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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Unbounce

    Score8.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.

    $99

    per month

    Wishpond Propel IQ

    Score1.2 out of 10
    N/AWishpond's Propel IQ marketing automation platform is designed to make it easy to generate, manage and nurture leads. Business users can automatically score and segment leads into lists based on activity and personal details. They can also send personalized emails after interest is shown in their products or to reach out after a period of inactivity. Wishpond has a number of tools including: Landing Pages, Website Popups, Forms, Contests & Promotions, Marketing Automation, Email…

    $69

    per month

    Pricing
    UnbounceWishpond Propel IQ
    Editions & Modules
    Build
    $99
    per month
    Experiment
    $149
    per month
    Optimize
    $249
    per month
    Agency
    Contact Sales
    Basic
    $69
    per month
    Pro
    $119
    per month
    Growth
    $199
    per month
    Offerings
    Pricing Offerings
    UnbounceWishpond Propel IQ
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsAll plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.Yearly plans are 36% off.
    More Pricing Information
    Community Pulse
    UnbounceWishpond Propel IQ
    Considered Both Products
    Unbounce
    No answer on this topic
    Wishpond
    No answer on this topic
    Key User Insights
    Would buy again
    70%
    Would buy again
    14 Answers
    20%
    Would buy again
    1 Answers
    Delivers good value for the price
    82%
    Delivers good value for the price
    14 Answers
    20%
    Delivers good value for the price
    1 Answers
    Happy with the feature set
    85%
    Happy with the feature set
    17 Answers
    20%
    Happy with the feature set
    1 Answers
    Lived up to sales and marketing promises
    72%
    Lived up to sales and marketing promises
    13 Answers
    20%
    Lived up to sales and marketing promises
    1 Answers
    Implementation went as expected
    89%
    Implementation went as expected
    17 Answers
    20%
    Implementation went as expected
    1 Answers
    Features
    UnbounceWishpond Propel IQ
    SEO and Conversion Optimization
    Comparison of SEO and Conversion Optimization features of Unbounce and Wishpond Propel IQ
    Feature
    Unbounce
    6.9
    14 Ratings
    11% above category average
    Wishpond Propel IQ
    -
    Ratings
    Landing page A/B testing:6.813 Ratings00 Ratings
    Dynamic page text replacement7.010 Ratings00 Ratings
    Real-time analytics dashboard7.113 Ratings00 Ratings
    SEO tools6.513 Ratings00 Ratings
    Optimization recommendations7.012 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Unbounce and Wishpond Propel IQ
    Feature
    Unbounce
    -
    Ratings
    Wishpond Propel IQ
    1.4
    10 Ratings
    136% below category average
    WYSIWYG email editor00 Ratings1.07 Ratings
    Dynamic content00 Ratings1.09 Ratings
    Ability to test dynamic content00 Ratings1.09 Ratings
    Landing pages00 Ratings1.18 Ratings
    A/B testing00 Ratings1.010 Ratings
    Mobile optimization00 Ratings1.09 Ratings
    Email deliverability reporting00 Ratings2.78 Ratings
    List management00 Ratings2.610 Ratings
    Triggered drip sequences00 Ratings1.09 Ratings
    Lead Management
    Comparison of Lead Management features of Unbounce and Wishpond Propel IQ
    Feature
    Unbounce
    -
    Ratings
    Wishpond Propel IQ
    1.0
    10 Ratings
    148% below category average
    Lead nurturing automation00 Ratings1.09 Ratings
    Lead scoring and grading00 Ratings1.010 Ratings
    Data quality management00 Ratings1.08 Ratings
    Automated sales alerts and tasks00 Ratings1.07 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Unbounce and Wishpond Propel IQ
    Feature
    Unbounce
    -
    Ratings
    Wishpond Propel IQ
    1.2
    9 Ratings
    139% below category average
    Social sharing and campaigns00 Ratings1.29 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Unbounce and Wishpond Propel IQ
    Feature
    Unbounce
    -
    Ratings
    Wishpond Propel IQ
    2.6
    9 Ratings
    89% below category average
    Standard reports00 Ratings2.69 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Unbounce and Wishpond Propel IQ
    Feature
    Unbounce
    -
    Ratings
    Wishpond Propel IQ
    1.1
    9 Ratings
    141% below category average
    API00 Ratings1.17 Ratings
    Role-based workflow & approvals00 Ratings1.16 Ratings
    Customizability00 Ratings1.08 Ratings
    Integration with Salesforce.com00 Ratings1.03 Ratings
    Best Alternatives
    UnbounceWishpond Propel IQ
    Small Businesses
    Instapage
    Score7.6 out of 10
    monday marketer
    Score8.5 out of 10
    Medium-sized Companies
    Instapage
    Score7.6 out of 10
    LocaliQ
    Score9 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    UnbounceWishpond Propel IQ
    Likelihood to Recommend
    8.2
    (51 ratings)
    1.0
    (10 ratings)
    Likelihood to Renew
    7.7
    (9 ratings)
    -
    (0 ratings)
    Usability
    7.0
    (3 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.6
    (4 ratings)
    1.0
    (1 ratings)
    Implementation Rating
    6.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    1.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    UnbounceWishpond Propel IQ
    Likelihood to Recommend
    Unbounce
    As I am using this platform for a long time, I believe I am happy with the services I am getting from this outstanding software. It has made my landing page experience better than ever without any coding knowledge to apply. It has upgraded my business in a positive direction and I believe I am using this software for many years to come.
    Incentivized
    Read full review
    Wishpond
    It's a great platform if you're looking for something to run contests that provide leads and drive user engagement, but if they also incorporated social media management and scheduling, Wishpond would be a 10 by far. It's definitely worth looking into specifically for running contests throughout the year, for a wide variety of companies and industries.
    Incentivized
    Read full review
    Pros
    Unbounce
    • AB testing is simple to set up. Clone a page make your changes and pit one or more against each other. Set the number of views and you're told the winner once the test is done. Simple
    • Tracking code is easy to add. Follow the straightforward instructions in the back end
    • Easy to add multiple domains to your account. So you can use the landing pages you build on numerous sites if you so desire
    Incentivized
    Read full review
    Wishpond
    • Very small learning curve, thanks to wonderful real-time tutorials and help, and drag-and-drop editors.
    • Easy to navigate - there are only 3 main sections of the site (content, lists, and emails).
    • Excellent customer service. I've always gotten prompt answers to any questions I've had.
    Incentivized
    Read full review
    Cons
    Unbounce
    • One of the cons of Unbouncewas the learning curve. We are very familiar now with the ends and outs but in the beginning, it would have been super helpful to have some sore of learning up front.
    • The pricing structure is not great for our particular organization. We will never need unlimited page views but we do often need more landing pages we make it work but the pricing model could be improved.
    • The reporting could be a little better. We supplement with some of our own trackings but for the most part, the reporting from Unbounce is a basic level understanding of how the page is performing.
    Incentivized
    Read full review
    Wishpond
    • They added keywords to campaigns we'd specifically said not to.
    • They should tweak campaigns with a 0.06 ROAS.
    • They should provide the services that are promised.
    Read full review
    Likelihood to Renew
    Unbounce
    The nonprofit discount makes it so affordable that my client was happy to continue their subscription all year round. They have used it to build landing pages to capture expressions of interest for their next recruitment window. It hasn't quite produced the sort of results we were hoping for, but I'm not sure that's Unbounce's fault.
    Incentivized
    Read full review
    Wishpond
    No answers on this topic
    Usability
    Unbounce
    Unbounce made it easy for my team to build landing pages for website and email. We gained valuable A/B testing insights and gathered information from visitors effectively converting them to leads. The Editor is straight forward and I was able to learn to use it on my own without instruction. CRM integration was easy and consistently worked.
    Read full review
    Wishpond
    No answers on this topic
    Support Rating
    Unbounce
    Unbounce customer support is very strong. We have been able to connect with them via email and telephone mediums. They are very knowledgeable and can effectively help resolve difficult problems that are slowing us down. Overall Unbounce customer support is very professional. Our wait times have always been small or at least reasonable.
    Incentivized
    Read full review
    Wishpond
    There is no support at Wishpond. I contacted my project manager's manager over a week ago without a reply. When I responded to the automated 'How is your experience' email saying how awful it was there was no follow-up. When I had trouble and had to escalate things it resulted in some new procedures being put in place that changed nothing and they never checked in to see if things were fixed.
    Read full review
    Implementation Rating
    Unbounce
    Choose a subdomain that is appropriate for multiple types of pages. You don't want to have to keep changing it. Think about using Google Tag Manager to manage your Google Analytics code and event tracking. Build one landing page to completion. Then make a copy of it if you need to create variant pages.
    Incentivized
    Read full review
    Wishpond
    No answers on this topic
    Alternatives Considered
    Unbounce
    Despite my review for unbounce being not the greatest review or score in the world, when stacked up against its two biggest competitors, I'd prefer Unbounce over Leadpages and Instapage. Leadpages drag and drop editor, integrations, and overall UI/UX is 10x worse than unbounce and unbounce really leads in the category of nice templates and quickness to a production landing page with much better options and integrations.
    Incentivized
    Read full review
    Wishpond
    We choose Wishpond as our first option since we were a startup e-commerce. Klaviyo was a little bit expensive for us and Wishpond really suits pretty well in our budget. Besides, if you don't have so many clients, at a first glance, there are a lot of features that would not be taken advantage of. That is why Wishpond was a better option when we started.
    Incentivized
    Read full review
    Return on Investment
    Unbounce
    • Unbounce has positively impacted PPC Director's ability to provide clientele with the service of building informative, relevant, and high-converting landing pages. For instance, the traceable effectiveness of landing pages built by PPC Director in Unbounce remains directly correlated to long-term client retention.
    Incentivized
    Read full review
    Wishpond
    • Negative google ROI.
    • A few conversions in September on paid social then none - negative ROI.
    • Between ad spend and Wishpond fees every month is negative ROI. Can’t wait until I can get out of this contract.
    • Emails don’t perform as well as my own for open rates or clicks.
    Read full review
    ScreenShots

    Unbounce Screenshots

    Product screenshotProduct screenshotScreenshot of 100+ Landing Page TemplateScreenshot of Responsive Drag-and-Drop Landing Page BuilderScreenshot of Account Overview and Testing Features (Smart Traffic and A/B Testing)Screenshot of AMP Landing Page Templates

    Wishpond Propel IQ Screenshots

    Screenshot of Mobile-responsive Landing Pages, optimized with A/B split tests.Screenshot of Leads Insights - Displays their website activity, emails they’ve opened, etc.Screenshot of Personalized emails to Leads based on their activity and personal detail.Screenshot of Website popup forms to convert leads.Screenshot of Facebook Sweepstakes, Photo Contests, and Instagram Hashtag Contests.