Axure RP

We use Axure RP as our preferred tool of choice for the ux designers at an ecommerce online retailer. We use Axure RP to create project deliverables for various project stages like wireframes, prototypes, sitemaps, flowcharts, and personas for web, IOS and Android platforms. These deliverables are then presented and shared with developers, stakeholders and Project Managers for review.

• Less developer review revisions because the deliverable can be better communicated using interactions and notes
• Does not have the best collaboration hence more reviews might be needed to collaborate
• Increase in on time project deliverables due to spotting development problems at a wireframing stage.

Figma, SketchUp and Adobe XD

Hotjar, Looker Studio, Contentsquare

This is a must-have software when developing a fully clickable prototype with variations. Axure allows for preparing a polished prototype that may be tested with the users before the development process starts. As a result it makes the development process easier and saves the budget for the team. Furthermore, UX-wise the team may provide better user experience for solutions developed by the company. It is a win-win situation for both: the provider and the client.

• It reduces the cost of implementation
• It reduces the development time
• The solutions are tested before the development process starts
• It is possible to use the solution on any device
• It provides both adaptive and resposive solution

Figma and Adobe XD

Figma, Adobe XD, Miro, Mural, Microsoft Power BI, Power Apps

We use Axure to create interactive prototypes of hardware and software products, which are then taken to usability tests with representative users. We then test the prototypes to measure the impact of the design and find areas of improvement. Axure allows us to create complex prototypes that other prototyping tools simply don't offer.

• Faster testing
• More accurate testing results
• Improved decision making

Figma, Framer, Adobe XD and InVision

Alchemer, Trello, Lookback

This tool is used to create prototypes of new designs for our website, which are then circulated with key stakeholders prior to creating higher-fidelity designs. It is used by the web team only and allows us to be more flexible than we were prior to getting the tool.

• Idea sharing with stakeholders.
• Time saving.

Figma and Sketch

AB Tasty

• Flexibility
• Responsive design

• [In my experience,] it's good until it isn't.