Leadpages vs. Wishpond Propel IQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Leadpages
Score 5.7 out of 10
Small Businesses (1-50 employees)
Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…
$49
per month
Wishpond Propel IQ
Score 1.2 out of 10
N/A
Wishpond's Propel IQ marketing automation platform is designed to make it easy to generate, manage and nurture leads. Business users can automatically score and segment leads into lists based on activity and personal details. They can also send personalized emails after interest is shown in their products or to reach out after a period of inactivity. Wishpond has a number of tools including: Landing Pages, Website Popups, Forms, Contests & Promotions, Marketing Automation, Email…
$69
per month
Pricing
LeadpagesWishpond Propel IQ
Editions & Modules
Standard
$49
per month
Pro
$99
per month
Advanced
$399
per month
Standard Annual
$444
per year
Pro Annual
$888
per year
Basic
$69
per month
Pro
$119
per month
Growth
$199
per month
Offerings
Pricing Offerings
LeadpagesWishpond Propel IQ
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSave 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)Yearly plans are 36% off.
More Pricing Information
Community Pulse
LeadpagesWishpond Propel IQ
Features
LeadpagesWishpond Propel IQ
SEO and Conversion Optimization
Comparison of SEO and Conversion Optimization features of Product A and Product B
Leadpages
1.0
Ratings
144% below category average
Wishpond Propel IQ
-
Ratings
Landing page A/B testing:1.00 Ratings00 Ratings
Real-time analytics dashboard1.00 Ratings00 Ratings
SEO tools1.00 Ratings00 Ratings
Optimization recommendations1.00 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Leadpages
-
Ratings
Wishpond Propel IQ
1.4
Ratings
136% below category average
WYSIWYG email editor00 Ratings1.00 Ratings
Dynamic content00 Ratings1.00 Ratings
Ability to test dynamic content00 Ratings1.00 Ratings
Landing pages00 Ratings1.10 Ratings
A/B testing00 Ratings1.00 Ratings
Mobile optimization00 Ratings1.00 Ratings
Email deliverability reporting00 Ratings2.70 Ratings
List management00 Ratings2.60 Ratings
Triggered drip sequences00 Ratings1.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Leadpages
-
Ratings
Wishpond Propel IQ
1.0
Ratings
148% below category average
Lead nurturing automation00 Ratings1.00 Ratings
Lead scoring and grading00 Ratings1.00 Ratings
Data quality management00 Ratings1.00 Ratings
Automated sales alerts and tasks00 Ratings1.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Leadpages
-
Ratings
Wishpond Propel IQ
1.2
Ratings
139% below category average
Social sharing and campaigns00 Ratings1.20 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Leadpages
-
Ratings
Wishpond Propel IQ
2.6
Ratings
89% below category average
Standard reports00 Ratings2.60 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Leadpages
-
Ratings
Wishpond Propel IQ
1.1
Ratings
141% below category average
API00 Ratings1.10 Ratings
Role-based workflow & approvals00 Ratings1.10 Ratings
Customizability00 Ratings1.00 Ratings
Integration with Salesforce.com00 Ratings1.00 Ratings
User Ratings
LeadpagesWishpond Propel IQ
Likelihood to Recommend
1.0
(0 ratings)
1.0
(0 ratings)
Usability
9.0
(0 ratings)
-
(0 ratings)
Support Rating
6.4
(0 ratings)
1.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
1.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
LeadpagesWishpond Propel IQ
Likelihood to Recommend
If you are looking for a simple landing page builder that allows you to create professional landing pages quickly without having to involve a developer, then Leadpages can work for you. This is especially the case if you use a combination of the integrations I previously mentioned. I would also recommend subscribing to a high level than the standard version so you get access to good customer service. If you are wanting to get more creative and want flexibility with your landing pages, you want deeper reporting capabilities, or you don't use any of the integrations supported by Leadpages, I would recommend finding another landing page builder.
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I would never recommend Wishpond to anyone. They provide a fancy marketing plan that is promptly ignored. You're far better off managing everything yourself as the things which are done are done against your instructions, or so badly it takes more time to fix them than just do them yourself. You'll have to ask for any reporting and when it is given it will be worthless as all campaigns are combined (across all advertising channels). You'll never be told what tweaks are made, keywords you specifically say not to use will be used, you won't be told how to check anything, and will have to chase up anything that is meant to be delivered. The first meeting was rescheduled, but I wasn't told, and things didn't improve from there. After 2 months I still had not received much and wasn't getting replies so had to take things up the chain. Things were then put in place, but no one ever checked if they solved anything. They didn't. One of my big problems is the only meeting times offered were between 3 and 4am my time. When the customer support person finally got in touch they also only offered between 3 and 4 am on a Sat morning. Nothing had been paid attention to at any stage. My manager's manager who is meant to solve problems has not replied to my emails from a week ago. The contract also auto renews, but there is no information on how to get out of it. I don't trust that the folks I have told I don't want to renew will pass that information on and will soon be looking into doing chargebacks on my card due to not being supplied with the services promised.
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Pros
  • Leadpages has an easy-to-use inteface. Page-building elements are drag and drop, similar to some versions of Wordpress, so it's pretty easy for a newbie to pick up with little training.
  • Leadpages makes it easy to embed multimedia with simply an embed code. You don't have to know HTML to bring your pages to life with video, audio, etc.
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  • Very small learning curve, thanks to wonderful real-time tutorials and help, and drag-and-drop editors.
  • Easy to navigate - there are only 3 main sections of the site (content, lists, and emails).
  • Excellent customer service. I've always gotten prompt answers to any questions I've had.
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Cons
  • The monthly payments are painful in the long run. Recently alternative solutions surfaced which have one time payments. Leadpages is good for quick testing, but long term it take from the profits.
  • I haven't seen new features for a good while.
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  • The marketing tool is still not very intuitive
  • We still don’t know how to use the contest feature
  • We wish we could have more elements to add to our landing pages
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Usability
I would give it a 10, for me, I love all the features. For the average person, the number of choices on a landing page could create a decision paradox. Thankfully the pre-designed landing page templates do not require a lot of decisions for a landing page newbie.
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No answers on this topic
Support Rating
It's by far the best support experience I've ever had with any company. Many staff members know my name and my business, I'm treated as a real person with genuine concerns, and I feel constantly rewarded by working with this company. In dealing with support, I feel like I'm dealing with trusted friends who honestly care about the results I'm getting.
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There is no support at Wishpond. I contacted my project manager's manager over a week ago without a reply. When I responded to the automated 'How is your experience' email saying how awful it was there was no follow-up. When I had trouble and had to escalate things it resulted in some new procedures being put in place that changed nothing and they never checked in to see if things were fixed.
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Alternatives Considered
Leadpages is much more flexible, easier to use, and generally satisfying in delivering high-quality results. Compared to other page builders, it offers an experience that features a lot fewer moments of frustration or bewilderment. Although it represents a noteworthy financial commitment on our part, we have discovered that it's ultimately more cost-effective than other alternatives.
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I actually ended up using AgoraPulse AFTER Wishpond because my company was looking for ways to cut down our marketing budget and Agora had the contest capabilities, lead management, along with social media platform scheduling and management. I ended up loving Agora more and not only using it while at Clarion UX/Urban Expositions but bringing it over when I worked at Yale University as well.
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Return on Investment
  • I was able to test content with a cold audience and really see what resonated
  • I pivoted based on actual data, not guessing what my audience would like
  • I was able to test a product's viability and do a beta launch all with Leadpages, without having to integrate any other platform
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  • Negative google ROI.
  • A few conversions in September on paid social then none - negative ROI.
  • Between ad spend and Wishpond fees every month is negative ROI. Can’t wait until I can get out of this contract.
  • Emails don’t perform as well as my own for open rates or clicks.
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ScreenShots

Leadpages Screenshots

Screenshot of Create your next marketing campaign the same day you think about it. Start with a landing page template, and customize it with drag and drop ease. Mobile responsive, fast loading, and conversion-focused.Screenshot of Keep your look consistent with brand colors and custom fonts.Screenshot of Build your marketing website with Leadpages. No need to work with unreliable freelancers or wait for developer delays.Screenshot of Publish faster with page and section templates. Copy sections between Leadpages assets — websites, landing pages, and pop-ups.Screenshot of Forget the complexities of WordPress and other website builders. Stay focused on what matters, and let us handle the technical side of websites.Screenshot of Connect your marketing efforts to the tools you love — direct integrations with major ESPs, CRMs, and payments included (or via Zapier).

Wishpond Propel IQ Screenshots

Screenshot of Mobile-responsive Landing Pages, optimized with A/B split tests.Screenshot of Leads Insights - Displays their website activity, emails they’ve opened, etc.Screenshot of Personalized emails to Leads based on their activity and personal detail.Screenshot of Website popup forms to convert leads.Screenshot of Facebook Sweepstakes, Photo Contests, and Instagram Hashtag Contests.