Based on 9 verified reviews published in the last 18 months
TrustRadius Community Insights are summaries of user sentiment data from TrustRadius reviews and, when relevant, HG Insights data.
Overview
Synthesised from 9 reviews | Last Published May 26, 2026
Consensus helps Information companies streamline pre-sales and client education by efficiently disseminating complex product information. It's used by sales and pre-sales teams to shorten sales cycles and engage prospects with self-paced content. In TrustRadius reviews, the platform is valued for its ability to provide efficient demo sending and robust engagement tracking, which is crucial for understanding how prospects interact with specialized data and research products.
Reviewers also report a faster sales cycle and significant time savings by reducing the need for repetitive product demonstrations. However, some reviewers, specifically 2 of 6, noted challenges with the initial setup and the content sending process, desiring a more streamlined workflow for large data volumes. Overall, Information industry reviewers find Consensus a valuable tool for enhancing sales efficiency and prospect engagement, despite some setup complexities.
Pros
Efficient dissemination of complex information for pre-sales.
Robust tracking and analytics for prospect engagement with specialized content.
Streamlines sales cycles by enabling self-paced product evaluation.
Seamless integration with existing sales enablement and CRM tools.
Reduces need for repetitive live demonstrations, saving expert time.
Cons
Initial setup process can be challenging for Information teams.
Content sending workflow needs improvement for large data volumes.
Desire for more intuitive interfaces for rapid content deployment.
I work at Blackbaud and use Consensus almost daily. As an account executive for current clients, it is very helpful to have prerecorded demonstrations at my disposal for clients to see functionality of what they own. I am also able to use it to prequalify any evaluations. My clients can get a high level view of our software and decide if its worth moving forward with. This enables clients to watch demonstrations on their own time before committing to a live demo. Using Consensus is very easy and user friendly. I am able to track who is watching what and if they are really engaged. I really enjoy using Consensus and would highly recommend it.
Pros
Help current clients see functionality of tools they own
Prequalify sales pursuits
Provide high level demonstrations to clients interested in an evaluation.
Cons
No problems with Consensus! I need our team to upload more content.
Likelihood to Recommend
- sales pursuits - qualify interest in our solutions - Share high level demos with board members and leadership that don't want to sit on a full demo.
I use Consensus to send out demos to prospects to move the sales cycle in a seamless manner. This workflow helps to better utilize our resources internally so that aren't looping in a Sales Engineer every time a prospect wants to see a demo. In addition, this saves the sales team a lot of time!
Pros
Integrates with gmail
integrates with Salesforce
allows for Template creations for flexibility
Cons
Clean up the UX/UI
Likelihood to Recommend
I would greatly recommend Consensus to a colleague or organization that has a sales team and focuses a lot of time on hosting demos. This would bring a seamless experience to that team and open up the doors to utilize resources in areas that bring in more revenue. Thanks again
Consensus is a vital part of our organisation, it helps us with lead generation, closing new business and also selling to our exsistent customer base. My job is to bring in new customers to the busniness and Consensus is a tool I could not do without. I would highly reccommend it to anyone.
Pros
They are incredible with their support.
The system is very easy to use
Any bugs are fixed immediatley but there is rarely any at all
Likelihood to Recommend
As I have mentioned before, Consensus has become a backbone of our bsuiness and sales process, it helps us with lead generation, closing new business and also selling to our exsistent customer base. My job is to bring in new customers to the busniness and Consensus is a tool I could not do without. I would highly reccommend it to anyone.
We use Consensus to generate relevant content for our software publishing business and to be able to send targeted and dedicated materials. Moreover, we give the permission to our partners also to provide content. Lastly, the fact that we can create tours and dynamique ones is very appreciated by users and also prospects and clients.
Pros
Tours
Outlook integration
multi branching demoboard
tracking
Cons
there is no simple feature to replace a person who left. It measn the name of this person will appear for ever whereas he could left for the competitor
the new range of dates is no intuitive or it should first per default to search for all content
Likelihood to Recommend
When you have an existing library with single video and tours, you can simply create demobards with a mix of them. Moreover, you can simply create a demobaord from an demo library content which is very fast to create. However, when we want to address lots of people then, they will see a huge list at the beginning of the lap and becasue of that we have to split the demoboard into several ones but afterall the tracking is not relevant
We use Consensus to send product demos to prospects. Typically, these are cold out bounds to warm leads. After brief introduction to the values of the product, we’ll send a demo to the customer before we meet again to hitch really enables us to have a better discussion around product fit for the prospect.
Pros
Easy to send demos
Tracking features are great
Multiple viewers
Cons
Wish it had a watch all and skip choices function.
UI is a little clunky when choosing from library.
For commonly used demos, it would be great to have one click sending.
Likelihood to Recommend
Consensus is well suited for sending mini demos to prospects that have been vetted and are interested in the product. It’s great to see the areas of the product they have the most interest in which allows me to tailor the next in person meeting to match their interests. The reporting is good to know as well as it gives insights on how much time the prospect spent reviewing the material (if at all!)
I have used Consensus as a selling tool at a couple different companies. Being able to send recorded demos to my prospects has led to reduced sales cycle times in multiple instances. In my current role, I run around 2 demos per day that last close to 2 hours – if I’m not able to get to everything I want to show in one session, I used Consensus demos as follow up materials. I get notifications when someone starts to watch, which signals that it is a good time to give them a call.
Pros
to potentially shorten your sales time and avoid multiple live demo's by having pre-recorded demos to send your prospects
See when prospects start watching demos
Create more detailed follow ups
Likelihood to Recommend
Sending pre-recorded demo's of specific areas of the software that I was not able to show during the initial live demonstration.
Consensus has been instrumental in addressing a key challenge for SiteImprove's Business Development Representatives: efficiently engaging prospects with personalized content at scale. By automating the delivery of tailored video demos, Consensus ensures prospects receive relevant, targeted insights into how SiteImprove's platform can address their specific pain points, such as improving web accessibility, enhancing SEO performance, and optimizing user journeys.
For SiteImprove, Consensus solves the problem of creating meaningful, scalable interactions early in the sales funnel. The detailed engagement analytics provide valuable insights into which features prospects care about most, allowing for more focused and impactful follow-ups. This is particularly critical for SiteImprove, given the diverse range of use cases—from supporting compliance with WCAG standards to helping marketers regain insights lost due to the GA4 transition.
Pros
Engagement Analytics
Consolidated Video Repository
Integration with Outreach
Scalable Customization
Cons
Moderate Learning curve for new users
Doesn't integrate with all CRMs
I only have 2 areas of improvement for this platform!
Likelihood to Recommend
Consensus has been an integral part of our sales process and aids in our prospecting efforts to illustrate what our product can do & how it would benefit our clients. Having that visual aspect to our messaging has been incredibly impactful. Prospects tend to engage more and understand our offering through our videos on consensus. Not only that, having all the videos in one consolidated location allows our sales team to collaborate and "borrow" videos from each other that they can disseminate to prospective clients.
Consensus allows to better get in front of clients so that they can watch demo videos on their own time. This flexibility of being able to be in front of clients after hours or weekends has taken a lot of pressure off meeting throughout the workday. Now our meetings are more productive as they are already follow up calls where the clients has questions.
Pros
Ease of use
Analytics
Easy to read interface
Cons
Ability to mass email
Likelihood to Recommend
Consensus is well suited for demoing products to clients. It gets the conversation going and allows for the client to watch in a lower pressure environment. It also works as a great follow up tool to recap calls to clients. They leave with more than just words. They also leave with demos
