead of having to do it multiple times.

Pros

Reduce Duplicate records.
Allow mass updates to records.
Easy system to use.

Cons

Perhaps change the layout.
Perhaps some automation.
Have a saved scenario option.

Likelihood to Recommend

DemandTools is perfect for any system that constantly adds new records to its database. For example, in higher education, we are constantly purchasing search names from various vendors and DemandTools allows us to make sure we are not doubling up on the same records. It saves us money in the long run as we are not mailing out multiple copies of our brochures to the same person.

Tommy Sapienza

Associate Director in Customer Service at St. Thomas Aquinas College (201-500 employees)

Vetted Review

6 years of experience

Great for keeping your data clean!

Rating: 8 out of 10

Incentivized

March 24, 2022

Use Cases and Deployment Scope

We use DemandTools to mass update records to add or change information, lead to contact deduping, contact to contact deduping, and finding and reporting IDs to cut back on the dupes created when large imports are being brought into the database. Validity has provided support and resources to help me familiarize myself with the product. I know we are just scraping the surface of what this product can do and am looking forward to continued use.

Pros

Mass Updates.
Mass Deletes.
Finding and reporting IDs.

Cons

Deduping- we need to manually review each to make sure they are in fact the same person and it would be nice to see if there are others in the same position who have found better criteria to pull dupes in by other than the same email. In higher ed, you find a lot of times a parent email is provided and attached to multiple child records.

Likelihood to Recommend

DemandTools is great for cleaning up your database, along with keeping data clean. We use the dupe lists to pull a report but manually review each duplicate to ensure it is in fact the same person being merged. I'd love to see how others are using the product in terms of deduping.

Jessica Houbre

Salesforce Analyst and Administrator in Information Technology at Russell Sage College (201-500 employees)

Vetted Review

1 year of experience

View profile

Powerful Data Quality Refinement Tool

Rating: 7 out of 10

Incentivized

November 30, 2021

Use Cases and Deployment Scope

I use DemandTools as a way to manage the data in my Salesforce org. It is a useful tool for the deduplication of records. Duplicates are always a problem in any CRM system. DemandTools makes it easy to manage by allowing for use of advanced logic to locate the duplicates and merge them. I also use DemandTools to find specific records or records that match logical criteria. It is great for returning the record IDs for the matched records.

Pros

Deduplication
Managing data
Finding record IDs

Cons

Overall UI needs an update
Out-of-the-box logic is weak
Matching criteria (exact, first name, etc.) needs more fine-tuning

Likelihood to Recommend

DemandTools is a wonderful tool to use to remove duplicate records from your CRM data by merging the records within the CRM itself according to the logic that you specify. It is also a wonderful tool to use if you need to scan your CRM data for specific records by criteria and need the record ID, or any other field from the record returned.

Verified User

Employee in Information Technology (201-500 employees)

Vetted Review

4 years of experience

Quick Deduping Tool for Demanding Data

Rating: 8 out of 10

Incentivized

June 7, 2021

Use Cases and Deployment Scope

DemandTools is being used by a single department (sales operations) to handle multiple issues, such as identifying and merging duplicate accounts/contacts, updating ownership, and easily identifying data errors. We use it a few times a month normally, but more heavily when we are onboarding anything new from a merger/acquisition. It is especially good when other organizations have not kept up with their data or you don't trust the source.

Pros

Fuzzy logic for identifying address duplicates
Locks in multiple data points while keeping master rules engaged
Allows for saving scenarios so you don't need to remember how you did it last time!

Cons

It can be quite confusing to navigate the initial setup screens
Frustration on same or no data return when you set up scenarios
A little fearful of the "you can't go back" idea

Likelihood to Recommend

We brought in 400,000 records for a department that needed to have their information in Salesforce. The records had never been touched, cleaned, deduped, or cared about. We brought them in, used DemandTools to dedupe and merge, and then only found out the requestors were never going to use them. DemandTools to the rescue when we used them to jettison the whole lot back at them!

Verified User

Vice-President in Corporate (501-1000 employees)

Vetted Review

4 years of experience

DemandTools = Great Tool, Great Value!

Rating: 9 out of 10

Incentivized

June 2, 2021

Use Cases and Deployment Scope

We use DemandTools frequently in our Sales Team to make mass changes, mass conversions, or de-duplicate our system. This tool is also very helpful in relating marketing lists with little information to current people in our system using the Find Report IDs feature.

This tool takes makes Salesforce Admin time a breeze. Things that would take hours to address manually are completed quickly with pre-loaded scenarios in DemandTools that work best for our organization.

Pros

Straightforward UI that does what it needs to do.
Makes after-the-fact de-duplication a breeze.
Easy mass updates to data sets - making cleaning data a breeze.

Cons

UI is outdated and could use a bit of a facelift.
Some competitors in this space are more all-in-one tools where DemandTools.
Lack of automation for regular data cleansing - everything we use DemandTools for is manual.

Likelihood to Recommend

Great for general data management. Today alone, I've used DemandTools products to push a new list of leads into Salesforce, take a mass list of customer contacts and update a field required for a new process, and to check the current state of our duplicates in the CRM.

My main hurdle with DemandTools is that it lacks the ability to build automated data cleansing processes into the system that will tie into the CRM like some of the competitors in the industry.

Kayla Laws

Sales Operations Analyst in Sales at APS Payroll (51-200 employees)

Vetted Review

3 years of experience

View profile

A useful tool

Rating: 8 out of 10

Incentivized

June 1, 2021

Use Cases and Deployment Scope

It is generally used by the admissions department and used to fix errors and remove duplicates.

Pros

Deduplication
Data fixes
Mass effect documents to make large data changes

Cons

Some user interface improvements
Better ability to do table backups
Seems to lock up if too large of data sets are used

Likelihood to Recommend

Well suited for times in which changes need to be made to several users at once. Not well suited for single or few users. It takes too much time to create a CSV in order to change a single user.

Verified User

Administrator in Information Technology (1001-5000 employees)

Vetted Review

2 years of experience

DemandTools helps manage the demands of data loading

Rating: 9 out of 10

Incentivized

May 26, 2021

Use Cases and Deployment Scope

DemandTools is used by several departments across campus. I use it to load and manage data for the admissions office at WPI. We receive data from a wide range of sources. For example, we purchase names from third-party vendors, have registration for campus events, high school visits, college fairs, etc. I load those lists using Finding Ids, Mass Effect and use the Single Table dedupe tool to merge duplicates not caught by our scheduled jobs. DemandTools saves us hours of time as we do not have to manually add all those contacts to the database using inquiry forms. We aren't recreating contacts already in the database and we can easily adjust and update contact information for recruits already in the database who may have moved, or changed email addresses. We save resources by using the schedule jobs feature to dedupe records after hours. Also, DemandTools has been a life-safer to mass correct data.

Pros

Webinars are helpful resources.
Very useful for managing large amounts of data.

Cons

I wish I could make changes to my existing scenarios using save rather than having to create a whole new scenario. Maybe you can, I just haven't been able to.
Some features aren't user intuitive and it takes a while to learn.

Likelihood to Recommend

Demand Tools is well-suited for uploading data files of hundreds of thousands of records into the database. It is useful for finding, updating and correcting data already in the database. A useful tool for merging duplicate records. Power Grid is useful for updating records that fall into a certain set of circumstances without having to reload the files. I don't have any comments that are negative.

Laura Ferro

Senior Coordinator of Admissions Communications at Worcester Polytechnic Institute (1001-5000 employees)

Vetted Review

5 years of experience

Demand Tools: A great Swiss Army Knife for those in charge of data integrity in Salesforce

Rating: 10 out of 10

Incentivized

May 23, 2021

Use Cases and Deployment Scope

We use DemandTools across our entire organization. We have used it to migrate and merge Salesforce orgs into one org, cleaning data, merging accounts and contacts that are duplicated. We also use it for quick analysis of objects and fields to determine usage and review data hygiene efforts. For those with an engineering or data science background, this tool is a perfect mix of extraction, analysis and ability to write back to records.

Pros

Ability to save scenarios that I can then train others to use to help maintain our data.
Error and change logs that let you review errors and issues.
Ability to connect across lookup fields to better analyze and tie together data.

Cons

Scrolling in the field menus could be improved to utilize the mouse wheel.
Some built in help for using formulas in Mass Impact.
No ability to work across objects in mass Impact, changes can only be written to fields of the chosen object.

Likelihood to Recommend

Data deduplication is a great place to use DemandTools. It has logic to select the master record/field and gives a great user interface to manage the deduplication. There is no plotting or visualization of the data, it is a tool for looking at data in tabular formats with grouping.

Brian Treml

Salesforce Analytics and Training Leader in Sales at Nielsen (10,001+ employees)

Vetted Review

1 year of experience

View profile

DemandTools - Offered a swift solution to a longstanding issue.

Rating: 10 out of 10

Incentivized

December 19, 2020

Use Cases and Deployment Scope

It is used as a solution to our phone system, Bolt, for Salesforce. By formatting the data in Salesforce, we were able to achieve meaningful comparisons between the inbound number and our customer base, allowing us to intelligently route calls to specific groups, salespeople or automated responses, transforming the experience from the customer's perspective.

Pros

Mass Updates of data to achieve a set goal
Formats existing data in mass to restructure the data for use with a particular system or software package
Formats changes as they come into salesforce on the fly so data integrity can be maintained

Cons

From my perspective, all seemed relatively straight forward.
Its the sort of tool you set and forget, after the initial setup, we rarely play with the pre-established rules, as other systems draw from this formatted data.

Likelihood to Recommend

If you have unformatted data and wish to reshape it into clean and formatted data sets for other applications like mass mailouts, address comparisons for logistics or other similar applications, I can highly recommend this as a solution. Validity (the company we purchased this through) also should be noted here, our positive experience with the software is also a testament to the professionalism and experience offered by the team at validity, we were very satisfied with the results. So satisfied... I have taken the time to write this review as we were in a real difficult position before we found this offering.

Bilal Comertpay

Business Development Manager in Sales at 4Cabling (11-50 employees)

Vetted Review

1 year of experience

View profile

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Reviews and Ratings

DemandTools helps manage the demands of data loading

Rating: 9 out of 10

Incentivized

May 26, 2021

Use Cases and Deployment Scope

Pros

Webinars are helpful resources.
Very useful for managing large amounts of data.

Cons

I wish I could make changes to my existing scenarios using save rather than having to create a whole new scenario. Maybe you can, I just haven't been able to.
Some features aren't user intuitive and it takes a while to learn.

Likelihood to Recommend

Laura Ferro

Senior Coordinator of Admissions Communications at Worcester Polytechnic Institute (1001-5000 employees)

Vetted Review

5 years of experience