TrustRadius Insights for Apollo.io are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
User-Friendly Interface: Users appreciate the straightforward and easy-to-navigate user interface of the software, with several reviewers mentioning this as a positive aspect. The intuitive design allows for efficient completion of tasks, making it easier for users to manage their contacts effectively.
Contact Search Functionality: Many users find the ability to search for contacts by email and networks like LinkedIn highly valuable. This feature helps in identifying customers faster, allowing users to streamline their prospecting efforts. Some users specifically mentioned that this functionality has been beneficial in their daily workflow.
Accurate Information and Detailed Profiles: The software provides accurate and detailed information about contacts and companies, which has been positively received by users. Several reviewers have expressed appreciation for the valuable insights provided by the software, such as email IDs, contact numbers, revenue details, employee count, and industry-specific information. This wealth of data enhances prospecting efforts and helps identify potential clients more effectively.
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Apollo.io Reviews
81 Reviews
Small Businesses (1-50 employees)
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To find contacts and send emails to do mass outreach. Apollo.io helps the process by finding emails that can be very closely filtered and speeds up the process of sending emails in bulk. Its been very useful for me.
Cold outreach at scale. Ability to reach out to a large number of prospects in a short amount of time.
Pros
Fairly easy to navigate.
Like campaigns but could not move and test LinkedIn in a 2-week trial.
Used my own email addresses, and the response rate is better.
Cons
I could not trail a campaign fully so comments are limited.
Improve Apollo provided emails. It appears you rely on your clients to provide emails to your email list.
The ability to focus on Titles like CRO, Brand Manager, etc.
Likelihood to Recommend
Easy to use. Some of the new platforms like Clay help with personalization to better engagement. GenAi is creating really interesting new avenues for client outreach and the marketplace is trying to determine the best way forward. They could be some disruption to current providers. Especially for new young firms looking for something new and different.
I use Apollo.io to contact more potential CPAs and business appraisers to join our organization and help them satisfy their required CE credits. To broadcast our upcoming events, like conferences and webinars, to more people, and in a way, the company will have more members and eventually get them to do business with us.
Pros
To provide wide range of potential clients/ members.
To give a more detailed information on potential clients.
To provide much organize and systematic task to get things done.
Cons
To get additional feedback after task is done.
Additional details/ information after the call.
More information on how to get successful clients.
Likelihood to Recommend
The automatic email feature is extremely helpful for quickly contacting more potential clients. It is user-friendly and easy to access all buttons, which helps you navigate the task efficiently. It could greatly help to acquire more clients for a project to be successful. I cannot see anything less appropriate for me to achieve the goal I am aiming for.
Apollo helps us to highly target certain industries and personas. It eliminates the need for constant follow-up with leads, as the sequencing function effectively sends out emails at regular intervals with different call-to-actions.
Pros
Sequencing
Creating lists for specific industries.
Finding company emails and titles that are always accurate.
Cons
Usability unless you are quite technically savvy it is challenging to navigate the amazing functionality.
Providing more granular industry niches.
Updating of personnel email addresses when they change jobs, or at least highlighting they have moved on by tracking their LinkedIn.
Likelihood to Recommend
Ideal for marketing campaigns if you are looking to target specific niches and personas. It is also ideal for creating lists that you can follow up on later. Re-triggering sequences every 3 months is also easy, as you don't have to redo the same sequence once it is set.
I needed to find new prospects for my consultancy business. To do this, I require special filter criteria to identify contacts and companies that align with my business. Furthermore, I need a reliable interface to my CRM that provides constant updates in case of changes. AI is a must-have for highly personalized and accurate results.
Pros
AI Support.
Filters
CRM Interface.
eMails
Cons
Workflows.
Guided Help.
GDPR Support.
Likelihood to Recommend
I am located in Germany, and we need to respect everything GDPR compliance. I feel Apollo is mainly designed for the US Market, where it is way easier to reach out to prospects without their consent. So I need more support in this Area to fully use it.
Verified User
C-Level Executive in Information Technology (1-10 employees)
Great tool for a start-up sales motion. Prospecting, data validation, CRM, sequences, calls, and deal management all in one place. Also, the setup is ridiculously easy. I also have a lot of experience with prospecting and CRM tools, but still. Really impressed with it overall. Also got a call with support 1:1, which was really appreciated. Excited to explore the ai features more.
Pros
Prospecting.
Data validation.
Sequences
Cons
Encourage users to set up warming of email early on.
Slow and laggy.
Likelihood to Recommend
Good for sales startups, but perhaps not as effective once you have a full-blown sales team. Not sure what else to write here, it's very similar to my previous feedback. Good for start-ups and keeping all the costs in one platform. I do wish it were less buggy, but it's good. thank you.
I really like how easy Apollo is to use and how much easier it makes the whole outreach process! Just add your preferences and filters and you're good to go! I also like that it does all the follow up for you and I am always surprised how many good leads are in the tool! I have recommended it to a few people now, and they love it as well.
Pros
easy outreach
easy follow up
easy lead finding
Cons
the automisation tool is a bit complicated and not easy to understand
Likelihood to Recommend
it's great for business development and as a CRM tool
Needed to build a pipeline of potential Organizations -NonProfits that I could email and see if they would be interested in our service. Scope Location - USA.
Pros
Nothing.
Cons
Validating the email addresses.
Gathering updated information.
Being able to build a list better instead of the exclusion of titles.
Limiting emails that go out is super annoying.
Likelihood to Recommend
Not happy with the time it takes to build a list and to exclude titles - very time-consuming. Not happy with the limits on how many emails can be sent out. Not happy with the spam I am getting currently from the warmup process of Apollo.
