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Criteo Commerce Max

Score6.7 out of 10

2 Reviews and Ratings

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What is Criteo Commerce Max?

Criteo Commerce Max (formerly Criteo Retail Media for Brands, or Criteo Sponsored Product) is presented by the vendor as an all-in-one self-service platform for buying retail media at scale. Alternately, Criteo Retail Media for Retailers supports growing ad revenue and enhancing relationships with brands.

Categories & Use Cases

Media

Screenshot of Criteo Retail Media Platform The all-in-one self-service platform for buying retail media at scale. Execute campaigns across premium retailers and easily measure campaigns against commerce results.
Screenshot of Sponsored Product Ads Boost product visibility and sales with native product ads Deliver the right product ad for each shopper with native ads that seamlessly blend in with organic content. Make sure your products are seen on relevant search results pages, category pages, and product detail pages.
Screenshot of Offsite Ads Target retailer audiences as they browse the open web. Bring targeted audiences back to partner retailer sites with display and video campaigns on premium sites across the web. Build more product awareness and influence consideration among shoppers.
Screenshot of Commerce Display Ads Reach shoppers with highly engaging creatives. Link pure branding and performance on retailers’ websites. Combine your own brand assets with dynamic, retail-specific features, such as real-time pricing. Target consumers based on shopping and browsing behavior.

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Screenshot of Criteo Retail Media Platform The all-in-one self-service platform for buying retail media at scale. Execute campaigns across premium retailers and easily measure campaigns against commerce results.

Most Frequent Users

Top 3 industries using Criteo Commerce Max
Based on HG Insights installation data
View all Reviews
#1 most frequent

Professional, Scientific, and Technical Services

34.5%

29 installations of 84

#2 most frequent

Manufacturing

26.2%

22 installations of 84

#3 most frequent

Retail Trade

13.1%

11 installations of 84

Reviews

What users are saying about Criteo Commerce Max.
View all reviews

Quick GTM with Retail Media by Criteo

Verified User
Manager in Product Management (10,001+ employees employees)

Pros

  • Intuitive dashboards and reporting
  • Custom templates for display media
  • Flexibility in terms of setting guardrails for targeting

Cons

  • Exportable insights at a brand, page, and placement level
  • Segmentation API service to better manage first-party data
  • Opportunity for non-custom implementation to allow for scalable solutions, such as programmatic backfill

Return on Investment

  • Increased net revenue
  • Increased profit
  • CTR is unchanged (but this can be improved with better opportunities for targeting)

Alternatives Considered

Google Ad Manager

Usability

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