TrustRadius Insights for Contentful are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Business Problems Solved
Contentful has become an essential tool for many businesses, addressing a variety of needs across different departments. Marketing teams find it valuable for managing their efforts, from thought leadership blogs to direct marketing pages with gated content. With Contentful's headless CMS capabilities, users can easily build static websites using modern technologies like GatsbyJS and ReactJS, making it an ideal solution for small businesses and startups seeking a low-maintenance approach.
The platform's usefulness extends beyond marketing alone, as it serves as the primary content management system for companies in various industries. Different teams, such as product, marketing, and customer success, rely on Contentful to manage documentation, marketing materials, and internal data. This allows them to coordinate external messaging effectively without depending on developers for deployment. What sets Contentful apart is its user-friendly interface that empowers non-technical employees to access, modify, and update content with ease. Its intuitive design facilitates seamless updates of photos and written content while providing the ability to revert changes when necessary.
Contentful also plays a significant role in app development by loading content into iOS and Android apps. Its support for internationalized content and versioning capabilities further enhance the user experience for apps with a substantial user base. Additionally, the platform simplifies the process of compiling and accessing specific images for businesses that would otherwise require multiple platforms or rely on email communications.
Businesses with multi-user environments benefit greatly from Contentful's features. It creates a content layer for digital operations, aids in global marketing efforts through localization support, and streamlines content coordination and distribution across channels. Moreover, Contentful proves invaluable in organizing learning modules, help articles, and videos company-wide. It contributes significantly to new hire orientation programs and facilitates knowledge advancement within the organization.
The efficiency gains provided by Contentful are apparent to users who appreciate its impact on web page development and content storage. By reducing development backlog and enabling quick design and coding of web pages, the platform significantly improves productivity. Furthermore, Contentful's ability to manage content across multiple platforms in a unified manner simplifies website management, e-commerce operations, and internal sales platform updates.
In summary, Contentful revolutionizes various aspects of content management for businesses. From marketing efforts and static website development to app content loading and knowledge sharing within organizations, it offers versatile solutions that cater to the diverse needs of different teams. Its user-friendly interface empowers non-technical users while its robust features streamline workflows and enhance efficiency.
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Contentful Reviews
5 Reviews
Professional, Scientific, and Technical ServicesInformation Technology & Services1Marketing & Advertising2Design2
To work with multiple platforms, Contenful allows me to manage unified content and publish it through my organization's platforms, making it easier for me to have a single point of control and change. Being a web platform, being able to work from anywhere or any device and keeping my website, e-commerce and internal sales platform updated, has been the most beneficial for the organization.
Pros
A single point of control to update my different trading platforms
Being able to build and publish content easily, agilely and quickly
Cons
I could improve the documentation for an adaptation to the platform
Improve content migration between traditional platforms to Contentful
Likelihood to Recommend
Good: Great for cross-platform content management Not good: Migration from traditional platforms to Contentful Not good: Public Documentation, FAQ
VU
Verified User
Consultant in Information Technology (Information Technology & Services company, 51-200 employees)
We're currently using Contentful to help manage our documentation, marketing, and some internal data management. It's used by the product, marketing, and customer success teams. Contentful helps different departments coordinate when it comes to external messaging. This is particularly important when we need to provide a means for non-technical teams to update content without needing to rely on the developers to deploy it.
Pros
Contentful provides organized, flexible data models with support for a variety of data types and content editors (e.g. WYSIWYGs, form fields, raw text areas).
Contentful has great built-in versioning features with history and draft states so it's easy to make updates and revert when needed.
Contentful has an intuitive user interface and good support for multiple spaces (which can be helpful for companies that need separate projects for dev/staging/production).
Cons
The new Contentful "branches" feature looked promising (it appears to mirror a git-like repository) but it requires the CLI, which isn't necessarily practical for teams that aren't current CLI users. It would be nice if the management of this feature were available via the UI (without that it causes more confusion than anything).
The Contentful data modeling method makes for a bit of an awkward SDK developer experience in some strongly typed languages like Java. Most things that you might need can be accomplished, but it feels like the experience could be smoother.
It would be nice if there were a way to migrate data between spaces (e.g. from your staging space to production).
Likelihood to Recommend
Contentful is good to use in teams with varying levels of technical proficiency that will need to allow non-technical members easy access to update content and have the time/ability to integrate Contentful into their product. Contentful can be a bit of work to implement initially but it will save time in the long run as marketers/etc. are able to push updates without needing to do backend deployments. Don't use Contentful as a substitute database, it's not built for such cases (e.g. requests for content can be slow - in fact, you may need caching to help with that). Also, if you require a large number of models you'll hit limits and could quickly face higher prices.
I use Contentful as a headless CMS to build static websites (with GatsbyJS and ReactJS) for small businesses and startups who need a high-quality, modern, low-maintenance solution. I also use it for my company's primary website.
Pros
Clean, modern interface (not clunky and outdated, like WordPress)
High degree of flexibility (I can structure data any way my clients need)
Enables headless frontend (i.e. I can build any frontend I want without having to change my CMS)
Cons
Contentful uses "references" to allow you to build very modular content. If I have a "slider" content type, I can create a "slide" content type which references a "button" content type, and so forth. This works well, but I occasionally wish there was a better solution for one-off content, like a settings page. Currently, this is done for creating an entire content type called "settings" with a single entry. Not a big deal, but not ideal, either.
There are a few quirks with GatsbyJS integration, etc, but these issues are being fixed and improved upon very quickly.
A minor gripe, but Contentful does not have a way to organize fields within an entry. Entries with many fields are somewhat tiresome to scroll through.
Likelihood to Recommend
Coming from WordPress, Contentful feels like content management as it should be. There's no clutter to get rid of, you can simply start building from scratch, and the end product is perfectly tailored to your or your clients needs.
Contentful is being used by several different departments to scale our building of web pages and store our content library. Before we had Contentful we had a backlog of development work and it would take hours for a web page to be designed and coded up. Now it takes a couple of minutes and everything fits neatly into the templates that we designed.
Pros
Full control of the design and functionality
Easy to use
Content management
Cons
Requires dev resources to get the most out of it
Likelihood to Recommend
If you have a large amount of content that you want to store and categorize all of your content, then this is a great tool for you. Also if you want to speed up your time for page creation, this is a great resource for you. Just be sure that you have some dev help to get everything set up so that you can go full steam.
VU
Verified User
Strategist in Marketing (Marketing and Advertising company, 201-500 employees)
We use contentful to load content into iOS and Android apps via Angular and Cordova applications to pull down cloud articles and content. We leverage this for apps that have over 10,000 downloads and have versioned many different entries as well as content types as the apps progress, and even supporting internationalized content for specific fields of specific articles and content types as well as media.
Pros
Version Control is outstanding
Uploading media
Adding and removing fields to content types
Linked content types
Verification and control of input entries
Cons
It would be nice to have some documentation for entry level coders
Built in preview mechanisms for more than just entry fields
Likelihood to Recommend
Contentful is perfectly suited to global apps running in the cloud that need to download the latest content, images, text or media, as well as support versions of the content, entries and entry types as apps grow. The massive benefit is also that you can reuse the content anywhere you want in any app or any facility you can imagine once it is in the system.
