#1 most frequent
United States of America
83.0%866 installations of 1,043
What is Brightspot?
Brightspot (formerly Perfect Sense) is a content management system for businesses looking to distinguish themselves via digital transformation. The platform helps editors and developers to utilize publishing processes, customized workstreams and collaboration features. This helps users to deliver content to audiences without compromise.
Categories & Use Cases
Media
1 / 3
Screenshot of An example of an article content type
Top Performing Features
Role-based user permissions
Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.
Category average: 8
Availability / breadth of extensions
There is a broad library of extensions, plug-ins, modules or add-ons that allow users to easily customize their websites without building custom code.
Category average: 6.9
API
An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.
Category average: 8
Areas for Improvement
SEO support
The CMS helps users create the right website infrastructure (pagination, page headers, titles, meta tags, url structure, etc.) to increase the site’s visibility in search engine results.
Category average: 7.5
Bulk management
Users can change an attribute on a group of documents or sites all at once through features such as global search and replace, making bulk changes easier.
Category average: 7.8
Library of website themes
A library of website frameworks or themes is available as a starting point for building a website.
Category average: 6.7
Who Buys & Uses Brightspot
#2 most frequent
Ireland
5.0%52 installations of 1,043
#3 most frequent
Mexico
2.0%21 installations of 1,043
Love Brightspot!
Use Cases and Deployment Scope
Brightspot allows us to be flexible in our presentation of news pages and stories. It allows us to be nimble
Pros
- Easy configuration of new sections, pages, etc.
- Works well with other tools, like identity/paywall, video, podcast sources, etc
- Great support
Cons
- Personalization features (dependent on integration with a CDP)
Return on Investment
- All positive, allowing the newsroom to react to events without engineering help
Alternatives Considered
CUE DAM and ARC Toolkit
Other Software Used
JW Player, Libsyn
Good balance of ease of use and flexibility
Use Cases and Deployment Scope
Our content and units were siloed, Brightspot helped unify our content and enforce brand and style guidelines across the organization.
Pros
- Ease of use to users
- Intuitive display
- High traffic loads
Cons
- Documentation
- Updates on new features being available
- Mathematical equations
Return on Investment
- Enforced brand guidelines
- Helped unify staff to company’s mission
- Helped market the company to new audiences
Alternatives Considered
WordPress, Drupal and AquaCRM
Other Software Used
BlueConic, Mailchimp, Tableau Cloud
